An evaluation of the COVID-19 pandemic and perceived social distancing policies in relation to planning, selecting, and preparing healthy meals: an observational study in 38 … C De Backer, L Teunissen, I Cuykx, P Decorte, S Pabian, S Gerritsen, ... Frontiers in nutrition 7, 621726, 2021 | 99 | 2021 |
Dynamics of Muslim consumers’ behavior toward Halal products: Exploration study using fMRI technology OS Al-Kwifi, A Abu Farha, ZU Ahmed International Journal of Emerging Markets 14 (4), 689-708, 2019 | 67 | 2019 |
Strategic orientations and capabilities' effect on SMEs' performance I Alnawas, A Abu Farha Marketing Intelligence & Planning 38 (7), 829-845, 2020 | 47 | 2020 |
Competitive dynamics between multinational companies and local rivals in emerging markets OS Al-Kwifi, AKA Farha, WS Zaraket FIIB Business Review 9 (3), 189-204, 2020 | 27 | 2020 |
The effect of service failure severity on brand forgiveness: the moderating role of interpersonal attachment styles and thinking styles I Alnawas, A Al Khateeb, A Abu Farha, NO Ndubisi International Journal of Contemporary Hospitality Management 35 (5), 1691-1712, 2023 | 24 | 2023 |
Do different marketing practices pre-suppose different frames of reference? An exploratory study A Abu Farha, S Elbanna Journal of Business & Industrial Marketing 33 (3), 337-352, 2018 | 24 | 2018 |
Deploying partial least squares to investigate the influence of managerial assumptions on corporate social responsibility in the hotel industry A A Farha, OS Al-Kwifi, ZU Ahmed Journal of Hospitality and Tourism Technology, 2018 | 19 | 2018 |
Services marketing practices in diverse cultures: Canada compared to Qatar A A Farha, PS Koku, SO Al-Kwifi, ZU Ahmed Journal of Services Marketing, 2019 | 18 | 2019 |
Other sources of FDIs in Sub-Saharan Africa: The case of Gulf cooperation council states PS Koku, AA Farha Journal of Business Research 119, 619-626, 2020 | 17 | 2020 |
Impact of product innovativeness on technology switching in global market OS AL-Kwifi, V Ongsakul, AK Abu Farha, AU Zafar, M Karasneh EuroMed Journal of Business 16 (1), 25-38, 2021 | 16 | 2021 |
Enhancing servitization by international consumer integration: the influence of open innovation and co-creation AKA Farha, OS Al-Kwifi, G Sakka, PV Nguyen, ZU Ahmed International Marketing Review 40 (4), 774-797, 2022 | 14 | 2022 |
Dietary diversity in the Eastern Mediterranean region before and during the COVID-19 pandemic: Disparities, challenges, and mitigation measures M Hoteit, H Mortada, A Al-Jawaldeh, R Mansour, B Yazbeck, M AlKhalaf, ... Frontiers in Nutrition 9, 813154, 2022 | 13 | 2022 |
Matching organizational frame of reference and business strategy with contemporary marketing practices: evidence from Arab world A Abu Farha International Journal of Emerging Markets 11 (4), 533-549, 2016 | 13 | 2016 |
The impact of COVID-19 on physical (in) activity behavior in 10 Arab countries H Al Sabbah, Z Taha, R Qasrawi, EA Assaf, L Cheikh Ismail, ... International journal of environmental research and public health 19 (17), 10832, 2022 | 9 | 2022 |
Understanding consumerism within Western and Muslim based societies: Twitter usage of Saudi and American consumers O Althawadi, J Fraedrich, AA Farha Journal for Global Business Advancement 14 (2), 192-215, 2021 | 8 | 2021 |
Exploring critical internal enablers to SMEs export performance: evidence from Qatar TH Elsharnouby, S Elbanna, AA Farha, N Mauji Humanities and Social Sciences Communications 11 (1), 1-12, 2024 | 6 | 2024 |
Drivers and outcomes of a shopper-retailer's app relationship AKA Farha, K El Hedhli, I Alnawas, H Zourrig, I Becheur Journal of Retailing and Consumer Services 81, 104002, 2024 | 4 | 2024 |
Do Islamic Ethics Influence Consumers’ Reaction to Advertising Messages of Certain Foods? Tracking Consumers’ Reaction Using fMRI Technology OS Al-Kwifi, PS Koku, AK Abu Farha, SM Al Halbadi Journal of Global Marketing 35 (5), 349-367, 2022 | 4 | 2022 |
ICT effect on employees-related outcomes: higher education as a context AK Abu Farha, SM Obeidat, OS Al-Kwifi Journal of Systems and Information Technology 24 (1), 32-54, 2022 | 4 | 2022 |
The influence of managerial perceptions on adopting environmental strategies in B2B: An exploratory study from emerging countries OS Al-Kwifi, AKA Farha, S Obeidat, H Yildiz, ZU Ahmed Industrial Marketing Management 115, 550-563, 2023 | 3 | 2023 |