Ronald Goldsmith

Cytowane przez

	Wszystkie	Od 2020
Cytowania	45448	13899
h-indeks	96	55
i10-indeks	196	133

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Współautorzy

Leisa Reinecke FlynnProfessor of Marketing, Valdosta State UniversityZweryfikowany adres z usm.edu
Ronald A. ClarkMissouri State UniversityZweryfikowany adres z MissouriState.edu
Elizabeth GoldsmithProfessor of Family Resource Management, Florida State UniversityZweryfikowany adres z fsu.edu
Charles F. HofackerPersis Rockwood Professor of Marketing, Florida State UniversityZweryfikowany adres z business.fsu.edu
Steve NewellProfessor of Marketing, Western Michigan UniversityZweryfikowany adres z wmich.edu
Stephen LitvinCollege of CharlestonZweryfikowany adres z cofc.edu
Bing PanPenn State UniversityZweryfikowany adres z psu.edu
Esther SwilleyKansas State UniversityZweryfikowany adres z ksu.edu
Rodoula H. TsiotsouProfessor of Services Marketing, University of Macedonia, GreeceZweryfikowany adres z uom.edu.gr
Daekwan KimSpencer-Feheley MBA Professor, Florida State UniversityZweryfikowany adres z fsu.edu
William J MontfordAssistant Professor, University of North FloridaZweryfikowany adres z unf.edu
David HorowitzProfessor of Marketing, Sonoma State UniversityZweryfikowany adres z sonoma.edu
James J. ZbojaAssociate Professor of Marketing, Creighton UniversityZweryfikowany adres z creighton.edu
G. Tomas M. HultMichigan State UniversityZweryfikowany adres z msu.edu
Kelly CowartAssociate Professor of Marketing, University of South FloridaZweryfikowany adres z usf.edu
Wan Jamaliah Wan JusohIIUMZweryfikowany adres z iium.edu.my
Richard HeiensUniversity of South Carolina BeaufortZweryfikowany adres z uscb.edu
Edward RamirezAssociate Professor, University of Texas at El Paso (retired)Zweryfikowany adres z utep.edu
Bryan HochsteinUniversity of Alabama, Associate Professor of MarketingZweryfikowany adres z ua.edu
Willy BolanderRader II Professor of Industrial Distribution, Texas A&M UniversityZweryfikowany adres z tamu.edu

Obserwuj

Ronald Goldsmith

Professor of Marketing, Florida State University

Zweryfikowany adres z business.fsu.edu

Marketing


Tytuł Sortuj wg cytatów Sortuj wg roku Sortuj wg tytułu	Cytowane przez Cytowane przez	Rok
Electronic word-of-mouth in hospitality and tourism management SW Litvin, RE Goldsmith, B Pan Tourism management 29 (3), 458-468, 2008	5640	2008
The impact of corporate credibility and celebrity credibility on consumer reaction to advertisements and brands RE Goldsmith, BA Lafferty, SJ Newell Journal of advertising 29 (3), 43-54, 2000	2505	2000
Measuring consumer innovativeness RE Goldsmith, CF Hofacker Journal of the academy of marketing science 19, 209-221, 1991	2437	1991
Status consumption in consumer behavior: Scale development and validation JK Eastman, RE Goldsmith, LR Flynn Journal of marketing theory and practice 7 (3), 41-52, 1999	1667	1999
Measuring motivations for online opinion seeking RE Goldsmith, D Horowitz Journal of interactive advertising 6 (2), 2-14, 2006	1477	2006
Consumer psychology for marketing GR Foxall, RE Goldsmith, S Brown (No Title), 1994	1375	1994
Opinion leaders and opinion seekers: Two new measurement scales LR Flynn, RE Goldsmith, JK Eastman Journal of the academy of marketing science 24, 137-147, 1996	1343	1996
Corporate credibility’s role in consumers’ attitudes and purchase intentions when a high versus a low credibility endorser is used in the ad BA Lafferty, RE Goldsmith Journal of business research 44 (2), 109-116, 1999	1337	1999
A short, reliable measure of subjective knowledge LR Flynn, RE Goldsmith Journal of business research 46 (1), 57-66, 1999	1250	1999
The development of a scale to measure perceived corporate credibility SJ Newell, RE Goldsmith Journal of business research 52 (3), 235-247, 2001	1036	2001
The dual credibility model: The influence of corporate and endorser credibility on attitudes and purchase intentions BA Lafferty, RE Goldsmith, SJ Newell Journal of marketing theory and practice 10 (3), 1-11, 2002	769	2002
The impact of the alliance on the partners: A look at cause–brand alliances BA Lafferty, RE Goldsmith, GTM Hult Psychology & Marketing 21 (7), 509-531, 2004	720	2004
Cause–brand alliances: does the cause help the brand or does the brand help the cause? BA Lafferty, RE Goldsmith Journal of business research 58 (4), 423-429, 2005	568	2005
Identifying innovators in consumer product markets R Goldsmith, L Reinecke Flynn European journal of marketing 26 (12), 42-55, 1992	518	1992
The personalised marketplace: beyond the 4Ps RE Goldsmith Marketing Intelligence & Planning 17 (4), 178-185, 1999	495	1999
The measurement of innovativeness RE Goldsmith, GR Foxall The international handbook on innovation 5, 321-330, 2003	483	2003
Market mavens: Psychological influences RA Clark, RE Goldsmith Psychology & Marketing 22 (4), 289-312, 2005	476	2005
Innovativeness and price sensitivity: managerial, theoretical and methodological issues RE Goldsmith, SJ Newell Journal of Product & Brand Management 6 (3), 163-174, 1997	444	1997
Fashion innovativeness and self‐concept: a replication RE Goldsmith, MA Moore, P Beaudoin Journal of Product & Brand Management 8 (1), 7-18, 1999	423	1999
The generality/specificity issue in consumer innovativeness research RE Goldsmith, JB Freiden, JK Eastman Technovation 15 (10), 601-612, 1995	408	1995

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