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Przemysław Tomczyk
Przemysław Tomczyk
Adresse e-mail validée de kozminski.edu.pl - Page d'accueil
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Does customer analysis affect firm performance? Quantitative evidence from the Polish insurance market
P Tomczyk, T Doligalski, P Zaborek
Journal of Business Research 69 (9), 3652-3658, 2016
312016
How emotions impact the interactive value formation process during problematic social media interactions
M Frau, F Cabiddu, L Frigau, P Tomczyk, F Mola
Journal of Research in Interactive Marketing 17 (5), 773-793, 2023
212023
Young workers’ occupational safety knowledge creation and habits
I Hejduk, P Tomczyk
Procedia Manufacturing 3, 395 – 401, 2015
192015
Safety knowledge and safe practices at work: A study of Polish industrial enterprises
I Hejduk, A Jan Olak, W Karwowski, P Tomczyk, J Fazlagić, P Gac, ...
Work 65 (2), 349-359, 2020
112020
The relationships between the use of smart mobile technology, safety knowledge and propensity to follow safe practices at work
AJ Olak, I Hejduk, W Karwowski, P Tomczyk, J Fazlagić, P Gac, H Hejduk, ...
International journal of occupational safety and ergonomics 27 (3), 911-920, 2021
102021
Knowledge from customers. Definition and research areas
P Tomczyk
Handel Wewnętrzny, 377-389, 2018
72018
Multi-Method Analysis
P Tomczyk
Market Research Methodologies: Multi-Method and Qualitative Approaches, 184-198, 2015
62015
Klient jako źródło wartości przedsiębiorstwa
Tomczyk
Przedsiębiorstwo a otoczenie. Oddziaływanie, skutki, 2012
52012
Exploring AI’s Role in Literature Searching: Traditional Methods Versus AI-Based Tools in Analyzing Topical E-Commerce Themes
P Tomczyk, P Brüggemann, N Mergner, M Petrescu
Digital Marketing & eCommerce Conference, 141-148, 2024
42024
AI meets academia: transforming systematic literature reviews
P Tomczyk, P Brüggemann, D Vrontis
EuroMed Journal of Business, 2024
32024
Customer knowledge valuation model based on customer lifecycle
P Tomczyk
Marketing i Zarządzanie 46 (5), 87-94, 2016
32016
Customer Analysis: Does It Help to Improve Firm Performance? Research Results from Polish Insurance Market
T Doligalski, P Tomczyk
Research Results from Polish Insurance Market (September 24, 2014), 2014
32014
Modele wyceny klienta a podejścia do wyceny przedsiębiorstwa
Tomczyk
Handel Wewnętrzny, 2012
32012
Variable science mapping as literature review method
P Tomczyk, P Brüggemann, J Paul
Journal of Marketing Analytics 12 (4), 829-841, 2024
22024
The automation of science? Possibilities and boundaries of AI applications for conducting systematic literature reviews
P Tomczyk, P Brüggemann, T Doligalski
International Journal on Artificial Intelligence Tools 33 (06), 2450023, 2024
12024
From Customer Knowledge Competence through Customer Engagement Behaviour to Customer Lifetime Value. A Conceptual Model.
P Tomczyk
Proceedings of the European Marketing Academy 48, 8819, 2018
12018
Customer Analysis and Firm Performance in the Polish Insurance Market. Perspective of Customer Profitability and Lifetime Value
T Doligalski, P Tomczyk
Handel Wewnętrzny, 47-61, 2016
12016
Uwarunkowania i bariery stosowania koncepcji zarządzania wartością klienta w przedsiębiorstwach
P Tomczyk
Zeszyty Naukowe Uniwersytetu Szczecińskiego. Finanse, Rynki Finansowe …, 2011
12011
Praktyczne wykorzystanie koncepcji zarządzania wartością klienta. Studium przypadku IBM
T Dobiegała-Korona
Handel Wewnętrzny, 2011
12011
Are AI tools better than traditional tools in literature searching? Evidence from E-commerce research
P Tomczyk, P Brüggemann, N Mergner, M Petrescu
Journal of Librarianship and Information Science, 09610006241295802, 2024
2024
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