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Hyoryung Nam
Hyoryung Nam
Whitman School of Management, Syracuse University
syr.edu의 이메일 확인됨 - 홈페이지
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The informational value of social tagging networks
H Nam, PK Kannan
Journal of Marketing 78 (4), 21-40, 2014
1982014
Digital environment in global markets: Cross-cultural implications for evolving customer journeys
H Nam, PK Kannan
Journal of International Marketing 28 (1), 28-47, 2020
1492020
Harvesting brand information from social tags
H Nam, YV Joshi, PK Kannan
Journal of Marketing 81 (4), 88-108, 2017
1322017
Tournaments to crowdsource innovation: The role of moderator feedback and participation intensity
N Camacho, H Nam, PK Kannan, S Stremersch
Journal of Marketing 83 (2), 138-157, 2019
1262019
Buyer-supplier matching in online B2B marketplace: An empirical study of small-and medium-sized enterprises (SMEs)
YL Yoon, Y Yoon, H Nam, J Choi
Industrial Marketing Management 93, 90-100, 2021
582021
Opening the OTC drug market: The effect of deregulation on retail pharmacy’s performance
W Jo, H Nam, J Choi
International Journal of Research in Marketing 39 (3), 847-866, 2022
112022
Marketing applications of social tagging networks
H Nam
University of Maryland, College Park, 2012
52012
Liability of foreignness in immersive technologies: evidence from extended reality innovations
H Nam, Y Li, PK Kannan, J Choi
Journal of International Business Studies, 1-18, 2025
2025
Social Tags and Brand Maps
H Nam, YV Joshi, PK Kannan
Robert H. Smith School Research Paper No. RHS 2722740, 2016
2016
Accounting for Regressor-Error Dependencies in Educational Data: A Bayesian Mixture Approach
P Ebbes, U Bockenholt, M Wedel, H Nam
Robert H. Smith School Research Paper No. RHS 2466533, 2014
2014
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