Cultural marketing in the digital era S Taneja, M Gupta, P Bhushan, M Bhatnagar, A Singh Cultural Marketing and Metaverse for Consumer Engagement, 109-122, 2023 | 18 | 2023 |
Prospects & challenges of rural entrepreneurship in India P Bhushan International Journal of Research and Analytical Reviews 5 (4), 1089-1100, 2018 | 4 | 2018 |
From Tradition to Innovation: The Role of Artificial Intelligence in Transforming the Hospitality Industry S Jewandah, P Bhushan, E Ozen, S Ghai Sustainable Investments in Green Finance, 245-255, 2024 | 2 | 2024 |
Investigating the Impact of Joining a Business Management Program on Student Entrepreneurship Intentions: An Application of Azjen's TPB A Mishra, CP Pandey, P Bhushan Cultural Marketing and Metaverse for Consumer Engagement, 202-214, 2023 | 1 | 2023 |
Policy and Regulatory Frameworks for Financing Smart Healthcare A Jain, RK Singh, P Bhushan Driving Global Health and Sustainable Development Goals With Smart …, 2025 | | 2025 |
Prospect Theory and Environmental Finance: Navigating Risk Perceptions in the Green Economy A Jain, P Bhushan Neuromarketing's Role in Sustainable Finance, 437-458, 2025 | | 2025 |
CLIMATE CHANGE AND AGRICULTURE IN INDIA: IMPACT AND ADAPTATION P Bhushan, D Batra | | 2020 |
Digital Marketing: A Study of Concept, Role, Effectiveness & Challenges. P Bhushan Amity Management Review, 2017 | | 2017 |
Rural Entrepreneurship in India--General Outlook. P Bhushan Amity Management Review 5 (2), 2016 | | 2016 |
Rural Marketing Challenges in India: An Overview. P Bhushan Amity Management Review 4 (2), 2015 | | 2015 |