| Provision of social norm feedback to high prescribers of antibiotics in general practice: a pragmatic national randomised controlled trial M Hallsworth, T Chadborn, A Sallis, M Sanders, D Berry, F Greaves, ... The Lancet 387 (10029), 1743-1752, 2016 | 520 | 2016 |
| EAST: Four simple ways to apply behavioural insights BI Team Behavioural Insight Team, London, 2014 | 344 | 2014 |
| Behavioural science and policy: where are we now and where are we going? M Sanders, V Snijders, M Hallsworth Behavioural Public Policy 2 (2), 144-167, 2018 | 171 | 2018 |
| Behavioral interventions in tax compliance: Evidence from Guatemala S Kettle, M Hernandez, S Ruda, MA Sanderson World Bank Policy Research Working Paper, 2016 | 152 | 2016 |
| Nudging by government: Progress, impact, & lessons learned D Halpern, M Sanders Behavioral Science & Policy 2 (2), 53-65, 2016 | 137 | 2016 |
| Stating appointment costs in SMS reminders reduces missed hospital appointments: findings from two randomised controlled trials M Hallsworth, D Berry, M Sanders, A Sallis, D King, I Vlaev, A Darzi PloS one 10 (9), e0137306, 2015 | 131 | 2015 |
| Failure to CAPTCHA attention: Null results from an honesty priming experiment in Guatemala S Kettle, M Hernandez, M Sanders, O Hauser, S Ruda Behavioral Sciences 7 (2), 28, 2017 | 60 | 2017 |
| Testing local descriptive norms and salience of enforcement action: A field experiment to increase tax collection C Larkin, M Sanders, I Andresen, F Algate Journal of Behavioral Public Administration 2 (1), 2019 | 56 | 2019 |
| The use of descriptive norms in public administration: a panacea for improving citizen behaviours? P John, M Sanders, J Wang Available at SSRN 2514536, 2014 | 51 | 2014 |
| Effect of persuasive messages on National Health Service Organ Donor Registrations: a pragmatic quasi-randomised controlled trial with one million UK road taxpayers A Sallis, H Harper, M Sanders Trials 19, 1-10, 2018 | 44 | 2018 |
| Loss aversion fails to replicate in the coronavirus pandemic: Evidence from an online experiment M Sanders, E Stockdale, S Hume, P John Economics letters 199, 109433, 2021 | 41 | 2021 |
| Can simple prompts increase bequest giving? Field evidence from a legal call centre M Sanders, S Smith Journal of Economic Behavior & Organization 125, 179-191, 2016 | 40 | 2016 |
| Targeting voter registration with incentives: A randomized controlled trial of a lottery in a London borough P John, E MacDonald, M Sanders Electoral Studies 40, 170-175, 2015 | 40 | 2015 |
| Nudge in the time of coronavirus: The compliance to behavioural messages during crisis S Hume, P John, M Sanders, E Stockdale Available at SSRN 3644165, 2021 | 35 | 2021 |
| Curbing adult student attrition: Evidence from a field experiment R Chande, M Luca, M Sanders, XZ Soon, O Borcan, N Barak Corren, ... Harvard Business School NOM Unit Working Paper, 2015 | 31* | 2015 |
| Role models, mentoring and university applications-evidence from a crossover randomised controlled trial in the United Kingdom M Sanders, S Burgess, R Chande, C Dilnot, E Kozman, L Macmillan Widening Participation and Lifelong Learning 20 (4), 57-80, 2018 | 30 | 2018 |
| Encouraging people into university M Sanders, R Chande, E Selley, BI Team Department for Education, 2017 | 27 | 2017 |
| A panacea for improving citizen behaviors? Introduction to the symposium on the use of social norms in public administration P John, M Sanders, J Wang Journal of Behavioral Public Administration 2 (2), 2019 | 25 | 2019 |
| I get by with a little help from my friends: Two field experiments on social support and attendance in further education colleges in the UK B Groot, M Sanders, T Rogers, E Bloomenthal The Behavioral Insights Team, 2017 | 25 | 2017 |
| Nudge unit: our quiet revolution is putting evidence at heart of government M Sanders, D Halpern The Guardian 3, 2014 | 23 | 2014 |
