International brand-name standardization/adaptation: Antecedents and consequences AA Alashban, LA Hayes, GM Zinkhan, AL Balazs Journal of international marketing 10 (3), 22-48, 2002 | 296 | 2002 |
Customer adoption of tele‐banking technology: the case of Saudi Arabia AA Al‐Ashban, MA Burney International Journal of Bank Marketing 19 (5), 191-201, 2001 | 265 | 2001 |
An analysis of product-market strategy and export performance: Evidence from SMEs in Saudi Arabia MS Sohail, A Alashban Sohail, Sadiq M and Ashban. A (2009).“An analysis of product-market strategy …, 2009 | 26 | 2009 |
Key antecedents to cosmetics use among women: empirical evidence from Saudi Arabia AA Al-Ashban, MA Burney Journal of International Selling and Sales Management 9 (1), 3-20, 2003 | 10 | 2003 |
Industrial buyer? Supplier relationship: perspectives from an emerging middle east market MS Sohail, AA Alashban International Journal of Business and Emerging Markets 1 (4), 341-360, 2009 | 7 | 2009 |
International brand-name standardization/adaptation: Antecedents and consequences AA Alashban University of Houston, 1995 | 1 | 1995 |
Thema 1: Möglichkeiten und Grenzen des Einsatzes von Humor in der Werbung AA Alashban, LA Hayes, GM Zinkhan, AL Balazs | | |