| The awareness of environmentally friendly products: The impact of green advertising and green brand image D.P. Alamsyhah, N.A. Othman, H.A.A. Mohammad Management Science Letters 10 (2020), 1961-1968, 2020 | 240 | 2020 |
| Social media marketing and online small and medium enterprises performance: Perspective of Malaysian small and medium enterprises H Musa, N Ab Rahim, FR Azmi, AS Shibghatullah, NA Othman International Review of Management and Marketing 6 (7), 1-5, 2016 | 93 | 2016 |
| Digital marketing: Implementation of digital advertising preference to support brand awareness DP Alamsyah, CI Ratnapuri, R Aryanto, NA Othman Academy of Strategic Management Journal 20 (2), 1-10, 2021 | 84 | 2021 |
| Customer relationship management practices: The impact on organizational performance in SMEs of food manufacturing industry SH Mohamad, NA Othman, J Jabar, IA Majid European Journal of Business and Management 6 (13), 35-48, 2014 | 65 | 2014 |
| Green awareness through environmental knowledge and perceived quality D Alamsyah, N Othman, M Bakri, Y Udjaja, R Aryanto Management Science Letters 11 (1), 271-280, 2020 | 61 | 2020 |
| The antecedent model of green awareness customer D.P. Alamsyah, R. Aryantoa, I.D. Utamaa, L.S. Maritab and N.A. Othman Management Science Letters 10 (2020), 2431-2436, 2020 | 55 | 2020 |
| Enhancing organizational performance through strategic technology alliances: A study on Malaysian manufacturers J Jabar, NA Othman, MA Idris International Journal of Innovation, Management and Technology 2 (6), 506, 2011 | 40 | 2011 |
| Tourism service quality and tourism product availability on the loyalty of international tourists F RAHMIATI, NA OTHMAN, MH BAKRI, Y ISMAIL, G AMIN The Journal of Asian Finance, Economics and Business 7 (12), 959-968, 2020 | 39 | 2020 |
| Examining the trip experience on competitive advantage creation in tourism F Rahmiati, NA Othman, MN Hayati Tahir Eleftherios Thalassinos, 2020 | 31 | 2020 |
| The determinants influencing the performance of women entrepreneurs in Malaysia: A conceptual framework D Chipfunde, SN Yahaya, NA Othman Studies of Applied Economics 39 (4), 2021 | 28 | 2021 |
| Confirmatory factor analysis of green advertising and its impact on green awareness D Alamsyah, N Othman, M Bakri, A Adjie, K Salsabila, D Syarifuddin Management Science Letters 10 (16), 3899-3906, 2020 | 28 | 2020 |
| Analyzing the awareness of green technology in Malaysia practices FR Azmi, H Musa, AR Abdullah, NA Othman, S Fam Proceedings of Mechanical Engineering Research Day 2017, 252-254, 2017 | 28 | 2017 |
| Green customer behavior: Mediation model of green purchase DP Alamsyah, YU Mulyani, NA Othman, NRW Ibrahim International Journal of Psychosocial Rehabilitation 24 (5), 2568-2577, 2020 | 27 | 2020 |
| The impact of customer relationship management on small and medium enterprises performance SH Mohamad, NA Othman, J Jabar, IA Majid, MF Kamarudin Journal of Technology Management and Technopreneurship (JTMT) 2 (2), 2014 | 26 | 2014 |
| The effectiveness of government-support programmes toward business growth R Ismail, NA Othman Journal of Technology Management and Technopreneurship (JTMT) 2 (2), 2014 | 19 | 2014 |
| Green Marketing: Reviewing Aspect of Communication Tools. FN Jamal, NA Othman, NZ Nizam, A Jelita, W Rohmah, NR Dzakiyullah International Journal of Sustainable Development & Planning 17 (4), 2022 | 17 | 2022 |
| Consumer awareness towards eco-friendly product through green advertising: Environmentally friendly strategy DP Alamsyah, NA Othman IOP Conference Series: Earth and Environmental Science 824 (1), 012043, 2021 | 17 | 2021 |
| The factors influencing modeling of collaborative performance supply chain: A review on fresh produce E Susanto, N Othman Uncertain Supply Chain Management 9 (2), 373-392, 2021 | 17 | 2021 |
| Effect of Eco-Innovation Practices on Sustainable Business S Omar, NA Othman, J Jabar Pertanika J. Sci. & Technol. 25 (S), 123-128, 2017 | 17 | 2017 |
| Evaluating information credibility toward green Marketing in Indonesia FN Jamal, NA Othman, RC Saleh, AH Nurhanay, W Rohmah Journal of Asian Finance, Economics and Business 8 (2), 0427-0438, 2021 | 16 | 2021 |
Siti Hajar MohamadManagement and Science UniversityVerified email at msu.edu.my