| Overcoming the Cold Start Problem of Customer Relationship Management Using a Probabilistic Machine Learning Approach N Padilla, E Ascarza Journal of Marketing Research 58 (5), 981-1006, 2021 | 54* | 2021 |
| Gender differences in preferences for meaning at work V Burbano, N Padilla, S Meier American Economic Journal: Economic Policy 16 (3), 61-94, 2024 | 33 | 2024 |
| The customer journey as a source of information N Padilla, E Ascarza, O Netzer Quantitative Marketing and Economics, 1-40, 2024 | 11 | 2024 |
| Heterogeneity in HMMs: allowing for heterogeneity in the number of states N Padilla, R Montoya, O Netzer Working paper, Columbia University, 2017 | 7* | 2017 |
| Probabilistic machine learning: New frontiers for modeling consumers and their choices R Dew, N Padilla, LE Luo, S Oblander, A Ansari, K Boughanmi, M Braun, ... International Journal of Research in Marketing, 2024 | 4 | 2024 |
| Your MMM is Broken: Identification of Nonlinear and Time-varying Effects in Marketing Mix Models R Dew, N Padilla, A Shchetkina arXiv preprint arXiv:2408.07678, 2024 | | 2024 |
| Essays on the use of probabilistic machine learning for estimating customer preferences with limited information N Padilla Columbia University, 2021 | | 2021 |
| Changing Landscapes: Gender Inequality and Remediation in Labor Markets and Organizations V Burbano, S Gilmartin, S Meier, N Padilla, S Sheppard, L Zhang Academy of Management Proceedings 2021 (1), 13951, 2021 | | 2021 |
