| Pengaruh Produk, Distribusi Dan Digital Marketing Terhadap Minat Beli Produk Umkm Binaan Kadin Jabar Pada Situasi Covid-19 A Sukma, N Hermina, D Novan MANNERS (Management and Entrepreneurship Journal) 3 (2), 91-102, 2020 | 52 | 2020 |
| Transformation of Digital Marketing in the 4.0 Industry Revolution: AStudyon Batik MSMEs RAM Febrianti, MH Mohd Saudi, K Kaniawati, N Hermina International Journal of Engineering & Technology 7 (No 4.34 (2018) Special …, 2018 | 26 | 2018 |
| The Influence of Digital Marketing and Brand Awareness on Increasing Brand Image and its Impact on Purchasing Decisions O Mulyani, N Hermina Prisma Sains: Jurnal Pengkajian Ilmu dan Pembelajaran Matematika dan IPA …, 2023 | 24 | 2023 |
| Pengaruh Content Marketing dan Price Discount terhadap Keputusan Pembelian (Studi pada Pengguna Aplikasi Tokopedia di Kota Bandung) FR Khalishan, N Hermina jiip (Jurnal Ilm. Ilmu Pendidikan) 6 (4), 2252-2258, 2023 | 23 | 2023 |
| CB-SEM and VB-SEM: Evaluating measurement model of business strategy of internet industry in Indonesia IGM Jaya, N Hermina, N Sunengsih International Journal of Scientific & Engineering Research 10 (10), 878-883, 2019 | 18 | 2019 |
| MARKETING 5.0 AND CONSUMER BEHAVIOR OF THE MILLENNIAL (GEN Z) GENERATION AS BUSINESS PERFORMANCE BOOSTING IN COVID-19 PANDEMIC (CASE STUDY: SMEs IN WEST JAVA). N Hermina, YD Rahma, AR Gusnia Central Asia & the Caucasus (14046091) 23 (1), 2022 | 13 | 2022 |
| Human resource development of Bandung MSMEs with entrepreneurial leadership characteristic through quality leadership in global market era N Nurani, UK Suganda, N Hermina, D Sutisna Quantitative Economics and Management Studies 4 (3), 594–607-594–607, 2023 | 9 | 2023 |
| The Interrelations Of Celebrity Endorsement, Social Media Use, And Customer Engagement In Achieving Customer Purchase Decision N Syalsabila, N Hermina Jurnal Manajerial 10 (01), 1-16, 2023 | 8 | 2023 |
| Pengaruh search engine optimization, dan media sosial terhadap minat beli melalui e-service quality di e-commerce pada masa pandemic covid-19 A Alwi, HW Rahmatsyah, N Hermina FORUM EKONOMI: Jurnal Ekonomi, Manajemen dan Akuntansi 24 (2), 346-354, 2022 | 7 | 2022 |
| The influence of consumer behavior and marketing strategy towards marketing performance of msme in West Java through competitive strategies in the Covid-19 pandemic break N Hermina, A Rendra, MG Ramadhan, J Alcacer, MHM Saudi, O Sinaga Solid State Technology Volume: 63 Issue: 4, 2020 | 7 | 2020 |
| The Influence of Digital Marketing and Brand Awareness on Increasing Brand Image and its Impact on Purchasing Decisions. Prisma Sains: Jurnal Pengkajian Ilmu Dan Pembelajaran … O Mulyani, N Hermina | 6 | 2023 |
| Pengaruh strategi marketing gamifikasi dan neuromarketing melalui User Interface (UI) aplikasi terhadap loyalitas konsumen MN Gifhary, N Hermina Fair Value: Jurnal Ilmiah Akuntansi dan Keuangan 5 (10), 2023 | 5 | 2023 |
| The effect of performance allowance and work discipline on employee performance at the Lembang Agricultural Training Center (BBPP) GP Pratama, N Hermina Kontigensi: Jurnal Ilmiah Manajemen 10 (1), 106-112, 2022 | 5 | 2022 |
| Implementasi Penggunaan Digital marketing sebagai Strategi Penggunaan SDM UMKM Binaan Kadin Kota bandung Berkarakter Technoprenearship N Nurani, D Dally, N Hermina, M Suratman, E Firdaus Jurnal Pengabdian kepada masyarakat (JPKM) 28 (3), 352-6, 2022 | 5 | 2022 |
| Improving the Escalation of Micro, Small, and Medium Enterprises (MSME) Based on Digital Economy Acceleration and Capability Through Value Creation on West Java SME Enterpriser N Hermina Almana: Jurnal Manajemen Dan Bisnis 8 (1), 87-101, 2024 | 4 | 2024 |
| The effect of Edmodo based English learning to support students with hearing loss during the COVID-19 pandemic D Nugraha, N Hermina International Journal of Health Sciences 6, 2275-2284, 2022 | 4 | 2022 |
| Penguatan SDM UMKM Binaan Kadin Kota Bandung Berkarakter Technopreneurship Yang Berdaya Saing Di Pasar Global Melalui Digital Marketing N Nurani, D Dally, M Haizam, Y Yusup, N Hermina, M Suratman, ... Jurnal Inovasi Masyarakat 1 (3), 218-225, 2021 | 4 | 2021 |
| The Effect of Industrial Competition Intensity and Capabilities on Business Strategy and Performance: A Case Study of Internet Service Providers In Indonesia N Hermina, Y Suryana 3rd International Seminar and Conference on Learning Organization, 163-168, 2016 | 4 | 2016 |
| The impacts of macro environment and consumer behavior on performance improvement through marketing program (case study on the use of digital payment system QRIS by SMEs in … DI Nastiti, SNA Fadhlurrahmah, N Hermina Turkish Journal of Physiotherapy and Rehabilitation 32 (3), 8963-8983, 2021 | 3 | 2021 |
| The Effect of Product Innovation, Marketing Strategy on Marketing Performance of Culinary MSMEs in Bandung During Covid-19 F Anggraeni, WN Nadirman, N Hermina Solid State Technology Volume: 63 Issue: 4, 2020 | 3 | 2020 |
Keni KaniawatiLecturer, Universitas Widyatamawidyatama.ac.id의 이메일 확인됨