| Examining the relationship for sport motives, relationship quality, and sport consumption intention B Paek, A Morse, S Hutchinson, CH Lim Sport Management Review 24 (2), 322-344, 2021 | 56 | 2021 |
| Searching for sport employee creativity: a mixed-methods exploration B Paek, J Martyn, BD Oja*, M Kim, RJ Larkins European Sport Management Quarterly 22 (4), 483-505, 2022 | 49 | 2022 |
| Sport consumer flow and shopping well-being in online shopping B Paek, A Morse, M Kim, H Jung International Journal of Sports Marketing and Sponsorship 22 (4), 721-736, 2021 | 18 | 2021 |
| Developing flourishing among employees in the college sport workplace L Schuetz, B Paek, BD Oja, M Kim Sport, Business and Management: An International Journal 11 (5), 647-665, 2021 | 13 | 2021 |
| The association among perception of sport fan motives, relationship quality, and behavioral intentions of sport consumers B Paek Seoul National University, 2016 | 5* | 2016 |
| Team and Coach Gender: The Effect of the Expletive Halftime Speech C Ream, H Jung, B Paek Journal of Coaching and Sports Science 3 (1), 23-34, 2024 | 1 | 2024 |
| Do fans care about playoff structure? The impact of playoff format on fan demand and major league soccer H Jung, B Paek, Y Sung International Journal of Sport Management, 2024 | | 2024 |
| Flourishing for Sport Consumers: The Case of Fantasy Baseball and Social Media Engagement B Paek University of Northern Colorado, 2022 | | 2022 |
| A Conceptual Model of Ticketing Pricing in Intercollegiate Sports B Paek, YT Sung*, M Kim International Journal of Human Movement Science 13 (1), 37-50, 2019 | | 2019 |
