オープン アクセスを義務付けられた論文 - Jose-Luis Munuera-Aleman詳細
一般には非公開: 3 件
Effects of collaborative communication on NPD collaboration results: Two routes of influence
M Pemartín, AI Rodríguez‐Escudero, JL Munuera‐Alemán
Journal of Product Innovation Management 35 (2), 184-208, 2018
委任: Government of Spain
Do switching costs really provide a first‐mover advantage?
FJ Molina‐Castillo, AI Rodriguez‐Escudero, JL Munuera‐Aleman
Marketing Intelligence & Planning 30 (2), 165-187, 2012
委任: Government of Spain
The role of relationship promoter in new product development collaboration
M Pemartín, G Sánchez-Marín, JL Munuera-Alemán
Industry and Innovation 26 (1), 57-77, 2019
委任: Government of Spain
一般公開: 7 件
Organic food consumption in Europe: International segmentation based on value system differences
SR De Maya, I López-López, JL Munuera
Ecological Economics 70 (10), 1767-1775, 2011
委任: Government of Spain
Product competence exploitation and exploration strategies: The impact on new product performance through quality and innovativeness
FJ Molina-Castillo, D Jimenez-Jimenez, JL Munuera-Aleman
Industrial Marketing Management 40 (7), 1172-1182, 2011
委任: Government of Spain
Speed to market for innovative products: blessing or curse?
MA Stanko, FJ Molina‐Castillo, JL Munuera‐Aleman
Journal of Product Innovation Management 29 (5), 751-765, 2012
委任: Government of Spain
Product Quality and New Product Performance: The Role of Network Externalities and Switching Costs*
FJ Molina‐Castillo, JL Munuera‐Alemán, RJ Calantone
Journal of Product Innovation Management 28 (6), 915-929, 2011
委任: Government of Spain
The differential effect of development speed and launching speed on new product performance: An analysis in SMEs
M Moreno‐Moya, JL Munuera‐Aleman
Journal of Small Business Management 54 (2), 750-770, 2016
委任: Government of Spain
Product Quality as a Formative Index: Evaluating an Alternative Measurement Approach*
FJ Molina‐Castillo, RJ Calantone, MA Stanko, JL Munuera‐Aleman
Journal of Product Innovation Management 30 (2), 380-398, 2013
委任: Government of Spain
¿ Es importante la creatividad en el desarrollo de nuevos productos?
MM Moya, JLM Alemán
UCJC Business and Society Review (formerly known as Universia Business Review), 2014
委任: Government of Spain
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