The informational value of social tagging networks H Nam, PK Kannan Journal of Marketing 78 (4), 21-40, 2014 | 198 | 2014 |
Digital environment in global markets: Cross-cultural implications for evolving customer journeys H Nam, PK Kannan Journal of International Marketing 28 (1), 28-47, 2020 | 149 | 2020 |
Harvesting brand information from social tags H Nam, YV Joshi, PK Kannan Journal of Marketing 81 (4), 88-108, 2017 | 132 | 2017 |
Tournaments to crowdsource innovation: The role of moderator feedback and participation intensity N Camacho, H Nam, PK Kannan, S Stremersch Journal of Marketing 83 (2), 138-157, 2019 | 126 | 2019 |
Buyer-supplier matching in online B2B marketplace: An empirical study of small-and medium-sized enterprises (SMEs) YL Yoon, Y Yoon, H Nam, J Choi Industrial Marketing Management 93, 90-100, 2021 | 58 | 2021 |
Opening the OTC drug market: The effect of deregulation on retail pharmacy’s performance W Jo, H Nam, J Choi International Journal of Research in Marketing 39 (3), 847-866, 2022 | 11 | 2022 |
Marketing applications of social tagging networks H Nam University of Maryland, College Park, 2012 | 5 | 2012 |
Liability of foreignness in immersive technologies: evidence from extended reality innovations H Nam, Y Li, PK Kannan, J Choi Journal of International Business Studies, 1-18, 2025 | | 2025 |
Social Tags and Brand Maps H Nam, YV Joshi, PK Kannan Robert H. Smith School Research Paper No. RHS 2722740, 2016 | | 2016 |
Accounting for Regressor-Error Dependencies in Educational Data: A Bayesian Mixture Approach P Ebbes, U Bockenholt, M Wedel, H Nam Robert H. Smith School Research Paper No. RHS 2466533, 2014 | | 2014 |