| Competing during a pandemic? Retailers’ ups and downs during the COVID-19 outbreak E Pantano, G Pizzi, D Scarpi, C Dennis Journal of Business research 116, 209-213, 2020 | 1097 | 2020 |
| Marketing a new generation of bio-plastics products for a circular economy: The role of green self-identity, self-congruity, and perceived value I Confente, D Scarpi, I Russo Journal of Business Research 112, 431-439, 2020 | 330 | 2020 |
| Fashion stores between fun and usefulness D Scarpi Journal of Fashion Marketing and Management: An International Journal 10 (1 …, 2006 | 290 | 2006 |
| Virtual reality, real reactions?: Comparing consumers' perceptions and shopping orientation across physical and virtual-reality retail stores G Pizzi, D Scarpi, M Pichierri, V Vannucci Computers in Human Behavior 96, 1-12, 2019 | 278 | 2019 |
| Shopping for fun or shopping to buy: Is it different online and offline? D Scarpi, G Pizzi, M Visentin Journal of Retailing and Consumer Services 21 (3), 258-267, 2014 | 278 | 2014 |
| Work and fun on the internet: the effects of utilitarianism and hedonism online D Scarpi Journal of interactive marketing 26 (1), 53-67, 2012 | 251 | 2012 |
| Does size matter? An examination of small and large web-based brand communities D Scarpi Journal of Interactive Marketing 24 (1), 14-21, 2010 | 227 | 2010 |
| Artificial intelligence and the new forms of interaction: Who has the control when interacting with a chatbot? G Pizzi, D Scarpi, E Pantano Journal of Business Research 129, 878-890, 2021 | 195 | 2021 |
| From trash to treasure: The impact of consumer perception of bio-waste products in closed-loop supply chains I Russo, I Confente, D Scarpi, BT Hazen Journal of Cleaner Production 218, 966-974, 2019 | 163 | 2019 |
| Achieving environmentally responsible behavior for tourists and residents: A norm activation theory perspective I Confente, D Scarpi Journal of Travel Research 60 (6), 1196-1212, 2021 | 131 | 2021 |
| I, robot, you, consumer: Measuring artificial intelligence types and their effect on consumers emotions in service E Pantano, D Scarpi Journal of Service Research 25 (4), 583-600, 2022 | 128 | 2022 |
| Privacy threats with retail technologies: A consumer perspective G Pizzi, D Scarpi Journal of Retailing and Consumer Services 56, 102160, 2020 | 112 | 2020 |
| When out-of-stock products DO backfire: Managing disclosure time and justification wording G Pizzi, D Scarpi Journal of Retailing 89 (3), 352-359, 2013 | 77 | 2013 |
| To Rome with love: A moderated mediation model in Roman heritage consumption D Scarpi, M Mason, F Raggiotto Tourism Management 71, 389-401, 2019 | 71 | 2019 |
| The effect of shelf layout on satisfaction and perceived assortment size: An empirical assessment G Pizzi, D Scarpi Journal of Retailing and Consumer Services 28, 67-77, 2016 | 63 | 2016 |
| Individual antecedents to consumer intention to switch to food waste bioplastic products: A configuration analysis D Scarpi, I Russo, I Confente, B Hazen Industrial Marketing Management 93, 578-590, 2021 | 61 | 2021 |
| Generation Y: Evidences from the fast-fashion market and implications for targeting M Colucci, D Scarpi Journal of business theory and practice 1 (1), 1-7, 2013 | 59 | 2013 |
| A construal-level approach to hedonic and utilitarian shopping orientation D Scarpi Marketing Letters 32 (2), 261-271, 2021 | 54 | 2021 |
| Determinants and mediators of the intention to upgrade the contract in buyer–seller relationships M Visentin, D Scarpi Industrial Marketing Management 41 (7), 1133-1141, 2012 | 54 | 2012 |
| Digital technologies and privacy: State of the art and research directions D Scarpi, G Pizzi, S Matta Psychology & Marketing 39 (9), 1687-1697, 2022 | 51 | 2022 |
