| The role of SME entrepreneurs’ innovativeness and personality in the adoption of innovations A Marcati, G Guido, AM Peluso Research policy 37 (9), 1579-1590, 2008 | 659 | 2008 |
| On braggarts and gossips: A self-enhancement account of word-of-mouth generation and transmission M De Angelis, A Bonezzi, AM Peluso, DD Rucker, M Costabile Journal of Marketing Research 49 (4), 551-563, 2012 | 564 | 2012 |
| Determinants of regular and occasional consumers' intentions to buy organic food G Pino, AM Peluso, G Guido Journal of Consumer Affairs 46 (1), 157-169, 2012 | 405 | 2012 |
| Trust as moderator in the relationship between HRM practices and employee attitudes L Innocenti, M Pilati, AM Peluso Human Resource Management Journal 21 (3), 303-317, 2011 | 265 | 2011 |
| The effect of negative message framing on green consumption: An investigation of the role of shame C Amatulli, M De Angelis, AM Peluso, I Soscia, G Guido Journal of Business Ethics 157, 1111-1132, 2019 | 262 | 2019 |
| Brand anthropomorphism: Conceptualization, measurement, and impact on brand personality and loyalty G Guido, AM Peluso Journal of brand Management 22 (1), 1-19, 2015 | 231 | 2015 |
| Explaining consumer brand-related activities on social media: An investigation of the different roles of self-expression and socializing motivations L De Vries, AM Peluso, S Romani, PSH Leeflang, A Marcati Computers in Human Behavior 75, 272-282, 2017 | 220 | 2017 |
| Brand prominence and social status in luxury consumption: A comparison of emerging and mature markets G Pino, C Amatulli, AM Peluso, R Nataraajan, G Guido Journal of Retailing and Consumer Services 46, 163-172, 2019 | 195 | 2019 |
| An Italian version of the 10-item Big Five Inventory: An application to hedonic and utilitarian shopping values G Guido, AM Peluso, M Capestro, M Miglietta Personality and Individual Differences 76, 135-140, 2015 | 180 | 2015 |
| The influence of corporate social responsibility on consumers' attitudes and intentions toward genetically modified foods: evidence from Italy G Pino, C Amatulli, M De Angelis, AM Peluso Journal of cleaner production 112, 2861-2869, 2016 | 169 | 2016 |
| Determinants of Southern Italian households’ intention to adopt energy efficiency measures in residential buildings MI Prete, L Piper, C Rizzo, G Pino, M Capestro, A Mileti, M Pichierri, ... Journal of cleaner production 153, 83-91, 2017 | 122 | 2017 |
| The role of ethics and product personality in the intention to purchase organic food products: A structural equation modeling approach G Guido, MI Prete, AM Peluso, RC Maloumby-Baka, C Buffa International Review of Economics 57, 79-102, 2010 | 119 | 2010 |
| A methodological framework to assess social media strategies of event and destination management organizations G Pino, AM Peluso, P Del Vecchio, V Ndou, G Passiante, G Guido Journal of Hospitality Marketing & Management 28 (2), 189-216, 2019 | 111 | 2019 |
| Influence of human versus AI recommenders: The roles of product type and cognitive processes AH Wien, AM Peluso Journal of Business Research 137, 13-27, 2021 | 101 | 2021 |
| Compensatory word of mouth: Advice as a device to restore control AM Peluso, A Bonezzi, M De Angelis, DD Rucker International Journal of Research in Marketing 34 (2), 499-515, 2017 | 95* | 2017 |
| Experimental Analysis of Consumer Stimulation and Motivational States in Shopping Experiences G Guido, M Capestro, AM Peluso International Journal of Market Research 49 (3), 365-386, 2007 | 95 | 2007 |
| Pay is not everything: Differential effects of monetary and non-monetary rewards on employees’ attitudes and behaviours AM Peluso, L Innocenti, M Pilati Evidence-based HRM: A Global Forum for Empirical Scholarship 5 (3), 311-327, 2017 | 88 | 2017 |
| Determinants of farmers’ intention to adopt water saving measures: evidence from Italy G Pino, P Toma, C Rizzo, PP Miglietta, AM Peluso, G Guido Sustainability 9 (1), 1-14, 2017 | 88 | 2017 |
| Context effects on older consumers’ cognitive age: the role of hedonic versus utilitarian goals G Guido, C Amatulli, AM Peluso Psychology & Marketing 31 (2), 103-114, 2014 | 84 | 2014 |
| Luxury advertising and recognizable artworks: New insights on the “art infusion” effect AM Peluso, G Pino, C Amatulli, G Guido European Journal of Marketing 51 (11/12), 2192-2206, 2017 | 75 | 2017 |
Gianluigi GuidoProfessore Ordinario di Marketing, Università del SalentoEmail yang diverifikasi di unisalento.it
