フォロー
Samantha Cross
Samantha Cross
Associate Professor, Babson College
確認したメール アドレス: babson.edu - ホームページ
タイトル
引用先
引用先
Applying EEG in consumer neuroscience
MH Lin, SNN Cross, WJ Jones, TL Childers
European Journal of Marketing 52 (1/2), 66-91, 2018
1932018
Together we rise: How social movements succeed
G Nardini, T Rank‐Christman, MG Bublitz, SNN Cross, LA Peracchio
Journal of Consumer Psychology 31 (1), 112-145, 2021
1262021
Consumer culture theory
SNN Cross, C Ruvalcaba, A Venkatesh, RW Belk
Emerald Publishing Limited, 2018
1202018
Institutionalizing diversity-and-inclusion-engaged marketing for multicultural marketplace well-being
E Kipnis, C Demangeot, C Pullig, SNN Cross, CC Cui, C Galalae, ...
Journal of Public Policy & Marketing 40 (2), 143-164, 2021
822021
Cultural competence and cultural compensatory mechanisms in binational households
SNN Cross, MC Gilly
Journal of Marketing 78 (3), 121-139, 2014
702014
Constructing a bridge to multicultural marketplace well-being: A consumer-centered framework for marketer action
C Demangeot, E Kipnis, C Pullig, SNN Cross, J Emontspool, C Galalae, ...
Journal of Business Research 100, 339-353, 2019
682019
Restricted visions of multiracial identity in advertising
RL Harrison, KD Thomas, SNN Cross
Journal of Advertising 46 (4), 503-520, 2017
682017
Consumption compromises: Negotiation and unification within contemporary families
SNN Cross, MC Gilly
Journal of Business Research 67 (4), 449-456, 2014
522014
Understanding olfaction and emotions and the moderating role of individual differences
MHJ Lin, SNN Cross, TL Childers
European Journal of Marketing 52 (3/4), 811-836, 2018
492018
Negotiating cultural ambiguity: The role of markets and consumption in multiracial identity development
RL Harrison III, KD Thomas, SNN Cross
Consumption Markets & Culture 18 (4), 301-332, 2015
442015
Omission and commission as marketplace trauma
AM Bennett, SM Baker, S Cross, JP James, G Bartholomew, AE Ekpo, ...
Journal of Public Policy & Marketing 35 (2), 280-291, 2016
422016
The sniffing effect: Olfactory sensitivity and olfactory imagery in advertising
MH Lin, SNN Cross, RN Laczniak, TL Childers
Journal of Advertising 47 (2), 97-111, 2018
382018
Bridging cultural divides: The role and impact of binational families
SNN Cross, MC Gilly
Journal of Public Policy & Marketing 32 (1_suppl), 106-111, 2013
352013
The impact of diversity on institutional longevity
SNN Cross, MC Gilly
International Journal of Research in Marketing 34 (1), 231-251, 2017
332017
Ethnography for marketing and consumer research
A Venkatesh, D Crockett, S Cross, S Chen
Foundations and Trends® in Marketing 10 (2), 61-151, 2017
282017
Hoarding: Understanding divergent acquisition, consumption, and disposal
SNN Cross, G Leizerovici, DM Pirouz
Journal of the Association for Consumer Research 3 (1), 81-96, 2018
202018
The role of marketing in ritual evolution
SNN Cross, RL Harrison, MC Gilly
Journal of Macromarketing 37 (4), 460-478, 2017
192017
Climate action now: How to fuel a social movement
L Lteif, G Nardini, T Rank‐Christman, L Block, MG Bublitz, JR Catlin, ...
Journal of consumer psychology 34 (1), 119-139, 2024
142024
Responsible Research in Business and Management (RRBM) and the Journal of Public Policy & Marketing: Connected Through Impact
SNN Cross, A Gustafsson, C Pechmann, KP Winterich
Journal of Public Policy & Marketing 41 (1), 51-53, 2022
142022
A call for further research at the intersection of race, marketing, and public policy
B DeBerry-Spence, AM Bennett, SNN Cross, A Ekpo, F Sobande
American Marketing Association, 2020
132020
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