Paul Harrigan

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Geoffrey SoutarEmeritus Professor of Marketing, University of Western AustraliaEmail yang diverifikasi di uwa.edu.au
Elaine RamseyProfessor of Business Innovation, Ulster UniversityEmail yang diverifikasi di ulster.ac.uk
patrick ibbotsonSenior Lecturer (Associate Professor)Email yang diverifikasi di ulster.ac.uk
Timothy M. DalyAssociate Professor of Marketing, Zayed UniversityEmail yang diverifikasi di zu.ac.ae
Morgan P MilesUniversity of Queensland and Charles Sturt UniversityEmail yang diverifikasi di uq.edu.au
Uwana EversCentre for Human and Cultural Values, The University of Western AustraliaEmail yang diverifikasi di uwa.edu.au
Shasha WangSenior Lecturer, Queensland University of TechnologyEmail yang diverifikasi di qut.edu.au
Sanjit K. RoyProfessor of Marketing and Service Science, Edith Cowan UniversityEmail yang diverifikasi di ecu.edu.au
Kristof CoussementIESEG School of ManagementEmail yang diverifikasi di ieseg.fr
Momoko FujitaSenior Lecturer, University of CanberraEmail yang diverifikasi di uwa.edu.au
Jason WeismuellerLecturer, University of Western AustraliaEmail yang diverifikasi di uwa.edu.au
Musfiq Mannan ChoudhuryProfessor of E-Business and Digital Marketing, University of DhakaEmail yang diverifikasi di du.ac.bd
Dr Violetta Wilk (PhD) FAMI CPMSenior Lecturer in Digital Marketing, Edith Cowan UniversityEmail yang diverifikasi di ecu.edu.au
Catherine J ArcherSenior Lecturer, Edith Cowan UniversityEmail yang diverifikasi di ecu.edu.au
Kim FeddemaEdith Cowan UniversityEmail yang diverifikasi di ecu.edu.au
Yulin FangThe University of Hong KongEmail yang diverifikasi di hku.hk
Aman AbidUniversity of New EnglandEmail yang diverifikasi di une.edu.au
Dr. Bang NguyenRetired Professor of Marketing, PhD (Oxford Brookes University)Email yang diverifikasi di oxfordbrookes.net
Darren MeisterIvey Business SchoolEmail yang diverifikasi di ivey.uwo.ca
Andreas SchroederProfessor of Digital Strategy and Services Innovation, Lancaster University Management SchoolEmail yang diverifikasi di lancaster.ac.uk

Ikuti

Paul Harrigan

Professor of Marketing, The University of Western Australia

Email yang diverifikasi di uwa.edu.au - Beranda

digital marketing services marketing online engagement information systems


Judul Urutkan menurut kutipan Urutkan menurut tahun Urutkan menurut judul	Dikutip oleh Dikutip oleh	Tahun
Customer engagement with tourism social media brands P Harrigan, U Evers, M Miles, T Daly Tourism management 59, 597-609, 2017	1199	2017
Influencer endorsements: How advertising disclosure and source credibility affect consumer purchase intention on social media J Weismueller, P Harrigan, S Wang, GN Soutar Australasian marketing journal 28 (4), 160-170, 2020	764	2020
Customer engagement and the relationship between involvement, engagement, self-brand connection and brand usage intent P Harrigan, U Evers, MP Miles, T Daly Journal of business research 88, 388-396, 2018	727	2018
CRM to social CRM: the integration of new technologies into customer relationship management MM Choudhury, P Harrigan Journal of Strategic Marketing 22 (2), 149-176, 2014	438	2014
Identifying influencers on social media P Harrigan, TM Daly, K Coussement, JA Lee, GN Soutar, U Evers International Journal of Information Management 56, 102246, 2021	291	2021
Modelling CRM in a social media age P Harrigan, G Soutar, MM Choudhury, M Lowe Australasian Marketing Journal 23 (1), 27-37, 2015	269	2015
Exploring entrepreneurial marketing M Miles, A Gilmore, P Harrigan, G Lewis, Z Sethna Journal of Strategic Marketing 23 (2), 94-111, 2015	236	2015
Critical factors underpinning the e-CRM activities of SMEs P Harrigan, E Ramsey, P Ibbotson Journal of Marketing Management 27 (5-6), 503-529, 2011	236	2011
Linking social media to customer relationship management (CRM): A qualitative study on SMEs S Guha, P Harrigan, G Soutar Journal of Small Business & Entrepreneurship 30 (3), 193-214, 2018	225	2018
From e-CRM to s-CRM. Critical factors underpinning the social CRM activities of SMEs P Harrigan, M Miles Small Enterprise Research 21 (1), 99-116, 2014	207	2014
Marketing research on Mobile apps: past, present and future L Stocchi, N Pourazad, N Michaelidou, A Tanusondjaja, P Harrigan Journal of the Academy of Marketing Science, 1-31, 2022	206	2022
How can marketing academics serve marketing practice? The new marketing DNA as a model for marketing education P Harrigan, B Hulbert Journal of marketing education 33 (3), 253-272, 2011	199	2011
Tackling social media data analysis: Comparing and contrasting QSR NVivo and Leximancer V Wilk, GN Soutar, P Harrigan Qualitative Market Research: An International Journal 22 (2), 94-113, 2019	179	2019
The rise of smart consumers: role of smart servicescape and smart consumer experience co-creation SK Roy, G Singh, M Hope, B Nguyen, P Harrigan The role of smart technologies in decision making, 114-147, 2022	166	2022
The role of social media in the engagement and information processes of social CRM P Harrigan, MP Miles, Y Fang, SK Roy International Journal of Information Management 54, 102151, 2020	154	2020
How trust leads to online purchase intention founded in perceived usefulness and peer communication M Harrigan, K Feddema, S Wang, P Harrigan, E Diot Journal of Consumer Behaviour 20 (5), 1297-1312, 2021	153	2021
Capturing and co-creating student experiences in social media: A social identity theory perspective M Fujita, P Harrigan, GN Soutar Journal of Marketing Theory and Practice 26 (1-2), 55-71, 2018	149	2018
Exploring and explaining SME marketing: investigating e-CRM using a mixed methods approach P Harrigan, E Ramsey, P Ibbotson Journal of strategic marketing 20 (2), 127-163, 2012	137	2012
Online brand advocacy (OBA): the development of a multiple item scale V Wilk, GN Soutar, P Harrigan Journal of Product & Brand Management 29 (4), 415-429, 2020	119	2020
Social media in politics: The ultimate voter engagement tool or simply an echo chamber? L Harris, P Harrigan Journal of Political Marketing 14 (3), 251-283, 2015	108	2015

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