| The impact of social media influencers on travel decisions: The role of trust in consumer decision journey RA Pop, Z Săplăcan, DC Dabija, MA Alt Current Issues in Tourism 25 (5), 823-843, 2022 | 740 | 2022 |
| Social media goes green—The impact of social media on green cosmetics purchase motivation and intention RA Pop, Z Săplăcan, MA Alt Information 11 (9), 447, 2020 | 274 | 2020 |
| Predicting consumers' purchase intention through fast fashion mobile apps: The mediating role of attitude and the moderating role of COVID-19 RA Pop, E Hlédik, DC Dabija Technological Forecasting and Social Change 186, 2023 | 118 | 2023 |
| Predicting job satisfaction and work engagement behavior in the COVID-19 pandemic: a conservation of resources theory approach MS Nemțeanu, V Dinu, RA Pop, DC Dabija Technická univerzita v Liberci, 2022 | 84 | 2022 |
| Usage intentions, attitudes, and behaviors towards energy-efficient applications during the COVID-19 pandemic RA Pop, DC Dabija, C Pelău, V Dinu Journal of Business Economics and Management 23 (3), 668–689-668–689, 2022 | 77 | 2022 |
| Generating loyalty towards fast fashion stores: A cross-generational approach based on store attributes and socio-environmental responsibility DC Dabija, V Câmpian, AR Pop, R Băbuț Oeconomia Copernicana 13 (3), 891-934, 2022 | 47 | 2022 |
| Social media goes green-the impact of social media on green cosmetics purchase motivation and intention. Information (Switzerland), 11 (9) RA Pop, Z Saplacan, MA Alt | 14 | 2020 |
| Food Retail Resilience Pre-, during, and Post-COVID-19: A Bibliometric Analysis and Research Agenda RA Pop, DC Dabija, CB Pocol Foods 13 (2), 257, 2024 | 8 | 2024 |
| A közösségi média influencerek iránti bizalom hatása az Y és Z generáció utazási döntéseire RA Pop Forum on Economics and Business /Közgáz Fórum 23 (142), 2020 | 5* | 2020 |
| A marketingkompetenciák evolúciója a digitalizáció korában. S ZSUZSA, ALTM ANETTA, POP Rebeka-Anna Forum on Economics & Business/Közgazdász Fórum 22 (138), 2019 | 2 | 2019 |
| The impact of social media on the intention of buying green cosmetics RA Pop Forum on Economics and Business 23 (144), 17A-38, 2020 | | 2020 |
| A közösségi média szerepe a zöld kozmetikai termékek vásárlási szándékának kialakulásában RA Pop Erdélyi Tudományos Diákköri Konferencia, 2020 | | 2020 |
| Drivers of purchase intention of green cosmetics: the impact of social media POP Rebeka-Anna, S Zsuzsa, ALT Mónika Anetta MARKETING – FROM INFORMATION TO DECISION, 2020 | | 2020 |
| Evolution of marketing skills in the age of digitalisation Z Săplăcan, MA Alt, RA Pop Forum on Economics and Business 22 (138), 3A-21, 2019 | | 2019 |
Dan-Cristian DabijaMarketing Professor, Babeș-Bolyai UniversityAdresse e-mail validée de econ.ubbcluj.ro