R. P. Bagozzi

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	전체	2020년 이후
서지정보	228096	74909
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Youjae YiSeoul National Universitysnu.ac.kr의 이메일 확인됨
Utpal DholakiaGeorge R. Brown Professor of Marketing, Rice Universityrice.edu의 이메일 확인됨
Willem Verbeke Ph.D.Professional Capital, The Netherlandsprofessionalcapital.nl의 이메일 확인됨
Fred D DavisTexas Tech Universityttu.edu의 이메일 확인됨
Silvia GrappiProfessor of Marketing, University of Modena and Reggio Emiliaunimore.it의 이메일 확인됨
Simona RomaniProfessor of Consumer Behavior, Luiss University Rome Italyluiss.it의 이메일 확인됨
Massimo BergamiUniversity of Bolognaunibo.it의 이메일 확인됨
Chunyan XieProfessor, Western Norway University of Applied Scienceshvl.no의 이메일 확인됨
Hans BaumgartnerSmeal Chair Professor of Marketing, Smeal College of Business, Penn State Universitypsu.edu의 이메일 확인됨
Frank D. BelschakProfessor of Leadership and Change, University of Amsterdam Business Schooluva.nl의 이메일 확인됨
Rajeev BatraUniversity of Michigan, Ross School of Businessumich.edu의 이메일 확인됨
Marco PeruginiUniversity Milano-Bicoccaunimib.it의 이메일 확인됨
Nancy WongUniversity of Wisconsinwisc.edu의 이메일 확인됨
Jeffrey R. EdwardsUniversity of North Carolinaunc.edu의 이메일 확인됨
Rik PietersTilburg Universityuvt.nl의 이메일 확인됨
Gabriele MorandinProfessor of Organizational Behavior, University of Bolognaunibo.it의 이메일 확인됨
Nikhilesh DholakiaProfessor Emeritus, University of Rhode Islanduri.edu의 이메일 확인됨
Luigi LeoneProfessor Psychometricsuniroma1.it의 이메일 확인됨
Todd HeathertonRetired from Dartmouth Collegedartmouth.edu의 이메일 확인됨
suman basuroyUniversity of Texas at San Antonioutsa.edu의 이메일 확인됨

팔로우

R. P. Bagozzi

Professor of Behavioral Science in Management, University of Michigan

umich.edu의 이메일 확인됨 - 홈페이지

Marketing Management social psychology statistics neuroscience


제목 서지정보순 정렬 연도순 정렬 제목순 정렬	인용 인용	연도
User acceptance of computer technology: a comparison of two theoretical models F Davis, RP Bagozzi, PR Warshaw	43003	1989
On the evaluation of structural equation models R bagozzi, Y Yi journal of the academy of marketing science 16 (1), 74-94, 1988	39237	1988
Extrinsic and Intrinsic Motivation to Use Computers in the Workplace¹ FD Davis, RP Bagozzi, PR Warshaw Journal of applied social psychology 22 (14), 1111-1132, 1992	10813	1992
Assessing construct validity in organizational research RP Bagozzi, Y Yi, LW Phillips Administrative science quarterly, 421-458, 1991	9643	1991
The role of emotions in marketing RP Bagozzi, M Gopinath, PU Nyer Journal of the academy of marketing science 27 (2), 184-206, 1999	5595	1999
Specification, evaluation, and interpretation of structural equation models RP Bagozzi, Y Yi Journal of the academy of marketing science 40, 8-34, 2012	4925	2012
marketing as exchange RP Bagozzi journal of marketing 39, 32-39, 1975	4092*	1975
A social influence model of consumer participation in network-and small-group-based virtual communities UM Dholakia, RP Bagozzi, LK Pearo International journal of research in marketing 21 (3), 241-263, 2004	3758	2004
The self-regulation of attitudes, intentions, and behavior RP Bagozzi Social psychology quarterly, 178-204, 1992	3689	1992
Representing and testing organizational theories: A holistic construal RP Bagozzi, LW Phillips Administrative science quarterly, 459-489, 1982	3523	1982
The legacy of the technology acceptance model and a proposal for a paradigm shift. RP Bagozzi Journal of the association for information systems 8 (4), 3, 2007	3429	2007
Brand love R Batra, A Ahuvia, RP Bagozzi Journal of marketing 76 (2), 1-16, 2012	3242	2012
Causal models in marketing RP Bagozzi (No Title), 1980	3085	1980
Self‐categorization, affective commitment and group self‐esteem as distinct aspects of social identity in the organization M Bergami, RP Bagozzi British journal of social psychology 39 (4), 555-577, 2000	3055	2000
An attitudinal model of technology-based self-service: moderating effects of consumer traits and situational factors PA Dabholkar, RP Bagozzi Journal of the academy of marketing science 30, 184-201, 2002	3047	2002
On the nature and direction of relationships between constructs and measures. JR Edwards, RP Bagozzi Psychological methods 5 (2), 155, 2000	2904	2000
Intentional social action in virtual communities RP Bagozzi, UM Dholakia Journal of interactive marketing 16 (2), 2-21, 2002	2731	2002
The role of desires and anticipated emotions in goal‐directed behaviours: Broadening and deepening the theory of planned behaviour M Perugini, RP Bagozzi British journal of social psychology 40 (1), 79-98, 2001	2594	2001
The evaluation of structural equation models and hypothesis testing RP Bagozzi, H Baumgartner Principles of marketing research 1 (10), 386-422, 1994	2541*	1994
Antecedents and purchase consequences of customer participation in small group brand communities RP Bagozzi, UM Dholakia International Journal of research in Marketing 23 (1), 45-61, 2006	2314	2006

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