Unlocking pathways to mobile payment satisfaction and commitment LT Nguyen, YK Dwivedi, GWH Tan, ECX Aw, PS Lo, KB Ooi Journal of Computer Information Systems 63 (4), 998-1015, 2023 | 56 | 2023 |
Metaverse Banking Service: Are We Ready to Adopt? A Deep Learning‐Based Dual‐Stage SEM‐ANN Analysis LT Nguyen, DTV Duc, TQ Dang, DP Nguyen Human Behavior and Emerging Technologies 2023 (1), 6617371, 2023 | 51 | 2023 |
Critical factors affecting the adoption of artificial intelligence: An empirical study in Vietnam TL Nguyen, VP NGUYEN, TVD DANG The Journal of Asian Finance, Economics and Business 9 (5), 225-237, 2022 | 46 | 2022 |
Blockchain adoption in logistics companies in Ho Chi Minh city, Vietnam LT Nguyen, DT Nguyen, KNN Ngoc, DTV Duc Cogent Business & Management 10 (2), 2216436, 2023 | 40 | 2023 |
Factors influence blockchain adoption in supply chain management among companies based in Ho Chi Minh City HB Nguyen, LT Nguyen Conference Towards ASEAN Chairmanship 2023 (TAC 23 2021), 1-13, 2021 | 38 | 2021 |
What role does AI chatbot perform in the F&B industry? Perspective from loyalty and value Co-creation: integrated PLS-SEM and ANN techniques BHT Nguyen, TH Le, TQ Dang, LT Nguyen Journal of Law and Sustainable Development 11 (4), e794-e794, 2023 | 34 | 2023 |
Extending UTAUT2 in Mobile money adoption and actual use behavior: An empirical research in Vietnam during the Covid-19 DDT Viet, LT Nguyen, AND Hoai Industrielle Beziehungen. Zeitschrift für Arbeit, Organisation und …, 2022 | 31 | 2022 |
Financial Inclusion through Mobile Money in developing countries: the case of Vietnam LT Nguyen Digital transformation, cooperation and global integration in the new normal …, 2022 | 23 | 2022 |
Are you ready for tapping into the metaverse in higher education? Integrated by dual PLS-SEM and ANN approach TQ Dang, PT Tran, LT Nguyen Current and Future Trends on Intelligent Technology Adoption: Volume 1, 63-84, 2023 | 22 | 2023 |
Are we ready for education in Metaverse? PLS-SEM analysis BHT Nguyen, TQ Dang, LT Nguyen, TTT Tran Edelweiss Applied Science and Technology 8 (2), 73-83, 2024 | 19 | 2024 |
Factors driving Vietnamese university students’ adoption in a smart learning environment: The application of self-determination theory and technology acceptance model NY Dao, LT Nguyen, VH Dinh International Conference on Smart Learning Environments, 185-190, 2023 | 19 | 2023 |
Belief of Customers in Social Commerce Performed via Social Networking Sites: An Empirical Study from Hồ Chí Minh City CTT Phan, QT Đặng, TL Nguyễn Vietnam Social Sciences 214 (2), 61-80, 2023 | 19 | 2023 |
Mobile payment adoption in Vietnam: A two-staged SEM-ANN approach LT Nguyen, TTC Phan, DVT Dang, TTT Tran Current and Future Trends on Intelligent Technology Adoption: Volume 1, 209-228, 2023 | 16 | 2023 |
Factors influencing student citizenship behavior (SCB) and long–term student relationship orientation (LRO) in Vietnamese education sector CNB Dang, DT Nguyen, TT Le, VH Nguyen, LT Nguyen The second international conference on science, economics and society …, 2023 | 14 | 2023 |
Exploring the brand experience of Korean brands on customer interactions in Ho Chi Minh City, Vietnam: non-linear structural equation modelling approach PCT Tien, NT Luan, DQ Tri Kỷ yếu hội thảo khoa học quốc tế Việt-Hàn 2023, 276-289, 2023 | 14 | 2023 |
Consumer trust in social network sites in Vietnam: PLS-SEM-ANN analysis TTC Phan, TQ Dang, LT Nguyen Ho Chi Minh City, Vietnam: Finance Publishing House, 2023 | 12 | 2023 |
Understanding metaverse adoption in education: The extended UTAUMT model AHD Nguyen, TT Le, TQ Dang, LT Nguyen Heliyon 10 (19), 2024 | 9 | 2024 |
The dark sides of AI advertising: the integration of cognitive appraisal theory and information quality theory LT Nguyen, TQ Dang, DTV Duc Social Science Computer Review, 08944393241258760, 2024 | 9 | 2024 |
Customer Loyalty and Brand Value Co-Creation of Financial Apps: The Integration of "Gamification Theory" and "Uses &Gratification Theory” DTV DUC, LT NGUYEN, TQ Dang, NTT TRAN SSRN, 2024 | 9* | 2024 |
Unlocking impulsive buying behavior in the metaverse commerce: a combined analysis using PLS-SEM and ANN DTV Duc, LTV Mai, TQ Dang, TT Le, LT Nguyen Global Knowledge, Memory and Communication, 2024 | 5 | 2024 |