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Monique van der Meer
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Same strategies – different categories: An explorative card-sort study of plant-based proteins comparing omnivores, flexitarians, vegetarians and vegans
M van der Meer, ARH Fischer, MC Onwezen
Appetite 180 (180), 106315, 2023
202023
Consumer perceptions of different protein alternatives
ARH Fischer, MC Onwezen, M van der Meer
Meat and Meat replacements, 333-362, 2023
132023
Framing for the protein transition: Eight pathways to foster plant-based diets through design
AL Peeters, N Tromp, BM Bulah, M van der Meer, L van den Boom, ...
Environmental Innovation and Societal Transitions 52, 100848, 2024
32024
“Planting” meat substitutes in the meat shelf: An online and two supermarket field experiments to explore the effect of placing meat substitutes next to meat
M Van der Meer, EM Schruff-Lim, MC Onwezen, ARH Fischer
Journal of Retailing and Consumer Services 84, 104223, 2025
12025
Meat Expectations: consumer categorisation of plant-based proteins
M van der Meer
2025
(M) eat more plants: How category dimensions and inferences shape consumer acceptance of plant-based proteins
M Van der Meer, ARH Fischer, MC Onwezen
Food Quality and Preference, 105434, 2025
2025
Supermarket product positioning and choice plant-based protein sources
IE van der Hout, M van der Meer, ARH Fischer
OSF, 2024
2024
Framing for the protein transition
AL Peeters, N Tromp, BM Bulah, M van der Meer, L van den Boom, ...
2024
Shelf organization of plant-based meat alternatives-Study retailer 2
M van der Meer, ARH Fischer, M Onwezen
OSF, 2023
2023
(M) eat plants: Consumer’s categorizations, inferences and acceptance of plant-based proteins
M van der Meer, ARH Fischer, M Onwezen
OSF, 2023
2023
Same but different? How consumers categorise plant-based proteins
M van der Meer
2022
Preprint not peer reviewed
NAT Center
Meer vleesvervangers verkocht: Lidl haalt vegavlees weer uit het vleesschap, ondanks geslaagde proef
M van der Meer
Why consumers are angry about Lidl’s meat substitute trial:‘Eating meat is cultural’
M van der Meer, Y Michielsen
Lidl wil vleeseter overtuigen, ondanks vega weer uit vleesschap
M van der Meer
Data from:(M) eat more plants: Role of category dimensions and inferences for consumer acceptance of plant-based proteins
M van der Meer
Wageningen University & Research, 0
Data from: Same strategies–different categories: An explorative card-sort study of plant-based proteins comparing omnivores, flexitarians, vegetarians and vegans-study 1
M van der Meer, A Fischer, M Onwezen
Wageningen University & Research, 0
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