From CRM to social CRM: A bibliometric review and research agenda for consumer research R Perez-Vega, P Hopkinson, A Singhal, MM Mariani Journal of Business Research 151, 1-16, 2022 | 88 | 2022 |
Exploring the use of AI to manage customer relationship P Hopkinson, R Perez-Vega, A Singhal 51st Academy of Marketing Conference 2018, 2018 | 20 | 2018 |
Role of digital marketing to enhance medical tourism in hospitals of Dubai RK Subramaniam, A Singhal, P Hopkinson 2nd International Conference on Tourism Research, 330, 2019 | 14 | 2019 |
The Transformative Power of Artificial Intelligence for Managing Customer Relationships: An Abstract PJ Hopkinson, A Singhal, R Perez-Vega, K Waite Academy of Marketing Science Annual Conference, 307-308, 2022 | 2 | 2022 |
Transforming rural agribusinesses with digital marketing: A case of coffee planters in India A Singhal, JA Singh Agribusiness Innovation and Contextual Evolution, Volume II: Technological …, 2024 | 1 | 2024 |
Special Session: Relationship Intelligence: Affordance of AI in Practice: An Abstract R Perez-Vega, P Hopkinson, A Singhal, K Waite Enlightened Marketing in Challenging Times: Proceedings of the 2019 AMS …, 2020 | 1 | 2020 |
Measuring and Managing the Relationship Quality of Social Media based Customer Relationships A Singhal, P Hopkinson, S Fattah, RP Vega 5th European Conference on Social Media ECSM 2018, 283, 2018 | 1 | 2018 |