| The spread of behavior in an online social network experiment D Centola science 329 (5996), 1194-1197, 2010 | 3082 | 2010 |
| Complex contagions and the weakness of long ties D Centola, M Macy American journal of Sociology 113 (3), 702-734, 2007 | 2189 | 2007 |
| An experimental study of homophily in the adoption of health behavior D Centola Science 334 (6060), 1269-1272, 2011 | 839 | 2011 |
| Experimental evidence for tipping points in social convention D Centola, J Becker, D Brackbill, A Baronchelli Science 360 (6393), 1116-1119, 2018 | 724 | 2018 |
| How behavior spreads: The science of complex contagions D Centola Princeton University Press, 2018 | 601 | 2018 |
| Homophily, cultural drift, and the co-evolution of cultural groups D Centola, JC Gonzalez-Avella, VM Eguiluz, M San Miguel Journal of Conflict Resolution 51 (6), 905-929, 2007 | 586 | 2007 |
| The emperor’s dilemma: A computational model of self-enforcing norms D Centola, R Willer, M Macy American Journal of Sociology 110 (4), 1009-1040, 2005 | 477 | 2005 |
| Network dynamics of social influence in the wisdom of crowds J Becker, D Brackbill, D Centola Proceedings of the national academy of sciences 114 (26), E5070-E5076, 2017 | 420 | 2017 |
| Cascade dynamics of complex propagation D Centola, VM Eguíluz, MW Macy Physica A: Statistical Mechanics and its Applications 374 (1), 449-456, 2007 | 383 | 2007 |
| The spontaneous emergence of conventions: An experimental study of cultural evolution D Centola, A Baronchelli Proceedings of the National Academy of Sciences 112 (7), 1989-1994, 2015 | 307 | 2015 |
| The social origins of networks and diffusion D Centola American journal of sociology 120 (5), 1295-1338, 2015 | 289 | 2015 |
| Social media and the science of health behavior D Centola Circulation 127 (21), 2135-2144, 2013 | 280 | 2013 |
| Establishing a social network DMT Centola, NA Christakis US Patent 8,713,143, 2014 | 238 | 2014 |
| Complex contagions: A decade in review D Guilbeault, J Becker, D Centola Complex spreading phenomena in social systems: Influence and contagion in …, 2018 | 226 | 2018 |
| Support or competition? How online social networks increase physical activity: A randomized controlled trial J Zhang, D Brackbill, S Yang, J Becker, N Herbert, D Centola Preventive medicine reports 4, 453-458, 2016 | 206 | 2016 |
| Efficacy and causal mechanism of an online social media intervention to increase physical activity: Results of a randomized controlled trial J Zhang, D Brackbill, S Yang, D Centola Preventive medicine reports 2, 651-657, 2015 | 203 | 2015 |
| Social learning and partisan bias in the interpretation of climate trends D Guilbeault, J Becker, D Centola Proceedings of the National Academy of Sciences 115 (39), 9714-9719, 2018 | 195 | 2018 |
| Homophily, networks, and critical mass: Solving the start-up problem in large group collective action DM Centola Rationality and society 25 (1), 3-40, 2013 | 179 | 2013 |
| Social networks and health: New developments in diffusion, online and offline J Zhang, D Centola Annual Review of Sociology 45 (1), 91-109, 2019 | 177 | 2019 |
| Scaling up change: A critical review and practical guide to harnessing social norms for climate action SM Constantino, G Sparkman, GT Kraft-Todd, C Bicchieri, D Centola, ... Psychological science in the public interest 23 (2), 50-97, 2022 | 176 | 2022 |
