Understanding the users' motivation and barriers in adopting healthcare apps: A mixed-method approach using behavioral reasoning theory R Yadav, A Giri, S Chatterjee Technological Forecasting and Social Change 183, 121932, 2022 | 49 | 2022 |
Evaluating influence of artificial intelligence on human resource management using PLS-SEM (Partial least squares-structural equation modeling) S Chakraborty, A Giri, A Aich, S Biswas International Journal of Scientific and Technology Research 9 (3), 5876-5880, 2020 | 36 | 2020 |
Determining the impact of artificial intelligence on'developing marketing strategies' in organized retail sector of West Bengal, India A Giri, S Chatterjee, P Paul, S Chakraborty International Journal of Engineering and Advanced Technology 8 (6), 3031-3036, 2019 | 27 | 2019 |
Research methodology for social sciences A Giri, D Biswas Research methodology for social sciences (Sage), 2019 | 27 | 2019 |
The impact of social networking sites on college students: A survey study in West Bengal A Giri, W Biswas, D Biswas Indian Journal of Marketing 48 (8), 7-23, 2018 | 22 | 2018 |
Model development for employee retention in Indian construction industry using structural equation modeling (SEM) A Giri, S Gangopadhyay, J Majumder, P Paul International Journal Of Management (IJM) 10 (4), 196-204, 2019 | 21 | 2019 |
Factors influencing consumer purchase intention of daily groceries through B2C websites in metro-cities of India A Giri, S Chatterjee, S Biswas, A Aich International Journal of Scientific & Technology Research 9 (1), 719-722, 2020 | 20 | 2020 |
Measuring the impact of celebrity endorsement on consumer purchase intention of beauty soap in Indian context S Chakraborty, A Giri, S Biswas, M Bag International Journal of Scientific and Technology Research 9 (2), 1019-1022, 2020 | 19 | 2020 |
Relationship marketing as an effective promotional tool of yoga marketing in the urban Indian market: An empirical study A Giri, M Pandey Indian Journal of Marketing 46 (5), 42-54, 2016 | 18 | 2016 |
Impact of fluid team performance on strategic HRM: An empirical study in the organized retail sector of West Bengal A Giri, S Chatterjee Prabandhan: Indian Journal of Management 13 (4), 25-42, 2020 | 17 | 2020 |
Intention to adopt e-HRM (electronic-Human resource management) in Indian manufacturing industry: An empirical study using technology acceptance model (TAM) A Giri, P Paul, S Chatterjee, M Bag, A Aich International Journal of Management 10 (4), 2019 | 17 | 2019 |
Impact of ‘customer relationship management (CRM) software’on patient satisfaction in public hospitals of urban West Bengal, India: an empirical analysis S Chatterjee, A Giri, P Paul, M Bag International Journal of Engineering and Advanced Technology 8 (5), 521-526, 2019 | 17 | 2019 |
Issues & Challenges of Management Institutions in West Bengal: A swot analysis S Biswas, A Giri ZENITH International Journal of Business Economics & Management Research 9 …, 2019 | 16 | 2019 |
Impact of smart applications of IoMT (internet of medical things) on health-care domain in India A Giri, S Chatterjee, P Paul, S Chakraborty, S Biswas International Journal of Recent Technology and Engineering (IJRTE) 8 (4 …, 2019 | 15 | 2019 |
‘Buy luxury’: Adapting the SHIFT framework to explore the psychological facets enabling consumers for sustainable luxury consumption A Giri, W Biswas, J Salo Indian Journal of Marketing 52 (6), 59-66, 2022 | 14 | 2022 |
Analyzing the motivators and barriers associated with buying green apparel: digging deep into retail consumers' behavior R Yadav, A Giri, EA Alzeiby Journal of Retailing and Consumer Services 81, 103983, 2024 | 11 | 2024 |
Determining the effectiveness of ‘cloud computing’on human resource management by structural equation modeling (SEM) in manufacturing sector of West Bengal, India P Paul, A Giri, S Chatterjee, S Biswas International Journal of Innovative Technology and Exploring Engineering 8 …, 2019 | 10 | 2019 |
Understanding consumer behaviour through neuromarketing: A strategic approach towards the mobile phone industry S Chatterjee, A Giri Indian Journal of Marketing 51 (5-7), 64-80, 2021 | 5 | 2021 |
Understanding the consumers webrooming in retailing industry: An application of uses and gratification and uncertainty reduction theory R Yadav, A Giri, D Chakrabarty, EA Alzeiby Technological Forecasting and Social Change 206, 123509, 2024 | 4 | 2024 |
Analytical study on variation of healthcare status in Haldia city of West Bengal, India S Chatterjee, A Giri, W Biswas, MK Bauri Contemporary Medical Biotechnology Research for Human Health, 205-214, 2022 | 4 | 2022 |