Digital transformation and customer value creation in Made in Italy SMEs: A dynamic capabilities perspective M Matarazzo, L Penco, G Profumo, R Quaglia Journal of Business research 123, 642-656, 2021 | 1136 | 2021 |
The future of sustainable tourism in developing countries G Yfantidou, M Matarazzo Sustainable development 25 (6), 459-466, 2017 | 98 | 2017 |
Does cultural distance affect online review ratings? Measuring international customers’ satisfaction with services leveraging digital platforms and big data MM Mariani, M Matarazzo Journal of Management and Governance 25 (4), 1057-1078, 2021 | 44 | 2021 |
The future of sustainable tourism development for the Greek enterprises that provide sport tourism G Yfantidou, E Spyridopoulou, C Kouthouris, P Balaska, M Matarazzo, ... Tourism Economics 23 (5), 1155-1162, 2017 | 37 | 2017 |
The “Pricing Footprint” of country-of-origin: Conceptualization and empirical assessment A Diamantopoulos, M Matarazzo, MG Montanari, A Petrychenko Journal of Business Research 135, 749-757, 2021 | 29 | 2021 |
How is digital transformation changing business models and internationalisation in Made in Italy SMEs? M Matarazzo, L Penco, G Profumo Sinergie Italian Journal of Management 38 (3), 89-107, 2020 | 26 | 2020 |
Country of origin effect: research evolution, basic constructs and firm implications M Matarazzo International marketing and the country of origin effect, 23-42, 2013 | 26 | 2013 |
Seasonality in crude oil returns S Quayyoum, MH Khan, SZA Shah, B Simonetti, M Matarazzo Soft Computing 24 (18), 13547-13556, 2020 | 20 | 2020 |
Consumers’ reactions to cross-border acquisitions: The role of psychic distance and acquirer’s corporate reputation R Resciniti, M Matarazzo, G Baima British Food Journal 122 (2), 655-677, 2020 | 20 | 2020 |
Acquirer’s corporate reputation in cross-border acquisitions: the moderating effect of country image M Matarazzo, G Lanzilli, R Resciniti Journal of Product & Brand Management 27 (7), 858-870, 2018 | 20 | 2018 |
I nuovi mercati e le strategie di entrata delle medie imprese: evidenze e miti (New markets and entry strategies of medium-sized companies: evidence and myths) R Resciniti, M Matarazzo Sinergie Italian Journal of Management 30 (Sep-Dec), 209-230, 2012 | 18 | 2012 |
Cause-related marketing for successful cross-border post-acquisition performance M Matarazzo, R Resciniti, B Simonetti International Marketing Review 37 (4), 695-712, 2020 | 17 | 2020 |
New trends in foreign market entry mode choices: The case of Italian mid-sized companies M Matarazzo, R Resciniti Journal of International Business and Economics 2 (4), 57-70, 2014 | 16 | 2014 |
Stakeholder engagement for sustainable value co‐creation: Evidence from made in Italy SMEs M Matarazzo, S Oduro, A Gennaro Business Ethics, the Environment & Responsibility, 2024 | 15 | 2024 |
Applying reactance theory to study consumer responses to COVID restrictions: a note on model specification M Matarazzo, A Diamantopoulos International Marketing Review 40 (5), 894-905, 2023 | 12 | 2023 |
Managing favorable product–country match in international markets: The case of “Made in Gessi” M Matarazzo, R Resciniti Journal of Global Scholars of Marketing Science 23 (4), 422-434, 2013 | 12 | 2013 |
Processi di cooperazione pubblico-privato e prodotti turistici evoluti. Un'opportunità per la valorizzazione delle risorse territoriali del Sannio M Migliaccio, M Matarazzo, M Rossi Nuovi turismi e politiche di gestione della destinazione 1, 2004 | 11 | 2004 |
Cultural distance, reputation transferability and cross-border acquisitions: A consumer perspective M Matarazzo, FD Vanna, G Lanzilli, R Resciniti Distance in International Business: Concept, Cost and Value, 495-515, 2017 | 9 | 2017 |
Le strategie internazionali delle medie imprese. Modalità di entrata e nuovi mercati M Matarazzo FrancoAngeli 619, 1-208, 2012 | 9* | 2012 |
Strategie e posizionamento nei mercati esteri: i percorsi di sviluppo delle medie imprese campane R Resciniti, D Fortuna, M Matarazzo Franco Angeli, 2012 | 8 | 2012 |