Stebėti
Anna Marrucci
Anna Marrucci
Postdoctoral Researcher
Patvirtintas el. paštas unimi.it
Pavadinimas
Cituota
Cituota
Metai
How do museums foster loyalty in tech-savvy visitors? The role of social media and digital experience
L Zollo, R Rialti, A Marrucci, C Ciappei
Current Issues in Tourism 25 (18), 2991-3008, 2022
1232022
B2B digital platform adoption by SMEs and large firms: Pathways and pitfalls
G Marzi, A Marrucci, D Vianelli, C Ciappei
Industrial Marketing Management 114, 80-93, 2023
482023
Digital technologies, sustainable open innovation and shared value creation: evidence from an Italian agritech business
R Rialti, A Marrucci, L Zollo, C Ciappei
British Food Journal 124 (6), 1838-1856, 2022
422022
Exploring paths underlying Industry 4.0 implementation in manufacturing SMEs: a fuzzy-set qualitative comparative analysis
A Marrucci, R Rialti, M Balzano
Management Decision, 2023
352023
“Connected we stand, disconnected we fall”. Analyzing the importance of digital platforms in transnational supply chain management
A Marrucci, R Rialti, R Donvito, FU Syed
International Journal of Emerging Markets 19 (9), 2405-2427, 2024
122024
Relational ontology for an ethics of work relationships
A Marrucci, C Ciappei, L Zollo, R Rialti
Philosophy and business ethics: Organizations, CSR and moral practice, 301-326, 2022
32022
Big Data and Online Reputation Management in Tourism: Leveraging the Role of Entrepreneurship
D Vianello, A Marrucci, C Ciappei, C Becagli
Online Reputation Management in Destination and Hospitality, 73-90, 2023
22023
Political Governance and Corporate Social Responsibility: Enhancing the Role of the Moral dimension
C Ciappei, A Marrucci, G Mininni, M Gallucci
CORPORATE GOVERNANCE AND RESEARCH & DEVELOPMENT STUDIES, 2022
22022
Promoting Perceived Green Brand Trustworthiness Through Virtual Reality: A Conceptual Framework
C Dasmi, A Marrucci, FU Syed, G Aiello
Global Marketing Conference, 234-238, 2023
12023
Assessing the role of QR code technology in sustainable fashion
C Dasmi, A Marrucci
Global Fashion Management Conference, 221-225, 2021
12021
How do employees support a new technology initiative? The role of anthropomorphism and legitimacy 4.0
A Marrucci, C Ciappei, L Zollo, R Rialti
Electronic Conference Proceeding Extended Abstracts, 103-107, 2021
12021
Tech Upgrading in Industrial Districts: Crafting Relational Bridges for the Future
A MARRUCCI
2024
Unraveling the Digital Transformation Paths of Industrial Districts: The Role of Relational Learning in the Management of Contrasting Imprints
M Anna, R Rialti
Proceeding of 2024 EURAM Conference, 1-22, 2024
2024
Unpacking the relation between learning orientation and product innovation: Does strategic flexibility matter?
A Marrucci, R Rialti
Journal of Management & Organization, 1-17, 2024
2024
Digital Transformation in Industrial Districts: The Role of Relational Learning in Managing Imprints
A Marrucci, R Rialti
Academy of Management Proceedings 2024 (1), 16260, 2024
2024
AI Acceptance: Which Is the Role of Managers’ Cognition, Spirituality and Mindfulness?
R Rialti, L Zollo, A Marrucci, MM Pellegrini
Proceeding of 2023 EURAM Conference, 2023
2023
Successful Digital Transformation Initiatives in SMEs
A Marrucci, R Rialti
Springer Books, 2023
2023
Enhancing Business Model Efficiency through Digital Alignment and Strategic flexibility: Evidence from Italy
C Andrea, M Balzano, M Giacomo, M Anna
R&D Conference 2023, 2023
2023
Shaping Future Collaborative Innovation Processes: Exploring the Roles of 4.0 Technologies and Organizational Culture
AL Leal-Rodríguez, A Marrucci, G Marzi, R Rialti
R&D Management Conference 2023, 2023
2023
“Connected We Stand, Disconnected We Fall”. Analyzing the Importance of Digital Platforms in Transnational SC Management
A Marrucci, R Rialti, R Donvito, FU Syed
INTERNATIONAL JOURNAL OF EMERGING MARKETS, 0-0, 2022
2022
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