Digital marketing impact on rural Homestay booking and role of destination image SS Kapri, A Sharma Anatolia 35 (4), 764-776, 2024 | 4 | 2024 |
Facebook Group: Ideal platform for nurturing sustainable online communities SS Kapri, A Sharma, AP Dabral Webology 18 (2), 2056-2067, 2021 | 2 | 2021 |
Predicting behavioural intentions through social media advertising: The roles of customer habits, informativeness and ad clicks SS Kapri, S Bhatt, R Raj, A Sharma, R Dani Webology 18 (3), 1120-1138, 2021 | 2 | 2021 |
Impact of Artificial Intelligence Driven Social Media Marketing on Millennials Dining Out Behavior AP Dabral, D Kaushal, R Dani, SS Kapri Webology 18 (2), 2129-2136, 2021 | 2 | 2021 |
Role of the community and cultural landscape, environmental preservation and economic rewards in home-stay choice Kapri, S.S., Ajay, S., & Bangari Academy of Marketing Studies Journal 27 (Special Issue 5), 1-12, 2023 | 1 | 2023 |
An examination of adoption of cash on delivery payment method among e-shoppers in India: Role of perceived security, risk, privacy and trust A Sharma, S Bhatt, SS Kapri, Anuj International Journal of Electronic Business 18 (4), 373-391, 2023 | 1 | 2023 |
Buying behaviour and the mediating effect of travel intention for homestay tourism. An empirical study in Uttarakhand SS Kapri, Anuj, A Sharma International Journal of Management Practice 17 (6), 735-752, 2024 | | 2024 |
Role of Self-Help Groups in Supporting Small Entrepreneurs in India SS Kapri, D Kaushal European Economic Letters (EEL) 13 (2), 48-52, 2023 | | 2023 |
Sustainability in Food Outlets: A Case Study of Food Outlets of Uttarakhand R Dani, MD Juyal, SS Kapri Webology 18 (4), 1834-1846, 2021 | | 2021 |
Impact of Demonetization on the Indian Economy SS KAPRI Turkish Journal of Computer and Mathemafics Educafion Vol 9 (03), 1017-1026, 2018 | | 2018 |