| The impact of COVID-19 on consumer behavior in retail banking. Evidence from Romania CG Baicu, IP Gârdan, DA Gârdan, G Epuran Management & Marketing 15 (s1), 534-556, 2020 | 202 | 2020 |
| Integrating the principles of green marketing by using big data. Good practices M Andronie, DA Gârdan, I Dumitru, IP Gârdan, IE Andronie, C Uță Amfiteatru Economic 21 (50), 258-269, 2019 | 45 | 2019 |
| The perspective of e-business sustainability and website accessibility of online stores CA Paștiu, I Oncioiu, DA Gârdan, SȘ Maican, IP Gârdan, AC Muntean Sustainability 12 (22), 9780, 2020 | 41 | 2020 |
| Bioeconomy development and using of intellectual capital for the creation of competitive advantages by SMEs in the field of biotechnology DA Gârdan, M Andronie, IP Gârdan, IE Andronie, M Iatagan, I Hurloiu Amfiteatru Economic 20 (49), 647-666, 2018 | 35 | 2018 |
| Enhancing consumer experience through development of implicit attitudes using food delivery applications DA Gârdan, G Epuran, CA Paștiu, IP Gârdan, DC Jiroveanu, AS Tecău, ... Journal of Theoretical and Applied Electronic Commerce Research 16 (7), 2858 …, 2021 | 34* | 2021 |
| Implementation of marketing principles-a necessity in primary school education S Sferle, DA Gardan, SC Gudei, IP Geangu Contemporary Readings in law and social justice 4 (2), 764, 2012 | 24 | 2012 |
| Consumers’ attitude towards renewable energy in the context of the energy crisis IP Gârdan, A Micu, CA Paștiu, AE Micu, DA Gârdan Energies 16 (2), 676, 2023 | 23 | 2023 |
| Modernisation of higher education in the context of European integration? A comparative analysis G Epuran, IP Gârdan, DA Gârdan, B Tescașiu Amfiteatru Economic Journal 18 (42), 351-368, 2016 | 20 | 2016 |
| User-generated multimedia content impact on the destination choice: five dimensions of consumer experience IP Gardan, A Mauri, I Dumitru, DA Gardan, SȘ Maican, D Moise Electronics 11 (16), 2570, 2022 | 18 | 2022 |
| Touristic SME’s competitiveness in the light of present challenges—a qualitative approach DA Gârdan, I Dumitru, IP Gârdan, CA Paștiu Sustainability 12 (21), 9191, 2020 | 16 | 2020 |
| Applying marketing principles in the field of medical services–an ethical challenge? I Cătoiu, IP Geangu, DA Gârdan Procedia Economics and Finance 6, 449-456, 2013 | 16 | 2013 |
| Marketing research regarding mobile marketing implications for romanian services consumers DA Gârdan, IP Geangu, AM Roşu PROCEEDINGS OF THE 6TH INTERNATIONAL CONFERENCE ON BUSINESS EXCELLENCE 1 …, 2011 | 15 | 2011 |
| Responsible Banking Practices During The Covid-19 Pandemic: Findings From Romania CG Baicu, IP Gârdan, DA Gârdan, DC Jiroveanu Annales Universitatis Apulensis Series Oeconomica 2 (22), 146-157, 2020 | 13 | 2020 |
| CUSTOMER LOYALTY-SPECIFIC FEATURES OF RETAIL ACTIVITY IN BUCHAREST. I Cătoiu, DA Gârdan, IP Geangu Annales Universitatis Apulensis-Series Oeconomica 14 (1), 2012 | 13 | 2012 |
| The evolution of textile and clothing industry in Romania: an analysis from the perspective of imports and exports determinants/Evolutia industriei textile si de confectii din … G Bratucu, G Epuran, DA Gârdan, F Bumbas, A Zamfirache, IP Gârdan Industria Textila 68 (2), 147, 2017 | 12* | 2017 |
| Hedonic value of clothing products G Epuran, IP Gardan, DA Gardan, F Bumbas Industria Textila 66 (3), 164-168, 2015 | 11 | 2015 |
| Sport Events Customers’ Behavior in the Light of Hedonic Consumption DA Gârdan, IP Gârdan, M Andronie, I Dumitru International Journal of Marketing Studies 12 (3), 26-40, 2020 | 10 | 2020 |
| The importance of managerial communication in establishing the company marketing communication P Gheorghe, D Gârdan, P Geangu The International Conference on Administration and Business, 316-322, 2009 | 9 | 2009 |
| The importance of managerial communication in establishing the company marketing communication G Pistol, DA Gârdan, IP Geangu International Conference on Administration and Business, ICEA–FAA. Bucharest …, 2009 | 9* | 2009 |
| Tescas, iu, B G Epuran, IP Gârdan, DA Gârdan Tecău, AS, 0 | 9 | |
Daniel Adrian GârdanAssoc Professor of Marketing, Spiru Haret UniversityVerified email at spiruharet.ro