| A functional magnetic resonance imaging study of neural dissociations between brand and person judgments C Yoon, AH Gutchess, F Feinberg, TA Polk Journal of consumer research 33 (1), 31-40, 2006 | 493 | 2006 |
| Do we care what others get? A behaviorist approach to targeted promotions FM Feinberg, A Krishna, ZJ Zhang Journal of Marketing research 39 (3), 277-291, 2002 | 389 | 2002 |
| Linking Marketing and Engineering Product Design Decisions via Analytical Target Cascading* JJ Michalek, FM Feinberg, PY Papalambros Journal of product innovation management 22 (1), 42-62, 2005 | 382 | 2005 |
| Decision-making processes in social contexts E Bruch, F Feinberg Annual review of sociology 43 (1), 207-227, 2017 | 322 | 2017 |
| Market share response when consumers seek variety FM Feinberg, BE Kahn, L McAlister Journal of Marketing Research 29 (2), 227-237, 1992 | 223 | 1992 |
| Leveraging missing ratings to improve online recommendation systems Y Ying, F Feinberg, M Wedel Journal of marketing research 43 (3), 355-365, 2006 | 213 | 2006 |
| Beyond conjoint analysis: Advances in preference measurement O Netzer, O Toubia, ET Bradlow, E Dahan, T Evgeniou, FM Feinberg, ... Marketing Letters 19, 337-354, 2008 | 197 | 2008 |
| Modern marketing research: Concepts, methods, and cases FM Feinberg, TC Kinnear, JR Taylor (No Title), 2013 | 188* | 2013 |
| The shape of advertising response functions revisited: A model of dynamic probabilistic thresholds D Vakratsas, FM Feinberg, FM Bass, G Kalyanaram Marketing Science 23 (1), 109-119, 2004 | 187 | 2004 |
| Category norms as a function of culture and age: comparisons of item responses to 105 categories by american and chinese adults. C Yoon, F Feinberg, P Hu, AH Gutchess, T Hedden, HYM Chen, Q Jing, ... Psychology and aging 19 (3), 379, 2004 | 160 | 2004 |
| Enhancing marketing with engineering: Optimal product line design for heterogeneous markets JJ Michalek, P Ebbes, F Adigüzel, FM Feinberg, PY Papalambros International Journal of Research in Marketing 28 (1), 1-12, 2011 | 153 | 2011 |
| Cross-cultural differences in memory: The role of culture-based stereotypes about aging. C Yoon, L Hasher, F Feinberg, TA Rahhal, G Winocur Psychology and Aging 15 (4), 694, 2000 | 134 | 2000 |
| Categorical organization in free recall across culture and age AH Gutchess, C Yoon, T Luo, F Feinberg, T Hedden, Q Jing, RE Nisbett, ... Gerontology 52 (5), 314-323, 2006 | 121 | 2006 |
| Autonomous electric vehicle sharing system design N Kang, FM Feinberg, PY Papalambros Journal of Mechanical Design 139 (1), 011402, 2017 | 113 | 2017 |
| Ask and ye shall receive: The effect of the appeals scale on consumers’ donation behavior P Desmet, FM Feinberg Journal of Economic Psychology 24 (3), 349-376, 2003 | 110 | 2003 |
| 2 1 Department of Sociology and Complex Systems, University of Michigan F Feinberg Ann Arbor, Michigan 48104, 0 | 95 | |
| Pulsing policies for aggregate advertising models FM Feinberg Marketing Science 11 (3), 221-234, 1992 | 90 | 1992 |
| On continuous-time optimal advertising under S-shaped response FM Feinberg Management Science 47 (11), 1476-1487, 2001 | 86 | 2001 |
| Cumulative timed intent: A new predictive tool for technology adoption K Van Ittersum, FM Feinberg Journal of Marketing Research 47 (5), 808-822, 2010 | 84 | 2010 |
| Consumer neuroscience H Plassmann, C Yoon, FM Feinberg, B Shiv Wiley International Encyclopedia of Marketing. West Sussex, UK: John Wiley …, 2011 | 81 | 2011 |
Carolyn YoonWilbur K. Pierpont Professor of Management, Ross School of Business, Univ of Michiganumich.edu의 이메일 확인됨
