| Determinants of perceived web site interactivity JH Song, GM Zinkhan Journal of marketing 72 (2), 99-113, 2008 | 1050 | 2008 |
| The effect of Augmented Reality on purchase intention of beauty products: The roles of consumers’ control JB Whang, JH Song, B Choi, JH Lee Journal of Business Research 133, 275-284, 2021 | 177 | 2021 |
| Features of web site design, perceptions of web site quality, and patronage behavior JH Song, GM Zinkhan ACME 2003 proceedings 9 (S1), 106-113, 2003 | 123 | 2003 |
| Electronic word-of-mouth (eWOM) generation in new media platforms: The role of regulatory focus and collective dissonance D Shin, JH Song, A Biswas Marketing letters 25, 153-165, 2014 | 118 | 2014 |
| Are contextual advertisements effective? The moderating role of complexity in banner advertising K Yeun Chun, J Hee Song, CR Hollenbeck, JH Lee International Journal of Advertising 33 (2), 351-371, 2014 | 97 | 2014 |
| Effects of personalized e-mail messages on privacy risk: Moderating roles of control and intimacy JH Song, HY Kim, S Kim, SW Lee, JH Lee Marketing Letters 27, 89-101, 2016 | 72 | 2016 |
| Enhancing student learning in marketing courses: An exploration of fundamental principles for website platforms CR Hollenbeck, CH Mason, JH Song Journal of Marketing Education 33 (2), 171-182, 2011 | 67 | 2011 |
| The value of social presence in mobile communications JH Song, CR Hollenbeck Social media and interactive communications, 55-76, 2018 | 47 | 2018 |
| Is a website known by the banner ads it hosts? Assessing forward and reciprocal spillover effects of banner ads and host websites S Chaturvedi Thota, J Hee Song, A Biswas International Journal of Advertising 31 (4), 877-905, 2012 | 40 | 2012 |
| Interacting with Chatbots: Message type and consumers' control JB Whang, JH Song, JH Lee, B Choi Journal of Business Research 153, 309-318, 2022 | 36 | 2022 |
| Do animated banner ads hurt websites? The moderating roles of website loyalty and need for cognition S Thota, JH Song, V Larsen | 35 | 2010 |
| The value of human warmth: social presence cues and computer-mediated communications. JH Song, CR Hollenbeck, GM Zinkhan Advances in Consumer Research 35, 2008 | 29 | 2008 |
| When are personalized promotions effective? The role of consumer control HY Kim, JH Song, JH Lee International Journal of Advertising 38 (4), 628-647, 2019 | 24 | 2019 |
| E-collaborative networks: a case study on the new role of the sales force CR Hollenbeck, GM Zinkhan, W French, JH Song Journal of Personal Selling & Sales Management 29 (2), 125-136, 2009 | 23 | 2009 |
| Multitasking and location-based advertising: effects of perceived intrusiveness, location proximity, and product durability on avoidance B Choi, U Choi, JH Song International Journal of Advertising 40 (8), 1385-1401, 2021 | 11 | 2021 |
| Effects of Emotional Regulation Processes onAdaptive Selling Behavior and Sales Performance JH Kim, SG Lee, DW Shin Asia Marketing Journal 16 (1), 5, 2014 | 10 | 2014 |
| Why do people shop online?: Exploring the quality of online shopping experience JH Song, JQ Zhang American Marketing Association. Conference Proceedings, 154-160, 2004 | 10 | 2004 |
| Observation of other's preferential treatment as a constructive catalyst for improved repatronize intentions W Chang, JH Song, S Lee Journal of Retailing and Consumer Services 57, 102214, 2020 | 9 | 2020 |
| Peer-to-peer media opportunities CG Austin, GM Zinkhan, JH Song The SAGE Handbook of Advertising, 349-365, 2007 | 9 | 2007 |
| Recent trends in advertising and required research in emerging markets—an Asian perspective JH Lee, JH Song International Journal of Advertising 38 (4), 507-510, 2019 | 8 | 2019 |