עקוב אחר
Polymeros Chrysochou
Polymeros Chrysochou
Professor of Marketing, Aarhus University
כתובת אימייל מאומתת בדומיין mgmt.au.dk - דף הבית
כותרת
צוטט על ידי
צוטט על ידי
שנה
The role of price as a product attribute in the organic food context: An exploration based on actual purchase data‏
L Marian, P Chrysochou, A Krystallis, J Thøgersen‏
Food Quality and Preference 37, 52-60, 2014‏
3132014
The effects of service brand dimensions on brand loyalty‏
A Krystallis, P Chrysochou‏
Journal of Retailing and Consumer Services 21 (2), 139–147, 2014‏
2972014
Stories vs. facts: triggering emotion and action-taking on climate change‏
BS Morris, P Chrysochou, JD Christensen, JL Orquin, J Barraza, PJ Zak, ...‏
Climatic Change 154 (1-2), 19-36, 2019‏
2552019
Health-related ad information and health motivation effects on product evaluations‏
P Chrysochou, K Grunert‏
Journal of Business Research 67 (6), 1209-1217, 2014‏
1742014
Food health branding: The role of marketing mix elements and public discourse in conveying a healthy brand image‏
P Chrysochou‏
Journal of Marketing Communications 16 (1-2), 69-85, 2010‏
1422010
Traceability information carriers. The technology backgrounds and consumers’ perceptions of the technological solutions‏
P Chrysochou, G Chryssochoidis, O Kehagia‏
Appetite 53 (3), 322-331, 2009‏
1372009
Emotional responses towards food packaging: A joint application of self-report and physiological measures of emotion‏
LX Liao, AM Corsi, P Chrysochou, L Lockshin‏
Food quality and preference 42, 48-55, 2015‏
1282015
Types of value and cost in consumer–green brands relationship and loyalty behaviour‏
E Papista, P Chrysochou, A Krystallis, S Dimitriadis‏
Journal of Consumer Behaviour 17 (1), e101-e113, 2018‏
1232018
Generation Y preferences for wine: An exploratory study of the US market applying the best‐worst scaling‏
P Chrysochou, A Krystallis, A Mocanu, RL Lewis‏
British Food Journal 114 (4), 516-528, 2012‏
1092012
Consumer involvement and knowledge influence on wine choice cue utilisation‏
J Bruwer, P Chrysochou, I Lesschaeve‏
British Food Journal 119 (4), 830-844, 2017‏
1072017
Human decision-making biases in the moral dilemmas of autonomous vehicles‏
DA Frank, P Chrysochou, P Mitkidis, D Ariely‏
Scientific Reports 9 (1), 1-19, 2019‏
1052019
Social discourses of healthy eating. A market segmentation approach‏
P Chrysochou, S Askegaard, KG Grunert, DB Kristensen‏
Appetite 55 (2), 288-297, 2010‏
992010
Consumer behavior research methods‏
P Chrysochou‏
Consumer Perception of product risks and benefits, 409-428, 2017‏
982017
“Be Careful What You Say”: The role of psychological reactance on the impact of pro-environmental normative appeals‏
C Kavvouris, P Chrysochou, J Thøgersen‏
Journal of Business Research 113, 257-265, 2020‏
962020
One size does (obviously not) fit all: Using product attributes for wine market segmentation‏
E Pomarici, M Lerro, P Chrysochou, R Vecchio, A Krystallis‏
Wine Economics and policy 6 (2), 98-106, 2017‏
942017
Drink to get drunk or stay healthy? Exploring consumers’ perceptions, motives and preferences for light beer‏
P Chrysochou‏
Food Quality and Preference 31, 156–163, 2014‏
922014
Implicit communication of food product healthfulness through package design: A content analysis‏
A Festila, P Chrysochou‏
Journal of Consumer Behaviour 17 (5), 461-476, 2018‏
902018
The impact of product innovation attributes on brand equity‏
S Nørskov, P Chrysochou, M Milenkova‏
Journal of Consumer Marketing 32 (4), 245-254, 2015‏
892015
Quality assurance labels as drivers of customer loyalty in the case of traditional food products‏
P Chrysochou, A Krystallis, G Giraud‏
Food Quality and Preference 25 (2), 156–162, 2012‏
862012
European consumers’ perceptions, definitions and expectations of traceability and the importance of labels, and the differences in these perceptions by product type‏
O Kehagia, P Chrysochou, G Chryssochoidis, A Krystallis, M Linardakis‏
Sociologia Ruralis 47 (4), 400-416, 2007‏
832007
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מאמרים 1–20