| Travel photos: Motivations, image dimensions, and affective qualities of places S Pan, J Lee, H Tsai Tourism management 40, 59-69, 2014 | 315 | 2014 |
| Tourism sense‐making: The role of the senses and travel journalism S Pan, C Ryan Journal of Travel & Tourism Marketing 26 (7), 625-639, 2009 | 265 | 2009 |
| Using Chinese travel blogs to examine perceived destination image: The case of New Zealand M Sun, C Ryan, S Pan Journal of travel research 54 (4), 543-555, 2015 | 220 | 2015 |
| Mountain areas and visitor usage–motivations and determinants of satisfaction: The case of Pirongia Forest Park, New Zealand S Pan, C Ryan Journal of Sustainable Tourism 15 (3), 288-308, 2007 | 201 | 2007 |
| The role of tv commercial visuals in forming memorable and impressive destination images S Pan Journal of Travel Research 50 (2), 171-185, 2011 | 142 | 2011 |
| Framing New Zealand: understanding tourism TV commercials S Pan, H Tsai, J Lee Tourism Management 32 (3), 596-603, 2011 | 111 | 2011 |
| Recent research in hospitality financial management H Tsai, S Pan, J Lee International Journal of Contemporary Hospitality Management 23 (7), 941-971, 2011 | 105 | 2011 |
| Examining the differential effects of social and economic rewards in a hotel loyalty program JS Lee, N Tsang, S Pan International Journal of Hospitality Management 49, 17-27, 2015 | 100 | 2015 |
| Examining perceived betrayal, desire for revenge and avoidance, and the moderating effect of relational benefits JS Lee, S Pan, H Tsai International Journal of Hospitality Management 32, 80-90, 2013 | 88 | 2013 |
| Regulatory frameworks for ecotourism: An application of total relationship flow management theorems S Xu, L Mingzhu, N Bu, S Pan Tourism Management 61, 321-330, 2017 | 83 | 2017 |
| The role of relationship marketing investments in customer reciprocity JS Lee, S Kim, S Pan International Journal of Contemporary Hospitality Management 26 (8), 1200-1224, 2014 | 79 | 2014 |
| Media strategies for marketing places in crisis. Improving the images of cities, countries, and tourist destinations S Pan Current Issues in Tourism 13 (2), 195-198, 2010 | 77 | 2010 |
| The impacts of mass media on organic destination image: A case study of Singapore D Wang, HL Chan, S Pan Asia Pacific Journal of Tourism Research 20 (8), 860-874, 2015 | 76 | 2015 |
| Visualizing tourism trends: A combination of ATLAS. ti and BiPlot S Pan, K Chon, H Song Journal of Travel Research 46 (3), 339-348, 2008 | 71 | 2008 |
| Assessing tourists' perceptions and behaviour through photographic and blog analysis: The case of Chinese bloggers and New Zealand holidays M Sun, C Ryan, S Pan Tourism Management Perspectives 12, 125-133, 2014 | 62 | 2014 |
| Film-induced heritage site conservation: The case of Echoes of the Rainbow S Pan, C Ryan Journal of Hospitality & Tourism Research 37 (1), 125-150, 2013 | 47 | 2013 |
| Promoting tourism, projecting power: The role of television commercials S Pan, C Santos, S Kim Journal of Travel & Tourism Marketing 34 (2), 192-208, 2017 | 46 | 2017 |
| Gender, framing, and travelogues S Pan, C Ryan Journal of Travel Research 45 (4), 464-474, 2007 | 42 | 2007 |
| Tourism slogans–Towards a conceptual framework S Pan Tourism Management 72, 180-191, 2019 | 40 | 2019 |
| Differences in tourist attitude and behavior between Mainland Chinese and Taiwanese tourists SS Kim, YK Penny Wan, S Pan Journal of Travel & Tourism Marketing 32 (1-2), 100-119, 2015 | 40 | 2015 |
Chris RyanUniversity of Waikato, New ZealandEmail verificata su waikato.ac.nz