The role of social media influencers in shaping destination image and intention to visit Jordan: The moderating impact of social media usage intensity Fandi Omeish, Abdel-Aziz Ahmad Sharabati*, Mohammd Abuhashesh, Shafig Al ... International Journal of Data and Network Science 8, 2024 | 29 | 2024 |
Short video marketing and consumer engagement: Mediation effect of social sharing M Alghizzawi, A Alzghoul, H Alhanatleh, F Omeish, T Abdrabbo, ... Int J Data Netw Sci 8 (3), 1379-1386, 2024 | 22 | 2024 |
Social media marketing elements, purchase intentions, and cultural moderators in fast fashion: Evidence from Jordan, Morocco, and Spain Fandi Omeish, Mohammad Alrousan, Mahmoud Alghizzawi, Abbas Aqqadd, Ruba Al ... International Journal of Data and Network Science 8, 2024 | 18 | 2024 |
Investigating the impact of AI on improving customer experience through social media marketing: An analysis of Jordanian Millennials F Omeish, M Al Khasawneh, N Khair Computers in Human Behavior Reports 15, 100464, 2024 | 13 | 2024 |
Does Digital Capabilities Foster Social Innovation Performance in Social Enterprises? Mediation by Firm-Level Entrepreneurial Orientation MS Satar, S Alharthi, G Alarifi, F Omeish Sustainability 16 (6), 2024 | 8 | 2024 |
The Relationship between Artificial Intelligence and Digital Marketing in Business Companies FO Mahmoud Alghizzawi , Emad Ahmed, Ibrahim Ezmigna, Abd Alrahman Ratib Ezmigna 2nd Gulf University International Conference (GUICAF2023), 2023 | 7* | 2023 |
Influence of Students’ Self-Control and Smartphone E-Learning Readiness on Smartphone-Cyberloafing HA Amin Khalifeh, Mohammad Hamdi Al Khasawneh, Mohammad Alrousan, Ahmad ... Journal of Information Technology Education: Research 23 (https://www …, 2024 | 4 | 2024 |
Enhancing user adoption and satisfaction: A study of factors influencing CliQ payment service in the fintech market SAH Rand Emad Badran Mohammad Abuhashesh, Abdel-Aziz Ahmad Sharabati, Fandi ... International Journal of Data and Network Science, 2024 | 4 | 2024 |
Digital capabilities and green entrepreneurship in SMEs: the role of strategic agility MS Satar, A Alenazy, G Alarifi, S Alharthi, F Omeish INNOVATION AND DEVELOPMENT, 2024 | 2 | 2024 |
Exploring individuals’ purchase willingness for cryptocurrency in an emerging context TA K. M. Anwarul Islam, Fandi Omeish, Serajul Islam, Adel Mohammed Yaslam Sarea Innovative Marketing 20 (2), 230-239, 2024 | 2 | 2024 |
Effects of brand awareness, religious belief, and brand trust on purchase intentions of halal products among young consumers S Anwarul, Shahabuddin, Fandi Omeish, Abul Bashar Innovative Marketing 19 ((4)), 247-256, 2023 | 2 | 2023 |
The Impact of Social Media Marketing Activities on Purchase Intention F Alnaser, M Alghizzawi, G Abualfalayeh, F Omeish, S Alharthi, SRA Koni International Review of Management and Marketing 14 (6), 288–300, 2024 | 1 | 2024 |
Digital Learning Orientation and Entrepreneurial Competencies in Graduates: Is Blended Learning Sustainable? MS Satar, S Alharthi, F Omeish, SM Alshibani, N Saqib Sustainability 16 (17), www.mdpi.com/2071-1050/16/17/7794, 2024 | 1 | 2024 |
Investigating Firm-Generated Content's Influence on Digital Marketing Effectiveness in Private Hospitals—A Jordanian Perspective MAMTA Tahreer M. Abu Hmeidan, Emad Masoud, Fandi Omeish Sustainable Horizons for Business, Education, and Technology, pp 241–257, 2024 | 1* | 2024 |
Leveraging Digital Innovations during External Shocks: Analyzing Social Media’s Flexibility in Sustaining Jordanian SME Performance A Al Htibat, M Alghizzawi, H Alhanatleh, AA Ratib, IE Ezmigna, F Omeish Journal of System and Management Sciences 14 (4), 105-117, 2024 | 1 | 2024 |
Can Transformational Leadership Influence Job Satisfaction? An Empirical Study With the Mediating Role of Knowledge Sharing A Khalifeh, H Ananzeh, B Mathani, M Alrousan, AS Al-Adwan, ... Technological Horizons, 41-77, 2025 | | 2025 |
Metaverse Fashion Ecosystem: A Sustainable Marketing Perspective M Mohamad, F Omeish, A Tarabasz Sustainable Digital Marketing for Fashion and Luxury Brands Theory and …, 2025 | | 2025 |
The Impact of Social Media Influencers’ Interaction on Customer Journey M Abuhashesh, LMA Ajamieh, F Omeish, BA Kurdi Proceedings of the 11th International Conference on Advanced Intelligent …, 2025 | | 2025 |
Between human and AI influencers: parasocial relationships, credibility, and social capital formation in a collectivist market: a study of TikTok users in the Middle East F Omeish, A Shaheen, S Alharthi, A Alfaiza Discover Sustainability - Springer 6, 2025 | | 2025 |
Exploring the Impact of Technology Attributes on Usefulness and Acceptance of Technology: A Study on e-University Learning Systems JMM Joudeh, F Omeish, ON Badran, NA Abu-Loghod, AASA Al-Hamad, ... International Journal of Information and Education Technology 15 (2), 2025 | | 2025 |