Enhancing consumer–brand relationships on restaurant Facebook fan pages: Maximizing consumer benefits and increasing active participation J Kang, L Tang, AM Fiore International Journal of Hospitality Management 36, 145-155, 2014 | 529 | 2014 |
Understanding customers’ healthy food choices at casual dining restaurants: Using the Value–Attitude–Behavior model J Kang, J Jun, SW Arendt International Journal of Hospitality Management 48, 12-21, 2015 | 267 | 2015 |
The impact of brand authenticity on building brand love: An investigation of impression in memory and lifestyle-congruence A Manthiou, J Kang, SS Hyun, XX Fu International Journal of Hospitality Management 75, 38-47, 2018 | 265 | 2018 |
An investigation of brand experience on brand attachment, knowledge, and trust in the lodging industry J Kang, A Manthiou, N Sumarjan, L Tang Journal of Hospitality Marketing & Management 26 (1), 1-22, 2017 | 247 | 2017 |
Understanding customer behavior in name-brand Korean coffee shops: The role of self-congruity and functional congruity J Kang, L Tang, JY Lee, RH Bosselman International Journal of Hospitality Management 31 (3), 809-818, 2012 | 211 | 2012 |
Effective communication styles for the customer-oriented service employee: Inducing dedicational behaviors in luxury restaurant patrons J Kang, SS Hyun International Journal of Hospitality Management 31 (3), 772-785, 2012 | 175 | 2012 |
Self-congruity and functional congruity in brand loyalty J Kang, L Tang, JY Lee Journal of Hospitality & Tourism Research 39 (1), 105-131, 2015 | 168 | 2015 |
A better investment in luxury restaurants: Environmental or non-environmental cues? SS Hyun, J Kang International Journal of Hospitality Management 39, 57-70, 2014 | 154 | 2014 |
Investigating the effects of memorable experiences: An extended model of script theory A Manthiou, J Kang, L Chiang, L Tang Journal of Travel & Tourism Marketing 33 (3), 362-379, 2016 | 153 | 2016 |
The effects of health value on healthful food selection intention at restaurants: Considering the role of attitudes toward taste and healthfulness of healthful foods J Jun, J Kang, SW Arendt International Journal of Hospitality Management 42, 85-91, 2014 | 130 | 2014 |
The impact of prevention versus promotion hope on CSR activities EEK Kim, J Kang, AS Mattila International journal of hospitality management 31 (1), 43-51, 2012 | 123 | 2012 |
Restaurant brand pages on Facebook: Do active member participation and monetary sales promotions matter? J Kang, L Tang, AM Fiore International Journal of Contemporary Hospitality Management 27 (7), 1662-1684, 2015 | 100 | 2015 |
Social media marketing in the hospitality industry: The role of benefits in increasing brand community participation and the impact of participation on consumer trust and … J Kang | 94 | 2011 |
The incorporation of consumer experience into the branding process: an investigation of name‐brand hotels A Manthiou, J Kang, N Sumarjan, L Tang International Journal of Tourism Research 18 (2), 105-115, 2016 | 85 | 2016 |
An integration of cognitive appraisal theory and script theory in the luxury cruise sector: The bridging role of recollection and storytelling A Manthiou, J Kang, SS Hyun Journal of Travel & Tourism Marketing 34 (8), 1071-1088, 2017 | 81 | 2017 |
Self-congruity and flow as antecedents of attitude and loyalty towards a theme park brand X Fu, J Kang, A Tasci Journal of travel & tourism marketing 34 (9), 1261-1273, 2017 | 72 | 2017 |
A visitor-based brand equity perspective: The case of a public festival A Manthiou, J Kang, T Schrier Tourism Review 69 (4), 264-283, 2014 | 72 | 2014 |
The decision-making process of tradeshow exhibitors: The effects of social value, company size, and prior experience on satisfaction and behavioral intentions J Kang, T Schrier Journal of Convention & Event Tourism 12 (2), 65-85, 2011 | 59 | 2011 |
Effective marketing outcomes of hotel Facebook pages: The role of active participation and satisfaction J Kang Journal of Hospitality and Tourism Insights 1 (2), 106-120, 2018 | 58 | 2018 |
Finding desirable post-consumption behaviors: An investigation of luxury value and romantic brand love relationships J Kang International Journal of Contemporary Hospitality Management 30 (9), 2984-3003, 2018 | 53 | 2018 |