| Effect of investment in human capital development on organisational performance: empirical examination of the perception of small business owners in Nigeria S Ukenna, N Ijeoma, C Anionwu, MC Olise European Journal of Economics, Finance and Administrative Sciences 26 (11 …, 2010 | 81 | 2010 |
| Determinants of ICT adoption for improved SME's performance in Anambra State, Nigeria MC Olise, TU Anigbogu, TD Edoko, MI Okoli American International Journal of Contemporary Research 4 (7), 163-176, 2014 | 78 | 2014 |
| The relevance of accounting records in small scale business: The Nigerian experience RA Ezejiofor, MC Olise International Journal of Academic Research in Business and Social Sciences 4 …, 2014 | 71 | 2014 |
| Entrepreneurial marketing practices and competitive advantage of small and medium size enterprises in Nigeria US Otika, I Nwaizugbo, MC Olise European Journal of Business and Innovative Research 7 (3), 1-30, 2019 | 58* | 2019 |
| Factors influencing customers patronage of fast food restaurants MC Olise, MI Okoli, JN Ekeke International Journal of Economics, Commerce and Management 3 (11), 686-701, 2015 | 49 | 2015 |
| Domestic Investment and Foreign Direct Investment Flows in Nigeria KNA MC Olise, TU Anigbogu, MI Okoli IOSR Journal of Humanities and Social Science (IOSR - JHSS) 13 (6), 01-12, 2013 | 37* | 2013 |
| Profiling the environmental sustainability-conscious (ESC) consumer: Proposing the SPP model S Ukenna, AD Nkamnebe, IC Nwaizugbo, SC Moguluwa, MC Olise J. Mgmt. & Sustainability 2, 197, 2012 | 34 | 2012 |
| Realizing Value From Implementing i-field™ in Agbami—A Deepwater Greenfield in an Offshore Nigeria Development S Sankaran, M Olise, D Meinert, A Awasthi SPE Economics & Management 3 (01), 31-44, 2011 | 32 | 2011 |
| Effects of Product Quality on Customer Satisfaction. A Review of Manufacturing Company's Performance in Anambra State OCO MC Olise International Journal of Business and Law Research 6 (1), 39-47, 2018 | 14 | 2018 |
| The appraisal of entrepreneurship and SME on sustainable economic growth in Nigeria RA Ezejiofor, MC Olise, E Emmanuel, E Otugo Journal of Economics, Business Management 1, 367-72, 2014 | 13 | 2014 |
| Extending the diffusion of innovation theory to predict smartphone adoption behaviour among higher education institutions’ lecturers in Nigeria AA Ayodele, CB Nwatu, MC Olise European Journal of Business and Management 12 (5), 14-21, 2020 | 12 | 2020 |
| Comparative Analysis on Investment Decision of Telecommunication and Banking Industries in Nigeria RCJA RA Ezejiofor, MC Olise Journal of Finance and Economics 5 (2), 65-75, 2017 | 12 | 2017 |
| Risk Perceptions and Online Shopping Intention among Internet Users In Nigeria. US Otika, UH Ejiofor, CM Olise The Academy of Management Nigeria (TAMN), 1122, 2019 | 9 | 2019 |
| Marketing strategy and performance of small and medium enterprises (SMEs) in Anambra state MC Olise, JC Nosike, DI Ofurum Sumerianz Journal of Business Management and Marketing 3 (12), 212-218, 2020 | 8 | 2020 |
| EFFECT OF SOCIAL MEDIA MARKETING ON CUSTOMER BRAND ENGAGEMENT IN THE BANKING INDUSTRY: EVIDENCE FROM AN EMERGING ECONOMY. CP Onuorah, OC Ojiaku, MC Olise Management & Marketing Journal 20 (2), 2022 | 7 | 2022 |
| Drivers of Bank Loyalty among Students in Nigeria: Positing the 12-Point Student Customer Bank Loyalty Index Model S Ukenna, MC Olise, VC Chibuike, C Anionwu, NN Igwe, IE Okoli American Journal of Business and Management 1 (3), 172-176, 2012 | 7 | 2012 |
| Mediating effect of customer satisfaction on relationship marketing and customer loyalty among commercial banks customers in Awka, Anambra State NU Omeje, MC Olise British Journal of Marketing Studies 10 (5), 28-40, 2022 | 5 | 2022 |
| Factors influencing ethical consumption behaviour among consumers in Nigeria SO Udoka, MC Olise, BU Dickson Global Journal of Advanced Research 8 (2), 25-37, 2020 | 5 | 2020 |
| Customers’ Expectation and Services Performance in Pension Fund Administration (PFA) in Southeast Nigeria OC Ojiaku, MC Olise, NP Abuchi Business and Economic Research 5 (2), 191-206, 2015 | 4 | 2015 |
| CHALLENGES AND SUCCESS DRIVERS OF MOTORCYCLE SPARE-PARTS PRIVATE LABEL BRANDS IN SOUTHEAST NIGERIA. MC Olise, AD Nkamnebe, S Ukenna, MI Okoli European Journal of Business and Social Sciences 3 (5), 12-22, 2014 | 4 | 2014 |