Követés
Kishore Gopalakrishna Pillai
Kishore Gopalakrishna Pillai
Distinguished Professor of Marketing, Rajagiri Business School, Kochi
E-mail megerősítve itt: rajagiri.edu
Cím
Hivatkozott rá
Hivatkozott rá
Év
The negative effects of social capital in organizations: A review and extension
KG Pillai, GP Hodgkinson, G Kalyanaram, SR Nair
International Journal of Management Reviews 19 (1), 97-124, 2017
2372017
Mature relationships: why does relational orientation turn into transaction orientation?
KG Pillai, A Sharma
Industrial Marketing Management 32 (8), 643-651, 2003
2212003
Methods for studying leadership
J Antonakis, CA Schriesheim, JA Donovan, K Gopalakrishna-Pillai, ...
The nature of leadership, 48-70, 2004
2122004
Consumer trial, continuous use, and economic benefits of a retail service innovation: The case of the personal shopping assistant
H Evanschitzky, GR Iyer, KG Pillai, P Kenning, R Schütte
Journal of product innovation management 32 (3), 459-475, 2015
2062015
Digital marketing and business-to-business relationships: a close look at the interface and a roadmap for the future
C Hofacker, I Golgeci, KG Pillai, DM Gligor
European Journal of Marketing 54 (6), 1161-1179, 2020
1942020
Product innovation as a mediator in the impact of R&D expenditure and brand equity on marketing performance
P Sharma, NS Davcik, KG Pillai
Journal of Business Research 69 (12), 5662-5669, 2016
1882016
Seeing brands as humans: Development and validation of a brand anthropomorphism scale
A Golossenko, KG Pillai, L Aroean
International Journal of Research in Marketing 37 (4), 737-755, 2020
1572020
Differential moderating effects of strategic and operational reconfiguration on the relationship between open innovation practices and innovation performance
OD Ovuakporie, KG Pillai, C Wang, Y Wei
Research Policy 50 (1), 104146, 2021
1322021
Theorizing the dark side of business-to-business relationships in the era of AI, big data, and blockchain
DM Gligor, KG Pillai, I Golgeci
Journal of Business Research 133, 79-88, 2021
1162021
Differential effects of value consciousness and coupon proneness on consumers’ persuasion knowledge of pricing tactics
KG Pillai, V Kumar
Journal of Retailing 88 (1), 20-33, 2012
992012
Do parent units benefit from reverse knowledge transfer?
SR Nair, M Demirbag, K Mellahi, KG Pillai
British Journal of Management 29 (3), 428-444, 2018
922018
Calibration of consumer knowledge of the web
KG Pillai, C Hofacker
International Journal of Research in Marketing 24 (3), 254-267, 2007
812007
A longitudinal examination of JIT purchasing practices
LC Giunipero, K Gopalakrishna Pillai, SN Chapman, RA Clark
The International Journal of Logistics Management 16 (1), 51-70, 2005
782005
The effect of social comparison orientation on luxury purchase intentions
KG Pillai, SR Nair
Journal of Business Research 134, 89-100, 2021
722021
How brand attribute typicality and consumer commitment moderate the influence of comparative advertising
KG Pillai, RE Goldsmith
Journal of Business Research 61 (9), 933-941, 2008
652008
The impact of transactional and relational strategies in business markets: An agenda for inquiry
A Sharma, KG Pillai
Industrial Marketing Management 32 (8), 623-626, 2003
612003
Networks and competitive advantage: a synthesis and extension
KG Pillai
Journal of Strategic Marketing 14 (2), 129-145, 2006
552006
Consumers' responses to sponsorship by foreign companies
Y Meng-Lewis, D Thwaites, K Gopalakrishna Pillai
European Journal of Marketing 47 (11/12), 1910-1930, 2013
462013
A firm's capability to calibrate supply chain knowledge—Antecedents and consequences
KG Pillai, S Min
Industrial Marketing Management 39 (8), 1365-1375, 2010
392010
Managers' perceptual errors revisited: The role of knowledge calibration
KG Pillai
British Journal of Management 21 (2), 299-312, 2010
352010
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