Marcelo Vinhal Nepomuceno

Hivatkozott rá

	Összes	2020 óta
Hivatkozások	2084	1181
h-index	21	16
i10-index	27	21

260

130

195

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Társszerzők

Michel LarocheRoyal Bank Distinguished Professor of Marketing, Concordia UniversityE-mail megerősítve itt: concordia.ca
Eric StenstromAssociate Professor of Marketing, Miami UniversityE-mail megerősítve itt: miamioh.edu
Zachary MendenhallMcGill UniversityE-mail megerősítve itt: mail.mcgill.ca
Marie-Odile RichardSUNY PolyE-mail megerősítve itt: sunypoly.edu
Gad SaadProfessor of Marketing and Evolutionary Behavioral Scientist, Concordia UniversityE-mail megerősítve itt: jmsb.concordia.ca
Claudio TorresProfessor of Cross-cultural Psychology, University of Brasilia - BrazilE-mail megerősítve itt: pq.cnpq.br
Matthew PhilpAssistant Professor of Marketing, Toronto Metropolitan UniversityE-mail megerősítve itt: torontomu.ca
Alexander DavidsonAssociate Professor of Marketing, Wayne State UniversityE-mail megerősítve itt: wayne.edu
Fabio IglesiasUniversity of Brasilia & Ministry of Management and InnovationE-mail megerősítve itt: unb.br
Solange AlfinitoAssociate Professor, Universidade de Brasília - UnBE-mail megerősítve itt: unb.br
Yany GregoireHEC MontrealE-mail megerősítve itt: hec.ca
Juliana Barreiros PortoProfessora de Psicologia, Instituto de Psicologia, PSTO, Universidade de BrasíliaE-mail megerősítve itt: unb.br
Danielle MantovaniUniversidade Federal do Paraná - UFPRE-mail megerősítve itt: ufpr.br
Tolga CenesizogluProfessor of Finance, HEC MontrealE-mail megerősítve itt: hec.ca
Rafael Barreiros PortoProfessor of marketing at the University of Brasilia and member of the executive committee of AnpadE-mail megerősítve itt: unb.br
Mina RohaniE-mail megerősítve itt: hec.ca
Luca M. ViscontiUSI - Università della Svizzera italiana & ESCP EuropeE-mail megerősítve itt: usi.ch
Sylvie BorauToulouse Business School & IASTE-mail megerősítve itt: tbs-education.fr
Minas KastanakisProfessor of Marketing, ESCP Business SchoolE-mail megerősítve itt: escp.eu

Követés

Marcelo Vinhal Nepomuceno

Canada Research Chair in Consumer Decision-Making, Associate Professor of Marketing, HEC Montreal

E-mail megerősítve itt: hec.ca - Kezdőlap

Consumer Behavior Anti-consumption Evolutionary Psychology Marketing materialism


Cím Rendezés hivatkozások szerint Rendezés év szerint Rendezés cím szerint	Hivatkozott rá Hivatkozott rá	Év
How to reduce perceived risk when buying online: The interactions between intangibility, product knowledge, brand familiarity, privacy and security concerns MV Nepomuceno, M Laroche, MO Richard Journal of Retailing and Consumer Services 21 (4), 619-629, 2014	441	2014
Testosterone and domain-specific risk: Digit ratios (2D: 4D and rel2) as predictors of recreational, financial, and social risk-taking behaviors E Stenstrom, G Saad, MV Nepomuceno, Z Mendenhall Personality and individual differences 51 (4), 412-416, 2011	223	2011
The impact of materialism and anti-consumption lifestyles on personal debt and account balances MV Nepomuceno, M Laroche Journal of Business Research 68 (3), 654-664, 2015	180	2015
How do involvement and product knowledge affect the relationship between intangibility and perceived risk for brands and product categories? M Laroche, M Vinhal Nepomuceno, MO Richard Journal of Consumer Marketing 27 (3), 197-210, 2010	147	2010
Shame on You: When Materialism Leads to Purchase Intentions Toward Counterfeit Products A Davidson, MV Nepomuceno, M Laroche Journal of Business Ethics 155 (2), 479–494, 2019	130	2019
The Ecological Impact of Anticonsumption Lifestyles and Environmental Concern (vol 37, pg 245, 2018) MI Kropfeld, MV Nepomuceno, DC Dantas JOURNAL OF PUBLIC POLICY & MARKETING 37 (2), 342-342, 2018	128*	2018
When Materialists Intend to Resist Consumption: The Moderating Role of Self-Control and Long-Term Orientation MV Nepomuceno, M Laroche Journal of Business Ethics 143 (3), 467-483, 2017	88	2017
Relationship between intangibility and perceived risk: moderating effect of privacy, system security and general security concerns M Vinhal Nepomuceno, M Laroche, MO Richard, A Eggert Journal of Consumer Marketing 29 (3), 176-189, 2012	85	2012
Human values and attitudes toward bank services in Brazil M Vinhal Nepomuceno, J Barreiros Porto International Journal of Bank Marketing 28 (3), 168-192, 2010	74	2010
Matching green messages with brand positioning to improve brand evaluation VV da Luz, D Mantovani, MV Nepomuceno Journal of Business Research 119, 25-40, 2020	59	2020
Congruency of humour and cultural values in print ads: Cross-cultural differences among the US, France and China MVNMOR Michel Laroche International Journal of Advertising 33 (4), 681-705, 2014	50	2014
When the Frugal Become Wasteful: An Examination into how Impression Management Can Initiate the End-Stages of Consumption for Frugal Consumers M Philp, MV Nepomuceno Psychology & Markerting, 2019	45	2019
Validação da escala de julgamento e significado do produto MV Nepomuceno, CV Torres Estudos de Psicologia (Natal) 10 (3), 421-430, 2005	41	2005
What's So Funny? The Use of Humor in Magazine Advertising in the United States, China, and France M Laroche, MV Nepomuceno, L Huang, MO Richard Journal of Advertising Research 51 (2), 404-416, 2011	40	2011
Consumer resistance: From anti-consumption to revenge MV Nepomuceno, M Rohani, Y Grégoire Consumer perception of product risks and benefits, 345-364, 2017	38	2017
Do I Fear Death? The Effects of Mortality Salience on Anti-Consumption Lifestyles MV Nepomuceno, M Laroche Journal of Consumer Affairs 50 (1), 124-144, 2016	34	2016
Testosterone & gift-giving: Mating confidence moderates the association between digit ratios (2D:4D and rel2) and erotic gift-giving MV Nepomuceno, G Saad, E Stenstrom, Z Mendenhall, F Iglesias Personality and Individual Differences 91 (March), 27-30, 2016	32	2016
The Self-Deceived Consumer: Women’s Emotional and Attitudinal Reactions to the Airbrushed Thin Ideal in the Absence Versus Presence of Disclaimers S Borau, MV Nepomuceno Journal of Business Ethics 154 (2), 325–340, 2019	30	2019
Testosterone at your fingertips: Digit ratios (2D: 4D and rel2) as predictors of courtship-related consumption intended to acquire and retain mates MV Nepomuceno, G Saad, E Stenstrom, Z Mendenhall, F Iglesias Journal of Consumer Psychology 26 (2), 231-244, 2016	30	2016
Advances on the measure of judgment and meaning of the product for Brazil S Alfinito, MV Nepomuceno, CV Torres REMark – Revista Brasileira de Marketing 11 (2), 148-173, 2012	26*	2012

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