Can neuromarketing add value to the traditional marketing research? An exemplary experiment with functional near-infrared spectroscopy (fNIRS) SGH Meyerding, CM Mehlhose Journal of Business Research 107, 172-185, 2020 | 125 | 2020 |
The influence of the Nutri-Score on the perceived healthiness of foods labelled with a nutrition claim of sugar K Jürkenbeck, C Mehlhose, A Zühlsdorf PLoS One 17 (8), e0272220, 2022 | 36 | 2022 |
Einkaufs-und Ernährungsverhalten sowie Resilienz des Ernährungssystems aus Sicht der Bevölkerung: Eine Studie während der Corona-Pandemie im November 2020. Ergebnisse der … G Busch, E Bayer, S Iweala, C Mehlhose, A Risius, C Rubach, A Schütz, ... Diskussionsbeitrag, 2021 | 29 | 2021 |
Einkaufs-und Ernährungsverhalten sowie Resilienz des Ernährungssystems aus Sicht der Bevölkerung: Ergebnisse einer Studie während der Corona-Pandemie im April 2020 G Busch, E Bayer, A Gunarathne, S Hölker, S Iweala, K Jürkenbeck, ... Diskussionsbeitrag, 2020 | 19 | 2020 |
Adaption of the meat attachment scale (MEAS) to Germany: interplay with food neophobia, preference for organic foods, social trust and trust in food technology innovations D Kühn, A Profeta, T Krikser, V Heinz Agricultural and Food Economics 11 (1), 38, 2023 | 13 | 2023 |
PACE labels on healthy and unhealthy snack products in a laboratory shopping setting: perception, visual attention, and product choice C Mehlhose, D Schmitt, A Risius Foods 10 (4), 904, 2021 | 13 | 2021 |
Der markt für milch und milcherzeugnisse im jahr 2019 C Hunecke, C Mehlhose, G Busch, A Spiller, B Brümmer German Journal of Agricultural Economics 69, 67-92, 2020 | 10 | 2020 |
Making animal welfare labelling more transparent–The potential of different information types from simple text to highly immersive stable tours via VR glasses A Schütz, S Kühl, G Busch, C Mehlhose Journal of Agriculture and Food Research 14, 100712, 2023 | 8 | 2023 |
Signs of warning: do health warning messages on sweets affect the neural prefrontal cortex activity? C Mehlhose, A Risius Nutrients 12 (12), 3903, 2020 | 8 | 2020 |
Der Markt für Milch und Milcherzeugnisse 2021 G Busch, T Knöpfel, A Spiller, B Brümmer German Journal of Agricultural Economics 71 (Supplement), 2022 | 7 | 2022 |
Sensory measurements of taste: Aiming to visualize sensory differences in taste perception by consumers—An experiential fNIRS Approach K Laves, C Mehlhose, A Risius Journal of International Food & Agribusiness Marketing 35 (5), 582-602, 2023 | 6 | 2023 |
Vegetables with Enhanced Iron Bioavailability—German Consumers’ Perceptions of a New Approach to Improve Dietary Iron Supply AK Welk, C Mehlhose, D Daum, U Enneking Nutrients 15 (10), 2291, 2023 | 6 | 2023 |
Beyond the cow: consumer perceptions and information impact on acceptance of precision fermentation-produced cheese in Germany S Kühl, A Schäfer, C Kircher, C Mehlhose Future Foods 10, 100411, 2024 | 5 | 2024 |
Assessing label frames and emotional primes in the context of animal rearing—response of an explorative fNIRS study C Mehlhose, A Risius Sustainability 13 (9), 5275, 2021 | 4 | 2021 |
Der Markt für Milch und Milcherzeugnisse 2022 G Langer, C Mehlhose, T Knöpfel, B Brümmer, A Spiller, G Busch German Journal of Agricultural Economics (GJAE) 72 (Supplement (2023)), 18-36, 2023 | 2 | 2023 |
Der Markt für Milch und Milcherzeugnisse im Jahr 2018 C Mehlhose, C Hunecke, A Spiller, B Brümmer German Journal of Agricultural Economics 68, 62-84, 2019 | 2 | 2019 |
Applying Mobile Consumer Neuroscience for Food Marketing-the Special Case of fNIRS C Mehlhose | 1 | 2022 |
PACE Labels on Healthy and Unhealthy Snack Products in a Laboratory Shopping Setting: Perception, Visual Attention, and Product Choice. Foods 2021, 10, 904 C Mehlhose, D Schmitt, A Risius s Note: MDPI stays neutral with regard to jurisdictional claims in published …, 2021 | 1 | 2021 |
Veränderungen des Ernährungs-und Bewe-gungsverhaltens sowie des Stressempfindens während der COVID-19-Pandemie 2020 in Deutschland: Betroffenheit unterschiedlicher … C Rubach, K Ullmann, C Mehlhose, A Risus Strategien für den Agrar-und Ernährungssektor und den ländlichen Raum in …, 2021 | 1 | 2021 |
European Perspectives on Public Benefit in Relation to Food: Insights from a Serious Game Approach. L Mohebati, E Iori, M Haugaard, V Stancu, J de la Cueva, P Rovný, ... Sustainability (2071-1050) 16 (21), 2024 | | 2024 |