Suivre
Daniel Rayne
Daniel Rayne
Lecturer of Marketing, RMIT University
Adresse e-mail validée de rmit.edu.au - Page d'accueil
Titre
Citée par
Citée par
Année
Promoting customer engagement behavior for green brands
C Leckie, D Rayne, LW Johnson
Sustainability 13 (15), 8404, 2021
462021
Productive partnerships? Driving consumer awareness to action in CSR partnerships
D Rayne, C Leckie, H McDonald
Journal of Business Research 118, 49-57, 2020
312020
Assessing strategic social partnerships between professional sports teams and NPOs in Australian football
D Rayne, H McDonald, C Leckie
International Journal of Sports Marketing and Sponsorship 20 (3), 446-461, 2019
92019
Promoting Customer Engagement Behavior for Green Brands, Sustainability, 13 (15), 8404
C Leckie, D Rayne, LW Johnson
DOI: https://doi. org/10.3390/su13158404, 2021
52021
Heuristics in sport: a scoping review
ND Ramanayaka, G Dickson, D Rayne
Psychology of Sport and Exercise 71, 102589, 2024
42024
Examining corporate social responsibility awareness: An unaided recall measure
D Rayne, S Pervan, H McDonald, C Leckie
Journal of Consumer Behaviour 20 (5), 1129-1139, 2021
42021
The potential of marketing communications to protect social workers in times of crisis
S Pervan, D Rayne, L Bove
Journal of Strategic Marketing 30 (7), 652-666, 2022
32022
Understanding approaches to social partnerships-investigating target audience reactions and non-profit managers’ business practice: a mixed-methods study
D Rayne, S Pervan, H McDonald, C Leckie
Journal of Marketing Management 40 (1-2), 45-71, 2024
22024
From awareness to action: exploring the impact of social alliances on consumer behaviour in the sporting context
D Rayne
Swinburne University of Technology, 2019
12019
Le système ne peut pas réaliser cette opération maintenant. Veuillez réessayer plus tard.
Articles 1–9