Ikuti
Iris van Ooijen
Iris van Ooijen
Assistant Professor
Email yang diverifikasi di bsi.ru.nl
Judul
Dikutip oleh
Dikutip oleh
Tahun
Does the GDPR enhance consumers’ control over personal data? An analysis from a behavioural perspective
I Van Ooijen, HU Vrabec
Journal of consumer policy 42, 91-107, 2019
2312019
Packaging design as an implicit communicator: Effects on product quality inferences in the presence of explicit quality cues
I Van Ooijen, ML Fransen, PWJ Verlegh, EG Smit
Food quality and preference 62, 71-79, 2017
1072017
Differences in consumer knowledge and perceptions of personalized advertising: Comparing online behavioural advertising and synced advertising
CM Segijn, I Van Ooijen
Journal of Marketing Communications 28 (2), 207-226, 2022
952022
Signalling product healthiness through symbolic package cues: Effects of package shape and goal congruence on consumer behaviour
I Van Ooijen, ML Fransen, PWJ Verlegh, EG Smit
Appetite 109, 73-82, 2017
862017
Privacy cynicism and its role in privacy decision-making
I van Ooijen, CM Segijn, SJ Opree
Communication Research 51 (2), 146-177, 2024
592024
Self-persuasion as marketing technique: the role of consumers’ involvement
SF Bernritter, I van Ooijen, BCN Müller
European Journal of Marketing 51 (5/6), 1075-1090, 2017
552017
Atypical food packaging affects the persuasive impact of product claims
I Van Ooijen, ML Fransen, PWJ Verlegh, EG Smit
Food Quality and Preference 48, 33-40, 2016
552016
Perceptions of techniques used to personalize messages across media in real time
CM Segijn, I Van Ooijen
Cyberpsychology, Behavior, and Social Networking 23 (5), 329-337, 2020
412020
The validation of the perceived surveillance scale
CM Segijn, SJ Opree, I Ooijen
282022
(Not to be taken) with a grain of salt: Enhancing perceived saltiness by 3D-printed surface textures
T van Rompay, I van Ooijen, S Groothedde, D Saakes
Food Quality and Preference 93, 104279, 2021
92021
Does the GDPR Enhance Consumers
I van Ooijen, HU Vrabec
Control over Personal Data, 91-107, 0
9
When disclosures backfire: Aversive source effects for personalization disclosures on less trusted platforms
I van Ooijen
Journal of Interactive Marketing 57 (2), 178-197, 2022
82022
The role of perceived surveillance and privacy cynicism in effects of multiple synced advertising exposures on brand attitude
CM Segijn, E Kim, I van Ooijen
Journal of Current Issues & Research in Advertising 45 (4), 506-522, 2024
42024
Packaging design as communicator of product attributes: Effects on consumers' attribute inferences
I van Ooijen
32016
The power of symbolic packaging cues
I van Ooijen
Advances in Advertising Research (Vol. VI) The Digital, the Classic, the …, 2015
32015
For Your Eyes Only?
MP Jansen, I van Ooijen
Journal of Media Psychology, 2024
22024
Discrimination and AI in insurance: what do people find fair? Results from a survey
FZ Borgesius, M van Bekkum, I van Ooijen, G Schaap, M Harbers, ...
arXiv preprint arXiv:2501.12897, 2025
2025
Discrimination and AI in insurance: what do people find fair? Results from a survey
F Zuiderveen Borgesius, M van Bekkum, I van Ooijen, G Schaap, ...
arXiv e-prints, arXiv: 2501.12897, 2025
2025
For your eyes only? An eye-tracking experiment investigating microtargeting transparency, visual attention, and critical processing.
MP Jansen, I van Ooijen
Journal of Media Psychology: Theories, Methods, and Applications, 2024
2024
Responses to Online Behavioral Advertising Disclosures: Effects of Source Integrity and Perceived Hypocrisy on Advertising Effectiveness
I van Ooijen
Advances in Consumer Research, 2018
2018
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