| Students’ Acceptance for e-Learning and the Effects of Self-Efficacy in Malaysia MSA Latip, I Noh, M Tamrin, SNNA Latip International Journal of Academic Research in Business and Social Sciences …, 2020 | 72 | 2020 |
| Students’ Perception of Lecturers’ Competency and the Effect on Institution Loyalty: The Mediating Role of Students’ Satisfaction MSA Latip, FT Newaz, R Ramasamy Asian Journal of University Education 16 (2), 183-195, 2020 | 60 | 2020 |
| How Do Food Safety Knowledge and Trust Affect Individual’s Green Considerations During The COVID-19 Pandemic in Malaysia? MSA Latip, FT Newaz, R Ramasamy, SA Tumin, I Noh Malaysian Journal of Consumer and Family Economics 24, 261-285, 2020 | 51 | 2020 |
| Factors Affecting e-Learning Acceptance among Students: The Moderating Effect of Self-efficacy MSA Latip, M Tamrin, I Noh, FA Rahim, SNNA Latip International Journal of Information and Education Technology 12 (2), 116-122, 2022 | 36 | 2022 |
| The sustainable purchase intention in a new normal of COVID-19: An empirical study in Malaysia MSA LATIP, FT NEWAZ, SNNA LATIP, RYY MAY, AEA RAHMAN The Journal of Asian Finance, Economics and Business 8 (5), 951-959, 2021 | 32 | 2021 |
| The Success Factors Affecting Street Food Stalls for Gastronomic Tourism Competitiveness: A Case of Petaling Jaya Old Town. RY Yuen May, KA Aziz, RA Latif, MS Abdul Latip, TC Kwan, ... International Journal of Early Childhood Special Education 13 (1), 2021 | 29 | 2021 |
| The Moderating Effect of Food Safety Knowledge on Organic Food Purchase Intention in a New Normal MSA Latip, FT Newaz, M Amiruddin, SAT Mohamad, NFA Rahman, I Noh Pertanika Journal of Social Sciences & Humanities 29 (4), 2281-2299, 2021 | 28 | 2021 |
| Does Program fees Affect the Relationship between Lecturers’ Competencies and Student’Satisfaction in the Digital Era? A Case of Malaysia Higher Education MSA Latip, RYY May, M Arif, A Kadir, TC Kwan International Journal of Academic Research in Business and Social Sciences 9 …, 2019 | 20 | 2019 |
| Students’ acceptance of gamification in education: The moderating effect of gender in Malaysia M Tamrin, S Latip, MSA Latip, SA Royali, NA Harun, N Bogal International Journal of Academic Research in Business and Social Sciences …, 2022 | 14 | 2022 |
| The perspectives of street food traders on foreign worker dependency during the COVID-19 pandemic RYY May, MSA Latip SEARCH Journal of Media and Communication Research 13 (1), 61-77, 2021 | 14 | 2021 |
| Antecedents of Organic Food Purchase Intention: Does it Moderate the Receptivity to Green Communication? MSA Latip, SA Tumin, RYY May Journal of Sustainability Science and Management 18 (6), 41-57, 2023 | 11 | 2023 |
| The perspective of work ergonomics on employee task performance in hotel and tourism industry, Malaysia SNNA Latip, MSA Latip, M Tamrin, MZM Nawi Proceedings 82 (1), 7, 2022 | 11 | 2022 |
| Individual Green Consideration Model: A Conceptual Study MSA Latip, FT Newaz, I Noh, MA Mohamad International Journal of Management (IJM) 11 (7), 849-858, 2020 | 10 | 2020 |
| Baba Nyonya Peranakan ethnic food: exploring the effect of media influence and curiosity on consumption intention of the youth generation MNA Zanzaizman, SNSSS Mohamed, MSA Latip Young Consumers 24 (5), 577-595, 2023 | 9 | 2023 |
| Service quality, satisfaction and destination loyalty of gastronomic tourist: A case study of street food stalls in George Town, Penang RYY May, MSA Latipb, AJA Jailania, SFM Amina, MAA Kadirc City University eJournal of Academic Research 2 (1), 43-57, 2020 | 7 | 2020 |
| Factors affecting citizens’ intention to use e-government services: assessing the mediating effect of perceived usefulness and ease of use MHH Zubir, MS Abdul Latip Transforming Government: People, Process and Policy 18 (3), 384-399, 2024 | 5 | 2024 |
| Behavioural intention to use E-government services in Malaysia: extended TAM model to examine the effect of perceived security MHH Zubir, MSA Latip Journal of Administrative Science 19 (2), 119-139, 2022 | 5 | 2022 |
| New trends of cloud kitchen technology and consumers’ purchase decisions: A conceptual study NS Idris, MA Zulkifly, M Safuan, A Latip Voice of Academia 19 (2), 114-126, 2023 | 4 | 2023 |
| Chetti Melaka of the Straits: A Conceptual Paper of Millenial Intention to Consume Peranakan Indian Cuisine MJ Ismail, MSA Latip Voice of Academia 19 (1), 94-103, 2023 | 4 | 2023 |
| Exploration of the Consumer Style Inventory of Culinary Tourists: Jonker Street, Melaka RYY May, PJ Aziz, MSA Latip, SFM Amin, AJA Jailani City University eJournal of Academic Research 3 (1), 83-95, 2021 | 4 | 2021 |
Mohamad Amiruddin MohamadLecturer, Universiti Teknologi MARA Cawangan Terengganu Kampus DungunEmail verificata su uitm.edu.my