| Conspicuous consumption, relationships, and rivals: Women's luxury products as signals to other women Y Wang, V Griskevicius Journal of consumer research 40 (5), 834-854, 2014 | 668 | 2014 |
| Rituals enhance consumption KD Vohs, Y Wang, F Gino, MI Norton Psychological Science 24 (9), 1714-1721, 2013 | 217 | 2013 |
| A conceptual framework of contemporary luxury consumption Y Wang International Journal of Research in Marketing, 2021 | 128 | 2021 |
| Counterfeit luxury consumption in a social context: The effects on females’ moral disengagement and behavior Y Wang, JL Stoner, DR John Journal of Consumer Psychology 29 (2), 207-225, 2019 | 61 | 2019 |
| Up, up, and away: Upgrading as a Response to Dissimilar Brand Users Y Wang, DR John journal of marketing research 56 (1), 142-157, 2019 | 54 | 2019 |
| Does the devil wear Prada? Luxury product experiences can affect prosocial behavior Y Wang, DR John, V Griskevicious International Journal of Research in Marketing 38 (1), 104-119, 2021 | 52 | 2021 |
| Not too far to help: Residential mobility, global identity, and donations to distant beneficiaries Y Wang, A Kirmani, X Li Journal of Consumer Research 47 (6), 878-889, 2021 | 42 | 2021 |
| L’Art Pour l’Art: Experiencing Art Reduces the Desire for Luxury Goods Y Wang, AJ Xu, Y Zhang Journal of Consumer Research 49 (5), 786-810, 2023 | 23 | 2023 |
| The mate screening motive: How women use luxury consumption to signal to men Q Chen, Y Wang, N Ordabayeva Journal of Consumer Research 50 (2), 303-321, 2023 | 19 | 2023 |
| It’s Not me, it’s them: How social factors influence motivations and consumption for genuine and counterfeit luxury goods Y Wang, JL Stoner, DR John, M Hu, AY Lee, J Lee, Y Yi Advances in Consumer Research 42, 205-209, 2014 | 10 | 2014 |
| Give me the facts or make me feel: how to effectively persuade consumers to act on a collective goal L Jin, Y Wang, Y Zhang Journal of Marketing 87 (5), 776-792, 2023 | 8 | 2023 |
| The Devil Wears Prada? How Luxury Consumption Influences Social Behaviors Y Wang, DR John, V Griskevicius ACR North American Advances, 2015 | 8 | 2015 |
| You’re not fooling anyone: How social feedback affects moral disengagement and the purchase of counterfeit luxury products Y Wang, J Stoner, D John ACR North American Advances, 2014 | 7 | 2014 |
| Residential mobility or mobile residentiality? Exploring the effects of place stability and variety in consumer psychology Y Wang Journal of Consumer Psychology 32 (3), 537-540, 2022 | 6 | 2022 |
| Developing Strengths or Remedying Weaknesses? How Perceived Social Mobility Affects Parents’ Purchase Preferences for Children's Educational Products Q Chen, Y Wang, Y Zhang Journal of Marketing 88 (5), 46-62, 2024 | 5 | 2024 |
| Rituals improve emotions, consumption, interpersonal relationships, and even luck K Vohs ACR North American Advances, 2012 | 4 | 2012 |
| The dark side of luxury consumption: Psychological and social consequences of using luxury goods Y Wang University of Minnesota, 2015 | 3 | 2015 |
| The divergent impact of reward magnitude on goal eagerness and effort investment L Jin, Q Xu, Y Wang, Y Zhang Organizational Behavior and Human Decision Processes 167, 101-113, 2021 | 2 | 2021 |
Vlad GriskeviciusAssociate Dean & Professor of Marketing, Carlson School of Management University of MinnesotaZweryfikowany adres z umn.edu
