Francis Buttle

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Lawrence AngAssociate Professor of Marketing, Macquarie UniversityEmail verificata su mq.edu.au
Lars GroegerSenior Lecturer, Macquarie Business School, Sydney// Associate Professor ICN Business School BerlinEmail verificata su mq.edu.au
Sergio BiggemannAssociate Professor of Marketing, University of OtagoEmail verificata su otago.ac.nz
Rizal AhmadUniversiti Tun Abdul RazakEmail verificata su unirazak.edu.my
Peter NaudéProfessor of Marketing, Manchester Business SchoolEmail verificata su manchester.ac.uk
Martin Williams@ National Art School, Sydney. Previously Supervisor and Lecturer advertising & corporateEmail verificata su student.nas.edu.au
Jamie BurtonProfessor of Marketing, Management Sciences and Marketing Division, Alliance ManchesterEmail verificata su manchester.ac.uk
Daniel D PriorSchool of Business, UNSW Canberra, University of New South WalesEmail verificata su adfa.edu.au
Michela Ornati, PhDSenior Lecturer (Associate Prof.) SUPSIEmail verificata su supsi.ch
Anastasia MariussenOslo School of Management, Campus KristianiaEmail verificata su mh.no
Dogan GursoySchool of Hospitality Business Management, Carson College of Business,Washington State UniversityEmail verificata su wsu.edu
David P NewtonProfessor of FinanceEmail verificata su bath.ac.uk
steve worthingtonProfessor at Swinburne UniversityEmail verificata su swin.edu.au

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Francis Buttle

Principal (retired), Francis Buttle and Associates, formerly Professor, Macquarie Graduate School of

Email verificata su francisbuttle.com.au - Home page

CRM marketing relationship marketing word of mouth complaints management


Titolo Ordina per citazioni Ordina per anno Ordina per titolo	Citata da Citata da	Anno
Customer Relationship Management: Concepts, Applications and Technologies DD Prior, F Buttle, S Maklan Taylor & Francis, 2024	4216*	2024
SERVQUAL: Review, Critique, Research Agenda F Buttle European Journal of Marketing 30 (1), 8-32, 1996	4011	1996
Word of Mouth: Understanding and Managing Referral Marketing FA Buttle Journal of Strategic Marketing 6 (3), 241-254, 1998	2310	1998
Relationship Marketing F Buttle Relationship Marketing: Theory and Practice, Paul Chapman Publishing, London …, 1996	1157*	1996
Assessing Relationship Quality P Naudé, F Buttle Industrial Marketing Management 29 (4), 351-361, 2000	783	2000
A Repertory Grid Analysis of Austria's Image as a Summer Vacation Destination J Embacher, F Buttle Journal of Travel Research 27 (3), 3-7, 1989	596	1989
Hospitality marketing: An introduction D Bowie, F Buttle Routledge, 2004	520	2004
ISO 9000: Marketing Motivations and Benefits F Buttle International Journal of Quality & Reliability Management 14 (9), 936-947, 1997	504	1997
SYSTRA‐SQ: a new measure of bank service quality AH Aldlaigan, FA Buttle International Journal of Service Industry Management 13 (4), 362-381, 2002	483	2002
Customer Retention Management Processes: A Quantitative Study L Ang, F Buttle European Journal of Marketing 40 (1/2), 83-99, 2006	439	2006
Does Service Failure Influence Customer Loyalty? F Buttle, J Burton Journal of Consumer Behaviour: An International Research Review 1 (3), 217-227, 2002	430	2002
Customer Relationship Management: Manajemen Hubungan Pelanggan F Buttle Bayumedia Publishing, 2004	391*	2004
Customer Retention Management: A Reflection of Theory and Practice R Ahmad, F Buttle Marketing Intelligence & Planning 20 (3), 149-161, 2002	339	2002
Customer Retention: A Potentially Potent Marketing Management Strategy R Ahmad, F Buttle Journal of Strategic Marketing 9 (1), 29-45, 2001	287	2001
Hotel and Food Service Marketing: A Managerial Approach F Buttle Cassell, 1986	285	1986
The CRM Value Chain F Buttle Marketing Business 96 (2), 52-5, 2001	248	2001
Strategic, Operational and Analytical Customer Relationship Management: Attributes and Measures R Iriana, F Buttle Journal of Relationship Marketing 5 (4), 23-42, 2007	240	2007
Beyond Satisfaction: Customer Attachment to Retail Banks A Aldlaigan, F Buttle International Journal of Bank Marketing 23 (4), 349-359, 2005	200	2005
Shopping Motives Constructionist Perspective F Buttle Service Industries Journal 12 (3), 349-367, 1992	191	1992
Hotel Marketing Strategy and the Theory of Reasoned Action F Buttle, B Bok International Journal of Contemporary Hospitality Management 8 (3), 5-10, 1996	187	1996

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