The effect of team leader characteristics on learning, knowledge application, and performance of cross‐functional new product development teams S Sarin, C McDermott Decision sciences 34 (4), 707-739, 2003 | 843 | 2003 |
The effect of reward structures on the performance of cross-functional product development teams S Sarin, V Mahajan Journal of marketing 65 (2), 35-53, 2001 | 495 | 2001 |
From market driven to market driving: an alternate paradigm for marketing in high technology industries SB Hills, S Sarin Journal of Marketing Theory and Practice 11 (3), 13-24, 2003 | 243 | 2003 |
Drucker’s insights on market orientation and innovation: implications for emerging areas in high-technology marketing JJ Mohr, S Sarin Journal of the Academy of Marketing Science 37, 85-96, 2009 | 207 | 2009 |
Strategic use of bundling for reducing consumers’ perceived risk associated with the purchase of new high-tech products S Sarin, T Sego, N Chanvarasuth Journal of Marketing Theory and Practice 11 (3), 71-83, 2003 | 188 | 2003 |
First among Equals: The Effect of Team Leader Characteristics on the Internal Dynamics of Cross‐Functional Product Development Teams* S Sarin, GC O'Connor Journal of product innovation management 26 (2), 188-205, 2009 | 179 | 2009 |
Strategic orientations, marketing proactivity and firm market performance D Gotteland, J Shock, S Sarin Industrial Marketing Management 91, 610-620, 2020 | 136 | 2020 |
Extrinsic rewards, intrinsic motivation, and new product development performance SL Malek, S Sarin, C Haon Journal of product innovation management 37 (6), 528-551, 2020 | 128 | 2020 |
Co-citation, bibliographic coupling and leading authors, institutions and countries in the 50 years of Technological Forecasting and Social Change A Mas-Tur, N Roig-Tierno, S Sarin, C Haon, T Sego, M Belkhouja, ... Technological Forecasting and Social Change 165, 120487, 2021 | 126 | 2021 |
Sales management control systems: review, synthesis, and directions for future exploration SL Malek, S Sarin, BJ Jaworski Journal of Personal Selling & Sales Management 38 (1), 30-55, 2018 | 120 | 2018 |
Characteristics that enhance training effectiveness in implementing technological change in sales strategy: a field-based exploratory study S Sarin, T Sego, AK Kohli, G Challagalla Journal of Personal Selling & Sales Management 30 (2), 143-156, 2010 | 59 | 2010 |
Implementing changes in marketing strategy: The role of perceived outcome-and process-oriented supervisory actions S Sarin, G Challagalla, AK Kohli Journal of Marketing Research 49 (4), 564-580, 2012 | 57 | 2012 |
Driving markets: A typology and a seven-step approach BJ Jaworski, AK Kohli, S Sarin Industrial Marketing Management 91, 142-151, 2020 | 55 | 2020 |
Revisiting and replicating the dominant logic on salesperson job satisfaction, organizational commitment, and turnover R Rajabi, J Boles, TGB Alejandro, S Sarin Journal of Business Research 126, 524-532, 2021 | 45 | 2021 |
The identification of target firms and functional areas for strategic benchmarking PL Brockett, LL Golden, S Sarin, JH Gerberman The Engineering Economist 46 (4), 274-299, 2001 | 32 | 2001 |
Uncovering the knowledge flows and intellectual structures of research in Technological Forecasting and Social Change: A journey through history S Sarin, C Haon, M Belkhouja, A Mas-Tur, N Roig-Tierno, T Sego, ... Technological Forecasting and Social Change 160, 120210, 2020 | 31 | 2020 |
A bibliometric analysis of the knowledge exchange patterns between major technology and innovation management journals (1999–2013) S Sarin, C Haon, M Belkhouja Journal of Product Innovation Management 35 (1), 2-8, 2018 | 24 | 2018 |
An introduction to the special issue on marketing of high-technology products, services and innovations S Sarin, J Mohr Industrial Marketing Management, 2008 | 24 | 2008 |
Disconnect in trade show staffing: A comparison of exhibitor emphasis and attendee preferences C Haon, T Sego, N Drapeau, S Sarin Industrial Marketing Management 91, 581-595, 2020 | 19 | 2020 |
A Twenty‐Year Citation Analysis of the Knowledge Outflow and Inflow Patterns from the Journal of Product Innovation Management S Sarin, C Haon, M Belkhouja Journal of Product Innovation Management 35 (6), 854-863, 2018 | 19 | 2018 |