Why not green marketing? Determinates of consumers’ intention to green purchase decision in a new developing nation M Nekmahmud, M Fekete-Farkas Sustainability 12 (19), 7880, 2020 | 419* | 2020 |
Transforming consumers' intention to purchase green products: Role of social media M Nekmahmud, F Naz, H Ramkissoon, M Fekete-Farkas Technological Forecasting and Social Change 185, 122067, 2022 | 249 | 2022 |
Green purchase and sustainable consumption: A comparative study between European and non-European tourists M Nekmahmud, H Ramkissoon, M Fekete-Farkas Tourism Management Perspectives 43, 100980, 2022 | 206 | 2022 |
Green business value chain: A systematic review MM Hasan, M Nekmahmud, L Yajuan, MA Patwary Sustainable Production and Consumption 20, 326-339, 2019 | 199 | 2019 |
Digital technology adoption in SMEs: what technological, environmental and organizational factors influence in emerging countries? MMH Shahadat, M Nekmahmud, P Ebrahimi, M Fekete-Farkas Global Business Review, 09721509221137199, 2023 | 118 | 2023 |
Sustainable biofuel economy: A mapping through bibliometric research M Hasan, MZ Abedin, MB Amin, M Nekmahmud, J Oláh Journal of Environmental Management 336, 117644, 2023 | 104 | 2023 |
Social networks marketing and consumer purchase behavior: The combination of SEM and unsupervised machine learning approaches P Ebrahimi, M Basirat, A Yousefi, M Nekmahmud, A Gholampour, ... Big Data and Cognitive Computing 6 (2), 35, 2022 | 87 | 2022 |
How do environmental knowledge, eco-label knowledge, and green trust impact consumers’ pro-environmental behaviour for energy-efficient household appliances? I Hossain, M Nekmahmud, M Fekete-Farkas Sustainability 14 (11), 6513, 2022 | 84 | 2022 |
Tourist environmentally responsible behavior and satisfaction; Study on the world’s longest natural sea beach, Cox’s Bazar, Bangladesh M Sahabuddin, Q Tan, I Hossain, MS Alam, M Nekmahmud Sustainability 13 (16), 9383, 2021 | 52 | 2021 |
Food consumption behavior, food supply chain disruption, and food security crisis during the COVID-19: The mediating effect of food price and food stress M Nekmahmud Journal of Foodservice Business Research 27 (3), 227-253, 2024 | 44 | 2024 |
Measuring the competitiveness factors in telecommunication markets M Nekmahmud, S Rahman Competitiveness in Emerging Markets: Market Dynamics in the Age of …, 2018 | 40 | 2018 |
Purchase behavior of energy-efficient appliances contribute to sustainable energy consumption in developing country: moral norms extension of the theory of planned behavior I Hossain, M Fekete-Farkas, M Nekmahmud Energies 15 (13), 4600, 2022 | 35 | 2022 |
A systematic literature review on development of green supply chain management MD Nekmahmud, S Rahman, FA Sobhani, K Olejniczak-Szuster, ... Polish Journal of Management Studies 22, 2020 | 30 | 2020 |
Environmental marketing: Tourists’ purchase behaviour response on green products M Nekmahmud Tourism marketing in Bangladesh, 273-295, 2020 | 28 | 2020 |
Green marketing, investment and sustainable development for green tourism M Nekmahmud, M Fekete-Farkas Tourism in Bangladesh: Investment and development perspectives, 339-361, 2021 | 16 | 2021 |
Tourism products and services in bangladesh: in search of policy and development frameworks M Nekmahmud, A Hassan Tourism products and services in Bangladesh: Concept analysis and …, 2021 | 16 | 2021 |
Market design for sustainable tourism products and services M Nekmahmud, A Daragmeh, B Oshora, HJ Mohammed Tourism Products and Services in Bangladesh: Concept Analysis and …, 2021 | 10 | 2021 |
Tourism marketing in Bangladesh M Nekmahmud, MF Farkas, A Hassan Tourism Marketing in Bangladesh, 11-27, 2020 | 10 | 2020 |
How do perceived and environmental values influence tourist satisfaction, loyalty, and environmental awareness? M Sahabuddin, MS Alam, M Nekmahmud Environment, Development and Sustainability, 1-24, 2024 | 3 | 2024 |
Medical Tourism in Bangladesh: Issues, Opportunities and Strategic Marketing Plan Model for Growth and Development MF Rabbi, M Nekmahmud Tourism in Bangladesh: Investment and Development Perspectives, 191-208, 2021 | 3 | 2021 |