David W. Stewart

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Ingrid M. MartinCalifornia State University Long BeachPotvrđena adresa e-pošte na csulb.edu
Girish PunjUniversity of ConnecticutPotvrđena adresa e-pošte na uconn.edu
Paul A. PavlouLeonard M. Miller Professor & Dean, Miami Herbert Business School, University of MiamiPotvrđena adresa e-pošte na miami.edu
Cornelia PechmannUniversity of California irvinePotvrđena adresa e-pošte na uci.edu
Allan D. ShockerretiredPotvrđena adresa e-pošte na tepper.cmu.edu
S. (Ratti) RatneshwarProfessor Emeritus, University of MissouriPotvrđena adresa e-pošte na missouri.edu
Scott KoslowMacquarie UniversityPotvrđena adresa e-pošte na mq.edu.au
Dhruv GrewalProfessor of Marketing & Toyota Chair of Commerce and Electronic Business, Babson CollegePotvrđena adresa e-pošte na babson.edu
Priya RaghubirDean Abraham L. Gitlow Professor of Business, Stern School of Business, New York UniversityPotvrđena adresa e-pošte na stern.nyu.edu
Gerald HicksonSenior Vice President for Quality, Safety & Risk Prevention, Vanderbilt University Medical CenterPotvrđena adresa e-pošte na vanderbilt.edu
Timothy M DevinneyUniversity of ManchesterPotvrđena adresa e-pošte na manchester.ac.uk
Debbie MacInnisMarshall School of Business University of Southern CaliforniaPotvrđena adresa e-pošte na usc.edu
Utpal DholakiaGeorge R. Brown Professor of Marketing, Rice UniversityPotvrđena adresa e-pošte na rice.edu
Aric RindfleischUniversity of IllinoisPotvrđena adresa e-pošte na illinois.edu
Allison R. Johnson, PhD, LLMUniversity of Massachusetts AmherstPotvrđena adresa e-pošte na umass.edu
Yeqing BaoUAHuntsvillePotvrđena adresa e-pošte na uah.edu
Wesley J. JohnstonCBIM RoundTable Professor of Marketing, Georgia State UniversityPotvrđena adresa e-pošte na gsu.edu

Prati

David W. Stewart

Loyola Marymount,University of California Riverside,USC Marshall School of Business,Vanderbilt Univ

Potvrđena adresa e-pošte na lmu.edu - Početna stranica

marketing management psychology marketing research advertising


Naslov Poredaj po navodima Poredaj po godini Poredaj po naslovu	Citirano Citirano	Godina
Focus groups: Theory and practice DW Stewart, PN Shamdasani Sage publications, 2014	12179	2014
Cluster analysis in marketing research: Review and suggestions for application G Punj, DW Stewart Journal of marketing research 20 (2), 134-148, 1983	3651	1983
Customer experience management in retailing: understanding the buying process NM Puccinelli, RC Goodstein, D Grewal, R Price, P Raghubir, D Stewart Journal of retailing 85 (1), 15-30, 2009	1721	2009
Secondary research: Information sources and methods DW Stewart, MA Kamins Sage, 1993	1134	1993
The application and misapplication of factor analysis in marketing research DW Stewart Journal of marketing research 18 (1), 51-62, 1981	1130	1981
Internet marketing, business models, and public policy DW Stewart, Q Zhao Journal of public policy & marketing 19 (2), 287-296, 2000	789	2000
From consumer response to active consumer: Measuring the effectiveness of interactive media DW Stewart, PA Pavlou Journal of the academy of marketing science 30 (4), 376-396, 2002	773	2002
Measuring the effects and effectiveness of interactive advertising: A research agenda PA Pavlou, DW Stewart Journal of Interactive Advertising 1 (1), 61-77, 2000	711	2000
A typology of individual search strategies among purchasers of new automobiles DH Furse, GN Punj, DW Stewart Journal of consumer research 10 (4), 417-431, 1984	661	1984
Effective television advertising: A study of 1000 commercials DW Stewart, DH Furse (No Title), 1986	637	1986
Advertising repetition: A critical review of wearin and wearout C Pechmann, DW Stewart Current issues and research in advertising 11 (1-2), 285-329, 1988	569	1988
Online focus groups DW Stewart, P Shamdasani Journal of advertising 46 (1), 48-60, 2017	526	2017
Consumer behavior in a multichannel, multimedia retailing environment UM Dholakia, BE Kahn, R Reeves, A Rindfleisch, D Stewart, E Taylor Journal of interactive marketing 24 (2), 86-95, 2010	463	2010
The effects of comparative advertising on attention, memory, and purchase intentions C Pechmann, DW Stewart Journal of Consumer Research 17 (2), 180-191, 1990	458	1990
Toward understanding the attraction effect: The implications of product stimulus meaningfulness and familiarity S Ratneshwar, AD Shocker, DW Stewart Journal of Consumer Research 13 (4), 520-533, 1987	442	1987
Consumer behaviour and the practice of marketing K Runyon, D Stewart	405	1987
Intended and unintended consequences of warning messages: A review and synthesis of empirical research DW Stewart, IM Martin Journal of Public Policy & Marketing 13 (1), 1-19, 1994	351	1994
An interaction framework of consumer decision making GN Punj, DW Stewart Journal of Consumer Research 10 (2), 181-196, 1983	350	1983
Marketing accountability: Linking marketing actions to financial results DW Stewart Journal of business research 62 (6), 636-643, 2009	343	2009
The differential impact of goal congruency on attitudes, intentions, and the transfer of brand equity IM Martin, DW Stewart Journal of Marketing Research 38 (4), 471-484, 2001	339	2001

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