Michael Hutchinson

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Medforfattere

Brennan K. BergAssociate Prof & Program Director - Sport & Recreation Admin - The University of MississippiVerifisert e-postadresse på olemiss.edu
Adrien BouchetDeVos Foundation Endowed Chair Professor, Eminent Scholar,The University of Central FloridaVerifisert e-postadresse på ucf.edu
Cody T. HavardProfessor of Sport Commerce at The University of MemphisVerifisert e-postadresse på memphis.edu
Khalid BallouliUniversity of South CarolinaVerifisert e-postadresse på sc.edu
Calvin NiteUniversity of Massachusetts AmherstVerifisert e-postadresse på isenberg.umass.edu
Rhema FullerUniversity of MemphisVerifisert e-postadresse på memphis.edu
Stacy WarnerEast Carolina UniversityVerifisert e-postadresse på ecu.edu
Gregg BennettProfessor, Sport Management at Texas A&MVerifisert e-postadresse på tamu.edu
Yosuke TsujiRikkyo UniversityVerifisert e-postadresse på rikkyo.ac.jp
Timothy KellisonAssociate Professor, Sport Management, Florida State UniversityVerifisert e-postadresse på fsu.edu
Carol IrwinUniversity of MemphisVerifisert e-postadresse på memphis.edu
Gerald R. FerrisFrancis Eppes Professor of Management, Professor of Psychology, and Professor of Sport Management, Florida State UniversityVerifisert e-postadresse på fsu.edu
Mary Dana LairdAccociate Professor of Management, Creighton UniversityVerifisert e-postadresse på creighton.edu
Michael TroiloBusch School of Business, Catholic University of AmericaVerifisert e-postadresse på cua.edu
E. Nicole MeltonMark H. McCormack Department of Sport Management | Isenberg School of Management | UMass AmherstVerifisert e-postadresse på isenberg.umass.edu
Jason ReeseStephen F. Austin State UniversityVerifisert e-postadresse på sfasu.edu
Daniel RascherUniversity of San FranciscoVerifisert e-postadresse på usfca.edu
Junjeong ChoiYonsei University College of PharmacyVerifisert e-postadresse på yonsei.ac.kr

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Michael Hutchinson

Professor of Sport Commerce, The University of Memphis

Verifisert e-postadresse på memphis.edu - Startside

Organizational Commitment Branding Kemmons Wilson School


Tittel Sorter etter sitater Sorter etter år Sorter etter tittel	Sitert av Sitert av	År
Digital-branding and social-media strategies for professional athletes, sports teams, and leagues: An interview with Digital Royalty’s Amy Martin K Ballouli, M Hutchinson International Journal of Sport Communication 3 (4), 395-401, 2010	102	2010
Core values brand building in sport: Stakeholder attitudes towards intercollegiate athletics and university brand congruency M Hutchinson, G Bennett Sport Management Review 15 (4), 434-447, 2012	59	2012
Investigating rivalry in professional sport CT Havard, M Hutchinson International Journal of Sport Management 18 (3), 422-440, 2017	50	2017
An investigation of sponsorship implications within a state sports festival: The case of the Florida Sunshine State Games. J Choi, Y Tsuji, M Hutchinson, A Bouchet International Journal of Sports Marketing and Sponsorship 12 (2), 108-123, 2011	43	2011
Escalation of commitment in United States collegiate athletic departments: An investigation of social and structural determinants of commitment M Hutchinson, C Nite, A Bouchet Journal of Sport Management 29 (1), 57-75, 2015	37	2015
Organizational escalation to an uncertain course of action: A case study of institutional branding at Southern Methodist University A Bouchet, M Hutchinson Journal of Issues in Intercollegiate Athletics 3 (1), 272-295, 2010	30	2010
Organizational redirection in highly bureaucratic environments: De-escalation of commitment among Division I athletic departments M Hutchinson, A Bouchet Journal of Sport Management 28 (2), 143-161, 2014	28	2014
Organizational escalation and retreat in university athletics: Brand insulation in Birmingham-Southern College’s transition to Division III athletics A Bouchet, M Hutchinson Journal of Intercollegiate Sport 4 (2), 261-282, 2011	25	2011
Political activity in escalation of commitment: Sport facility funding and government decision making in the United States M Hutchinson, BK Berg, TB Kellison Sport Management Review 21 (3), 263-278, 2018	24	2018
Toward an institutional theory of escalation of commitment within sport management: A review and future directions C Nite, M Hutchinson, A Bouchet Sport Management Review 22 (5), 571-583, 2019	21	2019
“But a champion comes out much, much later”: A sport development case study of the 1968 US Olympic team BK Berg, RD Fuller, M Hutchinson Sport Management Review 21 (4), 430-442, 2018	20	2018
Effects of brand music on attitudes toward a team advertisement K Ballouli, M Hutchinson Journal of Issues in Intercollegiate Athletics 6 (1), 268-285, 2013	20	2013
Branding the elite professional athlete through use of new media and technology: An interview with Ash De Walt K Ballouli, M Hutchinson International Journal of Entrepreneurial Venturing 4 (1), 58-64, 2012	20	2012
Effects of increased commitment on reputation and status: Evidence from NCAA Division I universities A Bouchet, MD Laird, M Troilo, M Hutchinson, G Ferris Sport Management Review 20 (4), 395-407, 2017	18	2017
Achieving organizational de-escalation: Exit strategy implementation among United States collegiate athletic departments M Hutchinson, A Bouchet Sport Management Review 17 (3), 347-361, 2014	16	2014
Initiating institutional redirection: Factors for de-escalation of commitment in Division I athletic departments M Hutchinson Journal of Issues in Intercollegiate Athletics 6 (1), 114-130, 2013	14*	2013
Brand establishment at the University of Chicago: An investigation of de-escalation of commitment in university athletics A Bouchet, M Hutchinson Journal of Sport Administration and Supervision 4 (1), 97-113, 2012	14	2012
Losing the core sport product: Marketing amidst uncertainty in college athletics M Hutchinson, C Havard, B Berg, T Ryan Sport Marketing Quarterly 25 (3), 185-194, 2016	12	2016
Prime Video vs. Netflix vs. Disney+: Investigating fandom and rivalry among direct-to-consumer streaming services and sport CT Havard, TD Ryan, M Hutchinson Findings in Sport, Hospitality, Entertainment, and Event Management 1 (1), 11, 2021	11	2021
Are you team Apple or team Samsung? Investigating rivalry in sport and mobile phone brands CT Havard, CT Havard, M Hutchinson, TD Ryan Rivalry and Group Behavior Among Consumers and Brands: Comparisons In and …, 2021	9	2021

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