| Antecedents of online purchase intention in the context of social commerce R Shekhar, UP Jaidev International Journal of Applied Management Science 12 (1), 68-95, 2020 | 31 | 2020 |
| Modeling the brand equity and usage intention of QR-code E-wallets FAA Ramli, MI Hamzah, SN Wahab, R Shekhar FinTech 2 (2), 205-220, 2023 | 15 | 2023 |
| Personal characteristics and strategic entrepreneurial behaviour of rural female entrepreneurs: insights from Oman SM Ghouse, O Durrah, R Shekhar, A Arslan | 12 | 2023 |
| The Role of Ambient Ad Attitude and Brand Attitude as Predictors of Purchase Intention R Shekhar, UP Jaidev National Conference on Marketing and Sustainable Development, 2017 | 5 | 2017 |
| Sustainable choices of Gen Y and Gen Z: exploring green horizons SM Ghouse, R Shekhar, M Chaudhary Management & Sustainability: An Arab Review, 2024 | 4 | 2024 |
| Intention to use mobile wallets: An application of the technology acceptance model R Shekhar, UP Jaidev International Journal of Applied Management Science 14 (3), 258-280, 2022 | 4 | 2022 |
| DETERMINANTS OF ENVIRONMENTALLY CONSCIOUS CONSUMER BEHAVIOR UPJDDAR Shekhar Man in india 97 (20), 93-105, 2017 | 4* | 2017 |
| Green purchase behaviour of Arab millennials towards eco-friendly products: the moderating role of eco-labelling SM Ghouse, R Shekhar, MAB Ali Sulaiman, A Azam The Bottom Line, 2024 | 3 | 2024 |
| Driving financial inclusion: exploring mobile wallet adoption among rural Omani millennials SM Ghouse, R Shekhar, M Chaudhary Journal of Islamic Marketing, 2024 | 1 | 2024 |
| Modeling the Brand Equity and Usage Intention of QR-Code E-Wallets. FinTech 2023, 2, 205–220 FAA Ramli, MI Hamzah, SN Wahab, R Shekhar | 1 | 2023 |
| Mobile wallet app engagement and word of mouth recommendation: an exploration of antecedents R Shekhar, UP Jaidev International Journal of Enterprise Network Management 14 (1-2), 161-192, 2023 | 1 | 2023 |
| Mobile wallet payments-a systematic literature review with bibliometric and network visualisation analysis over two decades A Das, R Shekhar International Journal of Enterprise Network Management 15 (4), 444-468, 2024 | | 2024 |
| Factors influencing the consumer intention to recommend the adoption of the near field communications: a partial least square-structural equation modelling approach R Shekhar, T Venkateswarlu International Journal of Enterprise Network Management 15 (3), 302-329, 2024 | | 2024 |
| Internationalisation barriers in low-tech South Asian exporting firms SM Ghouse, O Durrah, R Shekhar, A Arslan Journal for International Business and Entrepreneurship Development 15 (3 …, 2023 | | 2023 |
| The Determinants and outcomes of Mobile Advertising-A Review RS Uma Pricilda Jaidev International Journal of Pure and Applied Mathematics 118 (18), 4405-4420, 2018 | | 2018 |
| Demographic Determinants of Tech Enabled Learning- A Review RSDUP Jaidev National Conference on Leveraging Social Media for Success in the 21st …, 2016 | | 2016 |
Uma P JaidevProfessor, School of Management, Presidency University BengaluruAdresse e-mail validée de presidencyuniversity.in
