The mediating role of e-word of mouth on the relationship between content marketing and green purchase intention JA Al-Gasawneh, AM Al-Adamat Management Science Letters 10 (8), 1701-1708, 2020 | 164 | 2020 |
The Impact of Social Media Marketing on Mental Image of Electronic Stores Customers at Jordan D Al-Husban, AM Al-Adamat, AAA Haija, HM Al Sheyab, FMF Aldaihani, ... Emerging Trends and Innovation in Business and Finance, 89-103, 2023 | 140* | 2023 |
The Impact of Marketing Through the Social Media Tools on Customer Value” Study on Cosmetic Productsin Jordan MAR Al-Azzam, MM Alrfai, SIS Al-Hawary, AAS Mohammad, ... Emerging Trends and Innovation in Business and Finance, 183-196, 2023 | 96* | 2023 |
The Relationship between Perceived Destination Image, Social Media Interaction and Travel Intentions Relating To NEOM City JA Al-Gasawneh, AM Al-Adamat Academy of Strategic Management Journal 19 (2), 529, 2020 | 86 | 2020 |
The impact of moral intelligence on green purchase intention A Al-Adamat, J Al-Gasawneh, O Al-Adamat Management Science Letters 10 (9), 2063-2070, 2020 | 74 | 2020 |
The impact of integrated marketing communications tools on achieving competitive advantage in Jordanian Universities FA Al-Fakeh, MS Al-Shaikh, SIS Al-Hawary, LS Mohammad, D Singh, ... Emerging Trends and Innovation in Business and Finance, 149-165, 2023 | 48 | 2023 |
The impact of digital marketing tools on customer loyalty of Jordanian Islamic banks AM Al-Adamat, M KassabAlserhan, LS Mohammad, D Singh, ... Emerging Trends and Innovation in Business and Finance, 105-118, 2023 | 48 | 2023 |
The impact of influencer marketing on brand perception: a study of Jordanian customers influenced on social media platforms AAS Mohammad, FLY Aityassine, ZNA al-fugaha, MT Alshurideh, ... Business Analytical Capabilities and Artificial Intelligence-Enabled …, 2024 | 43 | 2024 |
Impact of artificial intelligence technologies on marketing performance REA Ghaith, SIS Al-Hawary, LS Mohammad, D Singh, AAS Mohammad, ... Emerging Trends and Innovation in Business and Finance, 49-60, 2023 | 38 | 2023 |
The mediating effect of employee happiness on the relationship between quality of work-life and employee intention to quit: A study on fast-food restaurants in Jordan H Alserhan, A Al-Adamat, O Al-Adamat Management Science Letters 11 (3), 933-938, 2020 | 34 | 2020 |
Impact of digital marketing on mental image of banks in Saudi Arabia MT Alshurideh, AF Alserhan, AAS Mohammad, T Alanazi, OAM Alzeetawi, ... Intelligence-Driven Circular Economy: Regeneration Towards Sustainability …, 2025 | 31 | 2025 |
The risks of COVID-19 on the scientific achievement for the undergraduate health sciences students MN Alolayyan, AAS Mohammad, MT Alshurideh, SIS Al-Hawary, ... Business Analytical Capabilities and Artificial Intelligence-enabled …, 2024 | 29 | 2024 |
The impact of relationship marketing on the customer loyalty NS Alajarmeh, FLY Aityassine, AE Alzoubi, ZNA Al-Fugaha, SM Zighan, ... Business Analytical Capabilities and Artificial Intelligence-Enabled …, 2024 | 29 | 2024 |
The effect of electronic marketing on customer satisfaction of the insurance companies in Jordan AM Al-Adamat, MIG Alkhawaldeh, SS Mansour, MM Eldahamsheh, ... The effect of information technology on business and marketing intelligence …, 2023 | 29 | 2023 |
General surgery practice and challenges in Jordan during the infectious epidemic: a qualitative study surgeons perspective MN Alolayyan, SIS Al-Hawary, AAS Mohammad, MT Alshurideh, ... Artificial Intelligence and Economic Sustainability in the Era of Industrial …, 2024 | 28 | 2024 |
The effect of marketing knowledge on competitive advantage in the food industries companies in Jordan FMF Aldaihani, AZ Al-Quran, L Al-hourani, MIG Alkhawaldeh, ... The effect of information technology on business and marketing intelligence …, 2023 | 24 | 2023 |
Does entrepreneurial orientation matter in corporate ambidexterity: a study of the banking sector in Jordan AAA Haija, ZNA Al-Fugaha, SIS Al-Hawary, LS Mohammad, ... Emerging Trends and Innovation in Business and Finance, 393-403, 2023 | 19 | 2023 |
The impact of the digital marketing for education services on the mental image for students in private universities in Jordan AM Al-Adamat, NAF Falaki, MKA Al-Azzam, FMF Aldaihani, ... The effect of information technology on business and marketing intelligence …, 2023 | 19 | 2023 |
Impact of Social Support Resources on Post- Purchase Dissonance: Evidence from Jordan AM Al-Adamat, OA Al-Adamat International Journal of Business and Social Science 10 (1), 53-62, 2019 | 18 | 2019 |
Impact of strategic vigilance on competitive capabilities in Jordanian insurance companies RSJ Al-Khasswneh, A Mohammad, FN Al-Shaikh, YS Melhem, ... The effect of information technology on business and marketing intelligence …, 2023 | 17 | 2023 |