Disruptive technology and AI in the banking industry of an emerging market AP Omoge, P Gala, A Horky International Journal of Bank Marketing 40 (6), 1217-1247, 2022 | 82 | 2022 |
Seeking pleasure or avoiding pain: Influence of CEO regulatory focus on firms' advertising, R&D, and marketing controversies S Kashmiri, P Gala, CD Nicol Journal of Business Research 105, 227-242, 2019 | 74 | 2019 |
Factors influencing actual usage of fitness tracking devices: Empirical evidence from the UTAUT model A Mishra, L Baker-Eveleth, P Gala, J Stachofsky Health Marketing Quarterly 40 (1), 19-38, 2023 | 32 | 2023 |
Artificial intelligence, financial anxiety and cashier-less checkouts: a Saudi Arabian perspective S Ghazwani, P van Esch, YG Cui, P Gala International Journal of Bank Marketing 40 (6), 1200-1216, 2022 | 31 | 2022 |
The divergent effects of organizational identification on salesperson and customer outcomes in a friend-selling context LL Beeler, NN Chaker, P Gala, AR Zablah Journal of Personal Selling & Sales Management 40 (2), 95-113, 2020 | 27 | 2020 |
Removing silos to enable data-driven decisions: The importance of marketing and IT knowledge, cooperation, and information quality S Sleep, P Gala, DE Harrison Journal of Business Research 156, 113471, 2023 | 24 | 2023 |
Dark triad-consumer behavior relationship: the mediating role of consumer self-confidence and aggressive interpersonal orientation JR Blair, P Gala, M Lunde Journal of Consumer Marketing 39 (2), 145-165, 2022 | 20 | 2022 |
Exploring the dark side of integrity: impact of CEO integrity on firms’ innovativeness, risk-taking and proactiveness P Gala, S Kashmiri European Journal of Marketing 56 (7), 2052-2102, 2022 | 14 | 2022 |
Effects of Menu Calorie Information and Product Image on Millennials’ Purchase Intention P Gala, R Cindy, D Alan, Monica, Favia Marketing Management Journal 28 (2), 2018 | 11 | 2018 |
A psychological examination of attachment insecurity, loneliness, and fear of missing out as drivers of retail patronage among emerging adults CB Rippé, B Smith, P Gala International Journal of Consumer Studies 47 (5), 1838-1852, 2023 | 8 | 2023 |
Investigating consumer ethical beliefs: role of moral philosophies and personality traits P Gala, R Chauhan, R King, S Vitell Journal of Consumer Marketing 40 (6), 685-701, 2023 | 8 | 2023 |
Breaking down classroom walls: Teaching moments for online learning excellence C Drehmer, P Gala Marketing Education Review 31 (2), 55-57, 2021 | 5 | 2021 |
NARCISSISM VERSUS MACHIAVELLIANISM AND THE ROLE OF SELF CONTROL TOWARDS SOCIAL DESIRABILITY. PB GALA, RS CHAUHAN, RA KING Marketing Management Journal 30 (1), 2020 | 5 | 2020 |
How family firm advisors understand their clients: a mixed-methods analysis of social capital signaling in web-based marketing R Randolph, E Kushins, P Gala Journal of Family Business Management 14 (2), 380-400, 2024 | 4 | 2024 |
Going the extra mile: teaching innovations during Covid times P Gala, P Woodroof, C Drehmer Marketing Education Review 32 (2), 181-184, 2022 | 4 | 2022 |
Review of neuroscience in marketing: areas, emotions and tools P Gala, D Gligor International Journal of Business Innovation and Research 27 (1), 76-100, 2022 | 4 | 2022 |
Privacy risk and adoption dilemma for smartphone users' app usage intention: mediated moderation of smartphone operating system A Mishra, PB Gala, D Adebanjo International Journal of Technology Marketing 14 (3), 227-248, 2020 | 4 | 2020 |
Big impact teaching moments in the Big easy CE Drehmer, KK Coker, P Gala Marketing Education Review 30 (2), 89-91, 2020 | 3 | 2020 |
Shining in the classroom with teaching moments KK Coker, DJ Whalen Marketing Education Review 29 (2), 147-152, 2019 | 3 | 2019 |
Utilizing gain and loss message framing for consumers: A Machiavellian perspective P Gala, J Blair, M Lunde Journal of Global Scholars of Marketing Science, 1-20, 2024 | 2 | 2024 |