Emmanuel Mogaji

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Nguyen Phong NguyenUniversity of Economics Ho Chi Minh CityVerifisert e-postadresse på ueh.edu.vn
Temitope FarinloyeQuestbury Research ServicesVerifisert e-postadresse på questbury.com
Taiwo O. SoetanDickinson State UniversityVerifisert e-postadresse på dickinsonstate.edu
Robert E. Hinson, DPhil, PhDGhana Communication Technology UniversityVerifisert e-postadresse på gctu.edu.gh
Yogesh K DwivediDistinguished Professor, King Fahd University of Petroleum and MineralsVerifisert e-postadresse på kfupm.edu.sa
Sunday Adewale OlaleyeSenior Lecturer, Jyvaskyla University of Applied Sciences, Finland and Visiting Professor at UDLAPVerifisert e-postadresse på jamk.fi
Dandison UkpabiPostdoctoral Researcher, University of Jyväskylä, FinlandVerifisert e-postadresse på jyu.fi
Dr. Varsha JainAGK Chair Professor of Marketing, MICA Ahmedabad, IndiaVerifisert e-postadresse på micamail.in
Tai Anh KieuHo Chi Minh City Open UniversityVerifisert e-postadresse på ou.edu.vn
Ramakrishnan RamanSymbiosis International (Deemed University)Verifisert e-postadresse på siu.edu.in
Felix MaringeUniversity of KigaliVerifisert e-postadresse på uok.ac.rw
Laurie HughesAssociate Professor - Edith Cowan University Perth Western AustraliaVerifisert e-postadresse på ecu.edu.au
Ogechi AdeolaProfessor of Marketing and Deputy Vice Chancellor - Academic, University of Kigali, RwandaVerifisert e-postadresse på uok.ac.rw
Garry Tan Wei Han OR GWH TanUCSI Graduate Business School, UCSI UniversityVerifisert e-postadresse på ucsiuniversity.edu.my
Keng-Boon OoiProfessor of Industrial Management & Information Systems, UCSI UniversityVerifisert e-postadresse på ucsiuniversity.edu.my
Arpan Kumar KarProfessor in Information Systems at Indian Institute of Technology DelhiVerifisert e-postadresse på iitd.ac.in
Professor Abdullah M. BaabdullahProfessor, Department of Management Information Systems, FEA, King Abdulaziz UniversityVerifisert e-postadresse på kau.edu.sa
Alex KoohangPeyton Anderson Endowed Chair in IT & Eminent Scholar | Professor of IT, Middle Georgia StateVerifisert e-postadresse på mga.edu
Dr. Anshuman SharmaDepartment of Marketing, College of Business Administration, Ajman University, United Arab EmiratesVerifisert e-postadresse på ajman.ac.ae
Mostafa Al-EmranFaculty of Engineering & IT, The British University in DubaiVerifisert e-postadresse på buid.ac.ae

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Emmanuel Mogaji

Associate Professor in Marketing, Keele University

Verifisert e-postadresse på keele.ac.uk - Startside

Service Management Transport Services Education Services Financial Services


Tittel Sorter etter sitater Sorter etter år Sorter etter tittel	Sitert av Sitert av	År
Artificial Intelligence (AI): Multidisciplinary perspectives on emerging challenges, opportunities, and agenda for research, practice and policy YK Dwivedi, L Hughes, E Ismagilova, G Aarts, C Coombs, T Crick, Y Duan, ... International journal of information management 57, 101994, 2021	3327	2021
Opinion Paper:“So what if ChatGPT wrote it?” Multidisciplinary perspectives on opportunities, challenges and implications of generative conversational AI for research, practice … YK Dwivedi, N Kshetri, L Hughes, EL Slade, A Jeyaraj, AK Kar, ... International journal of information management 71, 102642, 2023	3269*	2023
The potential of generative artificial intelligence across disciplines: Perspectives and future directions KB Ooi, GWH Tan, M Al-Emran, MA Al-Sharafi, A Capatina, A Chakraborty, ... Journal of Computer Information Systems 65 (1), 76-107, 2025	440	2025
Shaping the metaverse into reality: a holistic multidisciplinary understanding of opportunities, challenges, and avenues for future investigation A Koohang, JH Nord, KB Ooi, GWH Tan, M Al-Emran, ECX Aw, ... Journal of Computer Information Systems 63 (3), 735-765, 2023	388	2023
Managers' understanding of artificial intelligence in relation to marketing financial services: insights from a cross-country study E Mogaji, NP Nguyen International Journal of Bank Marketing 40 (6), 1272-1298, 2022	366	2022
Impact of COVID-19 on transportation in Lagos, Nigeria E Mogaji Transportation research interdisciplinary perspectives 6, 100154, 2020	366	2020
The implications of artificial intelligence on the digital marketing of financial services to vulnerable customers E Mogaji, TO Soetan, TA Kieu Australasian Marketing Journal 29 (3), 235-242, 2020	339	2020
Digital transformation in financial services provision: A Nigerian perspective to the adoption of chatbot A Abdulquadri, E Mogaji, TA Kieu, NP Nguyen Journal of Enterprising Communities: People and Places in the Global Economy …, 2021	270	2021
Emerging-market consumers’ interactions with banking chatbots E Mogaji, J Balakrishnan, AC Nwoba, NP Nguyen Telematics and Informatics 65, 101711, 2021	214	2021
Surprise me with your ads! The impacts of guerrilla marketing in social media on brand image M Gökerik, A Gürbüz, I Erkan, E Mogaji, S Sap Asia Pacific journal of marketing and logistics 30 (5), 1222-1238, 2018	176	2018
Financial Vulnerability During a Pandemic: Insights for Coronavirus Disease (COVID-19) E Mogaji Research Agenda Working Papers 2020 (5), 57-63, 2020	118	2020
Marketing bank services to financially vulnerable customers: evidence from an emerging economy E Mogaji, O Adeola, RE Hinson, NP Nguyen, AC Nwoba, TO Soetan International Journal of Bank Marketing 39 (3), 402-428, 2021	112	2021
Do digital technologies influence the relationship between the COVID-19 crisis and SMEs’ resilience in developing countries? A Khalil, MEA Abdelli, E Mogaji Journal of Open Innovation: Technology, Market, and Complexity 8 (2), 100, 2022	111	2022
Financial services experience and consumption in Nigeria TO Soetan, E Mogaji, NP Nguyen Journal of Services Marketing 35 (7), 947-961, 2021	101	2021
Using AI to personalise emotionally appealing advertisement E Mogaji, S Olaleye, D Ukpabi Digital and social media marketing: Emerging applications and theoretical …, 2019	92	2019
Immersive time (ImT): Conceptualizing time spent in the metaverse E Mogaji, J Wirtz, RW Belk, YK Dwivedi International Journal of Information Management 72, 102659, 2023	91	2023
Making the brand appealing: advertising strategies and consumers' attitude towards UK retail bank brands E Mogaji, A Danbury Journal of Product & Brand Management 26 (6), 531-544, 2017	89	2017
Marketing mix in a heterogenous higher education market: A case of Africa E Ndofirepi, T Farinloye, E Mogaji Routledge, 2020	87	2020
The dark side of FinTech in financial services: a qualitative enquiry into FinTech developers’ perspective B Sampat, E Mogaji, NP Nguyen International Journal of Bank Marketing 42 (1), 38-65, 2024	86	2024
Dealing with impact of COVID-19 on transportation in a developing country: Insights and policy recommendations E Mogaji, I Adekunle, S Aririguzoh, A Oginni Transport Policy 116, 304-314, 2022	84	2022

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